Sprout Social

MARCH 24, 2020

A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. What advantages or strengths does your brand boast? (“We have a definitive brand voice and active community”).

Analysis 87

Analysis Social Media ROI How To 87

Dave Fleet

MARCH 5, 2012

.” Following that mantra, if you look at the changes Facebook has made over the last year as a continuum, the company has significantly tilted the scales away from engaging content – from brands creating communities with their customers – and towards paid advertising. Sound crazy? Paid advertising.

Content 375

Content Marketing Advertising Analysis 375

Oktopost

APRIL 21, 2022

Social listening and content development might sound like two totally different areas of digital marketing, but the truth is that they’re more connected than you think. Companies that leverage social listening during the creative process can develop content that’s more relevant to their audience’s interests. Quick Jump to Section.

Content 118

Content FAQ Sentiment Hashtag 118

agora pulse

SEPTEMBER 30, 2020

But seasoned social media managers know how to stand out with different types of content. Table of Contents. The first step is creating an effective Twitter posting and content-sharing strategy. Create In-Depth Content Using Twitter Threads. Has your social media agency avoided Twitter? After all, it can be chaotic.

Social Media Management 187

Social Media Management Social Media Tips Content 187

Sprout Social

FEBRUARY 15, 2024

Social media users’ feeds are flooded with content competing for their attention. An engaged audience takes action, which can include clicking on a link or sharing content with a friend. If your audience doesn’t engage with your brand, it may be a sign that your content does not resonate with them.

Engagement 101

Engagement Tips Loyalty Metrics 101

Justin Levy

JULY 30, 2010

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Are Blog Comments Dead? Written on July 30, 2010 by Justin Levy in blog , community , facebook , interactions , social media , twitter 23 Comments - Leave a comment! Sometimes the comments are even better than the post.

Comments 220

Comments Disqus Social Graph Blogger 220

Keyhole.co

JUNE 19, 2023

It’s a place where businesses are sharing engaging content to grow their online presence and acceptance. Social media content can go a long way in making customers happier. They are more likely to buy from and stay with brands that communicate with them on an open channel. Social is anything but an entertainment platform.

Social Media 52

Social Media UGC Content Loyalty 52

Buffer Social

DECEMBER 21, 2023

Today, I’m sharing Buffer’s top-performing social posts from each platform and will give you an analysis of why I think these posts performed so well. This question asking people to choose one benefit that they think is most important started a discussion in the comments because a lot of people had different opinions.

Social Media 97

Social Media Content Meme Metrics 97

agora pulse

JULY 28, 2020

Discover how to glean the data you need from a social media report to produce remarkable content for your audience. Find out how to use the data from your social media reports to learn more about your audience and create content that your fans will love—while helping your brand grow. Speak to Your Audience Specifically.

Report 121

Report Data Social Media Content 121

agora pulse

DECEMBER 22, 2020

Struggling to put together a social media content strategy? After all, it can definitely be overwhelming when you think about all the platforms, metrics, KPIs, and testing involved in social media content. Here’s the stuff that actually matters when building a successful social media content strategy. Let’s dive in.

Social Media 126

Social Media Strategy Content How To 126

Bill Hartzer

JANUARY 7, 2014

When you have a fairly popular blog, you have to deal with comment spammers. Unfortunately, blog comment spamming still works apparently, or at least the blog spammers haven’t learned that it doesn’t work. Nonetheless, I’m still amazed at some of the comments left on the blog.

Comments 97

Comments Content Sites Issues 97

Keyhole.co

NOVEMBER 27, 2023

Analysis of Samsung’s social media accounts With over a billion people worldwide using Samsung phones, the brand’s market penetration is quite high, even with fierce competition from other leading Android brands. million followers, this account is a testament to how well Samsung uses social listening to engage with communities and creatives.

Curation 52

Curation Social Media Strategy Content 52

Sprout Social

JUNE 7, 2023

Effective communication Consistency in your content and communication across all touchpoints is crucial for a great brand experience. Choose what narrative you want to build and follow it through in all your communications. Semantic classification further ensures there are no duplicates.

