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How to Use YouTube Analytics and Track the Right Metrics

Hootsuite

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. Here’s how to use YouTube analytics on desktop and mobile.

Metrics 145
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“Digitally Mature” Companies Make More Money

The Realtime Report

How about this one: according to a new study by Capgemini Consulting and the MIT Center for Digital Business, companies that are “digitally mature” generate more revenue, are more profitable and achieve higher market valuations. The report measures companies along two dimensions: 1. What Makes a Company Digitally Mature?

Company 192
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7 Skills to Improve Your Chances of a Better Job

The Realtime Report

Considering the huge amount of data that companies handle these days, spreadsheet and database management skills are unsurprisingly topping the list. You should look into improving your skills in programs and areas such as Microsoft Excel, Microsoft Access, data analytics, Filemaker Pro, Hive, Adobe Campaign, statistics and much more.

Skills 128
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The Top 10 Marketing Attribution Software Solutions

Oktopost

digital companies now have a veritable plethora of viable and effective marketing channels available for lead generation. However, the most common attribution platform, Google Analytics, has no idea what happens in Facebook ads, and Facebook Analytics has no understanding of the Google programmatic exchange. Ruler Analytics.

Software 101
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4 Ways to Embed Facebook Posts and Page Features on Your Site

Sprout Social

Since many people find company websites through Facebook, it’s a good idea to build a bridge between your social followers and digital leads. You have a couple of options for embedding on WordPress using either the plugin route or a manual process. Use Embedded Posts. More than two billion people use Facebook every month.

Sites 78
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Complete Your 2021 Email Audit In 4 Easy Steps Now

Pixlee

Email content creation includes the subject line optimization, usage of images, HTML email templates used, mobile optimization, font selection, color palettes, and branded elements. Company domain is used. Alt text is embedded. That’s the ideal width for mobile optimization. Custom Analytics Dashboards. Multimedia.

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Business Transformation. From Marketers To Makers.

Twist Image

Companies can earn millions of billions of dollars in the short span of four months, and the markets will pound them for not performing better. The business transformation here is in leveraging analytics, multivariate testing and more to better move a consumer through a digital sales funnel. . web analytics. It''s insanity.