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How to Use UTM Parameters to Track Social Media Success

Hootsuite

Don’t worry, you can make the link easier on the eyes using a URL shortener , as you’ll see in the next section of this post. UTM parameters work with analytics programs to give you a detailed picture of your social media results. You can create UTMs using the Google UTM generator, then paste the links into your social media posts.

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How To Enhance Your Profile With A LinkedIn Audit

Keyhole.co

Linkedin has become the cornerstone of professional social networking for businesses and employees alike. Well, it’s really just a fancy way of describing an analysis of your LinkedIn profile with the aim of enhancing its performance. LinkedIn audits are a fundamental part of any yearly brand spring clean.

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The Social Media Analytics Compass: What and How to Measure

Razor Social

Monitoring your social media analytics can make the difference between the success or failure of your social media presence. In this article, we outline what you need to be monitoring and outline a range of tools for social media analysis and reporting. The Social Media Analytics Compass. Content Analysis.

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Integrating organic and paid for a powerful LinkedIn social media strategy

Sprout Social

Your LinkedIn social media strategy will be a bit different than your strategies for other platforms. LinkedIn is unlike its social competitors in that it’s widely regarded as a professional social network, the largest B2B marketing platform in the world and the number one platform for lead generation.

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31+ of the Coolest Social Media, Search and Web Tools of 2010

Webbiquity SMM

Supplement your email list with your contacts’ social network info? Find out if the username or vanity URL you want is still available across dozens of social sites? Display a feed of brand-related comments from a variety of social networks on your website? Promote events through social media?

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Top 22 Social Media Monitoring Tools To Stay Informed In 2023

Keyhole.co

Not only does the tool allow you to track @mentions and customer conversations across social media, blogs, and forums. It will also give you key analysis into relevant topics, sentiment analysis, demographic breakdown, and surface the top influencers in the conversation. Good sentiment analysis with an accuracy of up to 80%.

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What Is Social Media Analytics In 2022 & Why Is It Important?

Keyhole.co

In fact, marketers use social data for various purposes. Studies have shown that 56% of marketers use social data for understanding their audience. Overall, social media analysis helps you achieve your social media goals, proves what’s working and what’s not, and eventually maximizes your ROI.