Brands 109

Brands Sentiment How To Analysis 109

Buffer Social

OCTOBER 23, 2023

It helps the YouTube search engine effectively to categorize your content and make it more discoverable. Consider using captions and transcripts to make your content accessible and to provide additional text that can be indexed by search engines. Here’s how to engage with your audience: Respond to comments on your Shorts.

YouTube 113

YouTube Tips Collaboration Trends 113

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. The most common application of NLG is machine-generated text for content creation. Which are the top NLP techniques?

Process 106

Process Sentiment Analysis Applications 106

ProBlogger

MARCH 19, 2017

So here at ProBlogger we love to look at what has been successful and what hasn’t in terms of content, and learn from it. Feel free to share your post in the comments below, with your analysis – how did it get such a great reaction, and how can you recreate that? Did it have images that worked well on Pinterest?

Analysis 33

Analysis Communities SEO Blogger 33

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

Strategy 124

Strategy Sentiment Marketing Analysis 124

Webbiquity SMM

JANUARY 23, 2024

That’s where sentiment analysis can help you. Affiliate sales support independent publishing Sentiment analysis gives an in-depth insight into what the customer expects from your brand, product, or industry. Examine social media discussions, comments, and reviews to identify common pain points of your target audience.

Sentiment 142

Sentiment How To Analysis Trends 142

Keyhole.co

JANUARY 20, 2024

Create a separate Facebook group and community page Your first task is to set up your Facebook business page. One Facebook marketing strategy is to create a group for your business, where fans, customers, and anyone with an interest in your brand can come together and form a community. Utilize user-generated content.

Small Business 100

Small Business Engagement Strategy Facebook 100

Oktopost

JANUARY 31, 2024

For some, engagement metrics such as likes, shares, and comments might be paramount, reflecting a focus on building brand awareness and community engagement. When employees share content that leads to conversions, it signifies a direct impact on the company’s bottom line.

ROI 62

ROI Engagement Metrics How To 62

Pam Moore

JUNE 21, 2019

Content marketing is the new yet not new buzzword. The truth is content marketing has been around for decades, since conversations and business has existed. Content marketing is not a new shiny object invented via social media. Yet, content is at the core of everything brands and people do online. Source: Wikipedia.

Content 113

Content Marketing Loyalty Findability 113

Sprout Social

OCTOBER 4, 2023

How 3 standout brands use a Tagging strategy for marketing campaigns, and beyond To get you up to speed, Tags are a Sprout feature that act as labels you can attach to any piece of content you plan to publish. They can be the name of a campaign, the name of a creator partnership, a content bucket, a goal—whatever helps you organize content.

Strategy 118

Strategy Brands UGC Marketing 118

Sprout Social

MARCH 25, 2024

Here are three benefits of using Instagram Reel hashtags for your business: Make your content easier to find Hashtags can put your content in front of a larger audience, including users who don’t follow you on Instagram. What type of content do they like to engage with? Let’s dig in. What does your ideal buyer look like?

Hashtag 86

Hashtag Instagram Engagement Brands 86

Later

AUGUST 19, 2021

Based on our analysis, the more you post on Instagram per week, the greater your overall reach will be. Similarly, posting more typically equals more likes and comments in total. Reach rate is a valuable indicator for brand exposure, while engagement rate can indicate how well your content is resonating with your community.

Instagram 132

Instagram Analysis Hashtag Engagement 132

Social Media Network Marketing

FEBRUARY 29, 2024

With its visually-driven interface and engaging features, it has captured the attention of millions, making it a powerhouse for content creators, businesses, and influencers alike. Know Your Audience : Dive deep into your audience demographics, preferences, and behaviors to tailor your content for maximum engagement.

Instagram 56

Instagram Hashtag Curation Trends 56

Hootsuite

NOVEMBER 28, 2022

Download the full Social Trends report to get an in-depth analysis of the data you need to prioritize and plan your social strategy in 2022. Users create posts in topic-based communities — called subreddits — and interact in comment threads. Users can also vote content by others “up” or “down” the algorithm. Clear as mud?

