Sprout Social

FEBRUARY 5, 2020

Is sentiment trending up or down? As users switched from the old to new experience, we tracked spikes in keyword usage, conversation volume, sentiment trends and more. A spike in conversation volume and negative sentiment tipped them off that something was brewing on social media. Are users running into bugs?

Tools 88

Tools Sentiment How To Team 88

Sprout Social

FEBRUARY 25, 2019

It’s an active analysis of your passively collected data. If there’s a specific press release, you can check on how well it’s performing with a service like Buzzsumo ’s Content Analyzer. During your analysis, you’ll see what’s been working and tweak future messages and campaigns. So what do you monitor instead?

Facebook 90

Facebook Review Overview Press Release 90

Sprout Social

APRIL 15, 2024

The crisis began when the bank issued a press release to say it wanted to raise cash—a statement Fast Company labeled “the press release from hell” It had the opposite effect and customers rushed to the bank to take out their money. Will it be short social media posts or a more detailed press release?

Press Release 89

Press Release Banking Reputation Marketing 89

Sprout Social

FEBRUARY 7, 2024

Understand customer sentiment Sentiment analysis —a core feature of competitive intelligence—gives you insight into how customers think and feel about certain brands and topics. Understanding sentiment helps you deliver better experiences and improve customer satisfaction. And there’s more.

Tools 89

Tools Sentiment Marketing Reputation 89

Sprout Social

FEBRUARY 23, 2023

Say you’re preparing to write a press release on an upcoming campaign launching in partnership with a high-profile spokesperson. Your Listening Topics will track and analyze the conversations around relevant topics to understand consumer sentiment. Has sentiment been trending up or down in recent months?

Social Media 104

Social Media Brands Press Release Sentiment 104

Sprout Social

FEBRUARY 10, 2022

If you’re worried about your current brand health, social listening tools can clue you in via mention monitoring and sentiment analysis. Specific to a rebrand on social media, metrics such as engagement and sentiment help assess your goals and performance. Press release. The short answer? It depends.

Social Media 111

Social Media How To Press Release Sentiment 111

Kikolani

JANUARY 26, 2010

Record every significant social media actions and changes including the beginning of a campaign, increase in fans / followers, tweets and retweets by influential Twitter members, eBook and Press Releases, and guest posts. Google Alerts – Email updates of the latest relevant Google results (web, news, etc.)

ROI 114

ROI Social Media SEO Tips 114

Keyhole.co

MAY 12, 2023

This can include blog posts, social media updates, and press releases. Right from the number of posts mentioning it to impressions with sentiment analysis, you can get it all in a single dashboard. You can custom-select the date range and get a comprehensive comparison of their popularity and trend analysis.

Reputation 52

Reputation Tools Sentiment Review 52

Proactive Report

FEBRUARY 13, 2013

Tone and Sentiment Measures how a target audience is likely to feel about the individual, company, product, or topic after reading/viewing/listening to the item. Items to be included in analysis (do not include press releases) defines mentions (you can have multiple mentions in a single item). See Sidebar below.

Sentiment 49

Sentiment Press Release Flickr Survey 49

Laurel Papworth

JUNE 9, 2023

And of course, they’re facing AI now, an AI that can write press releases, an AI that knows how to find the contact details of the right people, write an email, get a response, write back a response, and then create an article, all without human intervention. Well, if anybody survives, you will. Oh, it’s still there.

Avatar 98

Avatar System Data Course 98

Webbiquity SMM

FEBRUARY 13, 2017

Several also provide features like competitive benchmarking, follower demographics, key influencer identification, sentiment analysis, campaign impact, and reporting. Monitor groups, topics, the sentiment surrounding the conversation, and the influence of each post. These tools can help you find out. 1) Socialbakers.

Social Media 208

Social Media Tools Netvibes Sample 208

Convince & Convert

JANUARY 21, 2014

Kiva is a nonprofit, and they didn’t use any paid media, so there were no paid campaigns to interfere with the analysis. They also controlled for the holidays and owned blog content and press releases. And these guys aren’t amateurs.

Study 167

Study Social Media Forums Case Study 167

Buzz Marketing for Technology

JUNE 27, 2008

” “Research Methods” courses should cover not only “literary review” methods of research that might require Bibliographic Instruction, but also what I’ve taught; “The Research Process,” as research is a process that can also involve Qualitative and Quantitative data collection and analysis.

Education 179

Education Research News Google 179

Sprout Social

MARCH 27, 2023

How to do this: Sprout’s listening tools enable you to track sentiment , so you always have a clear read on where your audience stands on a cultural topic. Run a competitive analysis Regular competitive analysis helps you create benchmarks for your campaign performances. Social will help you answer these questions.

Campaign 124

Campaign Social Media UGC Metrics 124

Keyhole.co

FEBRUARY 28, 2023

You can use social listening with a tool like Keyhole to gauge reactions to your meme campaigns or conduct sentiment analysis. Unlike Deadpool, Chevrolet completely missed the point of using emojis with they wrote an entire press release in emojis.

Meme 52

Meme Engagement Strategy Campaign 52

Sprout Social

APRIL 8, 2021

Use social listening : Social listening does cover competitor research but it also extends out to general industry trends and brand sentiment. Infographics are also very shareable, making press releases to industry publishers easy. If something is working for your competitors but you can do it better, by all means, go after it.

B2B 119

B2B Content Case Study Marketing 119

Buzz Marketing for Technology

JUNE 27, 2008

people over the last few days, and part of the sentiment Seth put out there found its way into my jumping over a mountain [.]. I do not have the time, resources or money to spend on expensive advertising campaigns, a press release for every newsworthy event, etc. thanks for sharing, Cheers-. I believe you are right.

Cymfony 113

Cymfony Badge Skills Comments 113