Buffer Social

OCTOBER 11, 2023

Many social media platforms are rethinking the way they reward their top creators.  The networking platform is doubling down on skills, experience, and a bit of leg work in the Top Voices program. Now, however, there are two different ‘tiers’ of Top Voice badges: Top Voice (1) and Community Top Voice (2).

LinkedIn 116

LinkedIn Badge Communities How To 116

Sprout Social

APRIL 29, 2024

A reputation management service is a professional service or software platform that helps individuals and businesses optimize and control how people perceive them.Reputation management services usually include a range of strategies, such as search engine optimization (SEO), content creation, social media management and review management.

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Convince & Convert

DECEMBER 15, 2023

Every week listeners get to hear directly about what is working, what is failing, and how different brands are adapting to the ever-changing nature of social media. This requires setting cross-functional team expectations around quick and clear communication that extends beyond the marketing team. What else is important to them?

Brands 148

Brands Marketing Real Estate Collaboration 148

Keyhole.co

MARCH 24, 2024

By blending collaborative consumption with experiential tourism and replacing impersonal hotel stays with a sense of community. million listings and a community of reliable hosts around the world ready to welcome guests with open arms. The brand also talks about offbeat places around the world and what makes them unique.

Communities 59

Communities Social Media Strategy UGC 59

Sprout Social

MARCH 25, 2024

If you’ve opened Instagram recently, you know Reels are big on the platform. The short-form video format has quickly become a favorite of both brands and consumers. We’ll also talk about the value of using Reel hashtags for Instagram and share tips for finding the best hashtags for your brand. Let’s dig in.

Hashtag 90

Hashtag Instagram Engagement Brands 90

Sprout Social

FEBRUARY 1, 2024

Why you should use a Facebook publishing tool 12 Facebook publishing tools for your brand Find the right Facebook publishing tool for your needs Why you should use a Facebook publishing tool How can a Facebook publishing tool help you? And why is spending time to discern the right one for your business worth it?

Publishing 97

Publishing Tools Brands Facebook 97

Buffer Social

OCTOBER 31, 2023

Join Buffer’s open beta anytime and pop over to our community to let us know what you think of the latest features.)    With that, here are 11 ways to utilize this beautiful new feature to its fullest potential, five directly from our team and community. 

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Team Communities Repository Analytics 92

Social Media Strategies Summit

SEPTEMBER 14, 2021

One of the most challenging tasks is to define our brand voice and tone. However, brand voice isn’t just about seeming quirky and cool; it has a massive impact on the success of our social campaigns. Brand Voice Must Evolve with Your Audience. First off, let’s dispel any notions that brand voice is a one-and-done exercise.

Brands 286

Brands Meme Research Social Media 286

Webbiquity SMM

OCTOBER 17, 2023

And lead gen campaigns on Facebook and Instagram are 10X more expensive than brand awareness advertising. These studies are packed with trends and insights related to content marketing, social media management, and advertising on Meta platforms. The economy (16%) and analytics (12%) trail considerably at second and third.

Research 257

Research Report Social Media CPM 257

Unmetric

JUNE 18, 2019

Brands all over the world vie for their customers’ attention to their Facebook page. To help you rise above all the clutter and noise around contests, offers, and other brands’ advertisements, don’t you think you need some allies by your side? Pricing: Starting from $1000 per month to monitor 30 brand profiles.

Analytics 119

Analytics Tools Facebook Overview 119

Webbiquity SMM

MAY 9, 2023

With 93% of marketers leveraging social media for increased brand exposure, it’s vital for businesses to identify ways to stay ahead of the curve. It helps you know how to balance increasing brand awareness, driving website traffic, and generating leads with enhancing customer engagement. Or all of them?

Social Media 267

Social Media Tips Marketing HootSuite 267

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. billion monthly active users , the platform presents a vast audience for content creators and marketers. Manual analytics are error-prone and don’t support growth.

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Metrics Analytics YouTube Video 52

Webbiquity SMM

NOVEMBER 15, 2022

Other examples of adaptability at work include: testing out new strategies on certain platforms; listening to your team’s suggestions for improvements; staying up-to-date on the latest industry trends and news stories; and. build a strong brand identity. Focus on community engagement. Become a better writer.

