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How to use Google Analytics for stronger social media reporting

Sprout Social

Brands need the context social media metrics provide to meet today’s dynamic consumer space and take their business to the next level. And 56% claimed they soon planned to invest more resources in social media data analysis. And 56% claimed they soon planned to invest more resources in social media data analysis.

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31 free social media templates that will elevate your workflows

Sprout Social

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. If they had more time, they’d spend it responding to customers and planning strategic initiatives.

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How to Measure Your Social Media Performance

Rebekah Radice

Which metrics truly matter? By the time you’re done, you’ll have a clear picture of: What’s happening with your business online. Moz offers a simple equation to identify share of voice: Brand advertising ($ or #) / Total market advertising ($ or #) = Share of voice. How did it make you feel? Post Performance.

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The Top 10 Stress-Free Social Media Planning Tools

Hootsuite

In the vast foggy sea of digital marketing, your social media planning tools can light the way forward. When you’re doing initial research into which tools to choose, make sure you try them out before you commit or schedule a demo to see how they work. Analyzing when your audience is online? What is a social media planning tool?

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3 Ways to Analyze Facebook Fan Page Traffic «

The Marketing Blog

43 pm 3 Ways to Analyze Facebook Fan Page Traffic Jump to Comments NOTE : I had recently scribbled my thoughts on Facebook Insights for India’s growing B2B marketing community www.paulwriter.com. Based on the analysis of parameters like these, you would want to measure the success ratio of your site.

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7 Social Media Analytics and Reporting Tips for Becoming a Data-Savvy Marketer

Buffer Social

In this post, you’ll learn how to analyze, evaluate, and use your social media data to boost and report your social media marketing results — from exporting your data to creating benchmarks , to finding your best times to post. Next, import the data into a Google Sheet, or open the data in Excel. And what’s not working?

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How to Own Your Blogger Outreach Process

Convince & Convert

Because I live in the world of blogger outreach, I’m always asking what other marketers are doing in order to see outside my world and stay an expert. This week, I’ve asked fellow marketers to share the innovative strategies and tips they have accumulated from their own blogger outreach experience. It was a great post.

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