Reddit 101

Reddit Brands Meme Forums 101

Hootsuite

SEPTEMBER 14, 2023

All of this information can then be used to inform campaigns, create more effective content, and increase the ROI of your social media efforts. Collecting data Once you’ve identified relevant social media conversations, the next step is to collect data to help inform your analysis. This is where data analysis comes in.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

SocMed Sean

DECEMBER 1, 2018

I hope the updates help this growing group of solo-preneurs who recognize the value of creating and monetizing content. Whether you work for a Fortune 100 company or a blogger who relies on revenue from your content to supplement your income, it’s important to think about what goes into your social media headcount.

Blogger 266

Blogger Company Social Media Curata 266

Sprout Social

JUNE 28, 2023

While it may not provide the same level of detail as an advanced Instagram analytics tool, it’s still a valuable resource for conducting on-the-fly analysis. Using Instagram Insights for performance analysis What is Instagram Insights? This guide will show you how to access and use Instagram Insights to analyze your data.

Metrics 98

Metrics Instagram How To Patterns 98

Hootsuite

FEBRUARY 7, 2024

While social SEO is the content discovery darling of the moment, the truth is that hashtags are not going away anytime soon. Which means, you need to research, analyze, track, and compare your hashtags just like you would any other component of your social content. The catch is that you have to use the right hashtags.

Hashtag 91

Hashtag Analytics Tools HootSuite 91

Bill Hartzer

OCTOBER 5, 2013

Dear Blog Comment Spammer, who just left a comment on one of my recent blog posts: I think whatever software tool or script that you are using is broken. Whatever the reason, you should have noticed that none of the blog comments that are left on my blog actually allow outgoing links to websites. Can you tell? {. {I

Comments 142

Comments Tools Sites Issues 142

Sprout Social

OCTOBER 11, 2022

Adjusting content or moderating online conversations can make or break a brand. Social media moderation is the process of controlling the wanted (positive interactions or information) versus unwanted (offensive or discriminatory content) on platforms like Facebook, Twitter or LinkedIn. Enter social media moderation.

Eventful 110

Eventful Social Media How To Sports 110

Keyhole.co

AUGUST 28, 2023

Since its inception in 2005, YouTube videos have reshaped how people consume content, build communities, and even market their brands. billion monthly active users , the platform presents a vast audience for content creators and marketers. The number of comments viewers have left on your video.

Metrics 52

Metrics Analytics YouTube Video 52

Sprout Social

MARCH 20, 2023

According to the Sprout Social Content Benchmarks report , 52% of marketers cite changing content formats as a challenge when planning and scheduling posts. This bite-sized content can supercharge your social strategy and brand awareness. It’s the most popular content format Put simply: People like short-form video.

Buy 113

Buy Video How To Template 113

Keyhole.co

FEBRUARY 3, 2024

Social media reach : An indication of how your content is being viewed by a large public (e.g., Other social signals : Other social signals, such as post views, impressions, social media shares, comments, likes, etc., Sentiment analysis If you have the metrics down, the next task is to look at the sentiment around your brand.

Social Media 59

Social Media How To Metrics Sentiment 59

Sprout Social

AUGUST 22, 2023

Sophisticated social listening tools, powered by ML and AI technologies like sentiment analysis and NLP, scan millions of data points in customer chatter to understand consumers’ needs, wants and brand experience. Thus, enabling your teams to concentrate on strategy and business impact rather than manual data analysis.

Analytics 84

Analytics Conversation Brands Sentiment 84

Kikolani

MAY 1, 2011

And one thing I discovered very quickly about the photo community is if you want comments, you better start giving comments first. I started out on sites by photo bloggers I met at a photowalk in downtown Phoenix and branched out from there with people in their comments and on their blogrolls. In Google Reader, of course.

Google Reader 165

Google Reader Organization Comments Google 165