Social Media Management 227

Social Media Management Skills Social Media Metrics 227

Sprout Social

APRIL 29, 2024

Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. This shows that when influencers showcase a product or brand, their followers trust their recommendations and take action based on their endorsements.

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Ignite Social Media

MARCH 4, 2021

Although still an invitation-only platform, Clubhouse’s newfound success has everybody talking about the app. If you’re wondering if your brand should be developing a presence, here’s what you need to know about the network’s functionality as well as possible opportunities and challenges you may face.

Brands 180

Brands Hosting Conversation Platform 180

Pam Moore

JULY 5, 2017

What if I told you that right now at this very moment you are already you're sitting on a gold mine of free data and analytics to help you generate more brand awareness, leads and sales by connecting with your ideal customers in a human way? Why you should setup the goals and conversions feature within Google Analytics?

Analytics 167

Analytics Google Metrics ROI 167

Hootsuite

NOVEMBER 7, 2023

Simply because of the vast amount of data they provide about your brand, your audience, and your competitors in real time. Now, all you have to do is set up a social listening tool to track the details that matter most to your brand, and the information comes directly to your computer screen. What is social listening?

Brand Monitoring 98

Brand Monitoring Tools HootSuite Brands 98

Sprout Social

MARCH 31, 2022

You’re not alone — brands are going all in on bite-sized video content right now. That’s because short videos are the perfect way to build brand awareness and educate customers without losing their attention. The platform is infamous for off-the-cuff video content that doesn’t take itself too seriously.

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Platform Instagram Video Meme 123

Razor Social

NOVEMBER 29, 0002

Are you using the right social media analytics tools to monitor, assess and improve your social media performance? What analytics are you measuring and what should you be measuring in your social media tracking ? Monitoring your social media analytics can make the difference between the success or failure of your social media presence.

Analytics 89

Analytics Social Media How To Analysis 89

Ignite Social Media

DECEMBER 16, 2022

Brands know by now that their presence on social media is more important than ever — 2022 proves that fact. It’s essential for brands to stay on top of the ever-evolving trends to get an edge over their competitors. . Virtual events are a great way to reach out to your community and sustain customer engagement.

Social Media 161

Social Media Brands Fair Use Marketing 161

Ignite Social Media

OCTOBER 23, 2023

But can brands drive significant website traffic and conversions from the TikTok platform? In this video from Ignite Social Media, analytics director Ryan Sweeney and SVP Misi McClelland discuss the opportunities and limitations of TikTok for driving traffic and sales. But marketers still need to adopt the right approach.

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Conversation Marketing API Analytics 110

Oktopost

NOVEMBER 22, 2023

Now an essential tool for all marketing efforts, it has changed how brands reach their customers, build awareness, and foster connections with their audiences. From paid advertising to social selling and analytics, the value you can extract from social platforms is endless. 7 Top B2B Social Media Trends 1.

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B2B Trends Social Media UGC 117

Sprout Social

MAY 11, 2023

Operating on social media without brand safety tools is like browsing the internet without malware protection. Brand safety has traditionally been relegated to just protecting brands from advertising on or near inappropriate content online. What are brand safety tools?

Reputation 130

Reputation Tools Brands How To 130

Ignite Social Media

AUGUST 1, 2023

August 1, 2023: Ignite Social Media today released a groundbreaking study revealing insights into the behavior and performance of 50 leading brand accounts on Threads, Instagram’s latest social network. Of the 50 top brands analyzed, six (12%) opted to remain on the sidelines, not posting at all. of engagements by then.

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Study Brands Patterns Sports 78

Sprout Social

MARCH 21, 2019

Twitter is an excellent platform to engage with friends and follow your favorite industry experts. But if you want to use it to promote your business or your personal brand, you have to do more than just broadcast tweets every once in a while. Use the Twitter Trends Report to discover trending topics and hashtags across the platform.

