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Balancing social resources across multiple business lines

Sprout Social

I interviewed Dan Levey, Social Media Manager and Team Lead at Nelnet, to learn how his “small and scrappy team” balances their limited resources across a wide range of business lines. He explained the relationship building and resource prioritization required to manage multiple accounts effectively.

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Social Mention Sentiment Analysis: A Comprehensive Guide For Marketers

Keyhole.co

Sometimes, they have enormous resources at their disposal. This is where social media sentiment analysis comes in to save the day. To help you out, today, we will explore the many benefits of social mention sentiment analysis and how to get started. What is social media sentiment analysis and why does it matter?

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What social media tasks to automate and what to personalize

Sprout Social

Collaborate with other teams and departments Social media managers establish clear lines of communication, foster a culture of knowledge sharing and work with others to develop and execute integrated campaigns that drive results. Conducting sentiment analysis to explore customer opinions and optimize positioning and messaging.

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[Research] The Influence of AI on GTM Strategies

Convince & Convert

Here are three tips to strengthen marketing, sales, and customer success alignment: Foster Open Communication Channels : Establish regular meetings or check-ins between marketing, sales, and customer success teams to encourage collaboration and information sharing. Tip on using AI for market research and analysis.

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Make Each Dollar Count: How to Maximize Marketing Budget in 2024

Oktopost

To maximize marketing impact on a limited budget, CMOs need to adopt a strategic approach that analyzes past results, identifies gaps, and enables data-driven decisions on where to allocate resources. Competitor Analysis : Evaluate competitors to identify areas where they excel or fall short.

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Top 10 customer service software tools

Sprout Social

This includes sentiment analysis, unsatisfactory responses and your top reps. Collaborative features coupled with powerful team analytics can likewise help your reps stay on target and keep a pulse on what’s working (and what’s not). The platform also offers sentiment analysis, ticket tagging and automated prioritization.

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31 free social media templates that will elevate your workflows

Sprout Social

A social media template is a pre-designed resource that serves as a starting point for a variety of social media marketing tasks. These can range from everyday content creation, to long-term strategic planning and reporting, to frameworks for collaborating with other teams and partners. Download the template 7. Download the template 9.

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