Analytics 104

Analytics Twitter Tools Strategy 104

Hootsuite

NOVEMBER 2, 2020

YouTube analytics allow you to measure the success of your YouTube marketing efforts. Marketers can track just about everything from the YouTube Studio dashboard, from YouTube channel analytics right down to real-time video metrics. How to use YouTube analytics. Here’s how to use YouTube analytics on desktop and mobile.

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Metrics Analytics YouTube How To 145

Keyhole.co

MARCH 14, 2023

Instagram has become a key platform for marketers as 70% of IG users discover new products on the platform. And Instagram analytics tools are your best bet to get your brand discovered How? There are many great social media analytics tools out there , which means that finding the right one for your needs can get tricky.

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Metrics Analytics Instagram Tools 52

Ignite Social Media

SEPTEMBER 11, 2023

The “One-Man” Social Media Team Regarding internal social media team structures, the proverbial One-Man Show is the most common, even among larger brands. They also must rely on the company’s customer care roles to manage community engagement.

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Team Social Media Social Media Management How To 167

Buffer Social

JANUARY 22, 2024

  As we dive into this new era fueled by changing consumer behavior, the influence of AI, and the shifting of how platforms function, certain key trends emerge, painting a picture of a different digital world. The line between professional networking and creative expression blurs daily as more new creators emerge on the platform. 

Social Media 101

Social Media Authentication LinkedIn B2B 101

Keyhole.co

FEBRUARY 3, 2023

And especially on a platform like Instagram, marketers see newer updates quite frequently. What is Instagram analytics ? You sit with your marketing team and decide to participate, but with a branded twist. The reason is hiding in your Instagram analytics. You saw a trending reel and the jaw-dropping likes on it.

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Metrics Analytics Instagram Hashtag 52

Sprout Social

OCTOBER 4, 2023

Sprout’s Tagging feature has changed the reporting game for many brands. In this article, we’ll show you how 3 brands have created a Tagging strategy for marketing campaigns, cross-org reporting and better insights. Luckily, there is a light at the end of the ask-hard-questions tunnel: Tags in Sprout reports. Let’s dive in.

Strategy 122

Strategy Brands UGC Marketing 122

Sprout Social

JUNE 7, 2023

But an ever-crowded space filled with brands and creators means your relevancy is always at risk. When a brand experience is consistently good, it champions powerful brand recall, turns customers into advocates and builds credibility that ultimately increases your repeat business. What is brand experience?

Brands 113

Brands Sentiment How To Analysis 113

Keyhole.co

APRIL 12, 2023

That’s why tracking Instagram hashtag analytics can prove to be a game changer while chalking out your content strategy. What is Instagram hashtag analytics? You must have noticed popular brands add several types of hashtags on Instagram. They can be either brand names or campaign hashtags. Is this worth the drill?

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Hashtag Analytics Instagram Sentiment 52

Likeable

AUGUST 9, 2021

As the creator economy on social media continues to grow (in both size and importance), almost every mainstream social platform has found itself competing in a monetization arms race of sorts. So, to make it easy, we figured we’d list out every way you can make money on different social media platforms—all in one blog post.

Platform 113

Platform Tumblr Badge YouTube 113

Unmetric

JULY 9, 2019

Brands use Twitter for a whole bunch of reasons. Be it product updates or engaging in industry-related conversations, it is the go-to network to increase brand visibility. Twitter analytics tools give you key data points that are helpful in calculating your social ROI. G2Crowd Rating: 4.2.

Analytics 72

Analytics Tools Twitter Hashtag 72

Buffer Social

OCTOBER 23, 2023

With a phone and the Internet, you can start growing a platform for yourself.   This is as true for YouTube Shorts as for any other platform. But the path to virality, meaningful growth, and monetization is paved with unclear instructions and ever-changing platforms. Listen to your community.

YouTube 113

YouTube Tips Collaboration Trends 113

Later

AUGUST 10, 2021

We spoke to Annabel Okeya, founder of Seventh & Oak , an independent brand of handmade and eco-friendly home fragrance goods based out of Ontario, Canada. . Annabel shares the inspiration behind the brand, why she’s passionate about sustainability, and how she’s built an engaged digital community — all during a global pandemic.

Communities 80

Communities Instagram Feed Feedly 80