Webbiquity SMM

NOVEMBER 27, 2018

Event marketers in particular have been an active segment: virtually every live event, from 90-minute presentations to week-long conferences, now has its own hashtag. At the other end of the spectrum, the reaction on Twitter was brutal when United Airlines forcibly dragged a passenger off a plane in 2017.

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Waxing UnLyrical

APRIL 2, 2013

My panel – also featuring Sandra Fathi of Affect and Ashley Pettit of Southwest Airlines – was on March 20. We’ll be convening on Twitter from 12-1 pm ET, using the #measurePR hashtag; I hope to see you there! Ashley, unfortunately, couldn’t join us, since she was literally winging her way to DC at the time.

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Sprout Social

AUGUST 30, 2019

So, what does your business need to do to make sure you’re taking advantage of this community-building tool? At Natives, one of our favorite examples of this is Delta Airlines ’ #SkyMilesLife UGC story series. 3) Covert Hashtagging and Geotagging. Here are five of our favorite tips: 1) Give us the BTS!

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Geotagging Instagram Real Estate Brands 110

Convince & Convert

NOVEMBER 14, 2013

The photo frames contain Ribeiro’s Instagram account (nitchows) and encourage people to tag their photos with the #reallifeinstagram hashtag. At present, the hashtag #reallifeinstagram has been used in 575 posts on Instagram, most of which pre-date the campaign and contain snapshots of old photographs and Polaroid photos. The result?

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Project Instagram Tourism Airlines 153

Ignite Social Media

AUGUST 10, 2017

That particular hashtag had over 2,000 uses, meaning there were plenty of Halo Top fans hoping for one last chance at a win. With over 12,000 posts with the #BecauseSummer hashtag so far, they’re clearly getting millennials excited about the season and celebrating it with Malibu. They even rewarded the “losers” with this sweepstakes.

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Social Media Airlines UGC Campaign 87

agora pulse

DECEMBER 27, 2019

The worst thing you can do when you are new to a group is to violate the community’s procedures. But most LinkedIn etiquette expectations come from the LinkedIn community. British Airways learned this lesson in 2013 after a customer spent $1,000 to promote a tweet slamming the airline on Twitter. Stop abusing hashtags.

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Social Media Tips Hashtag LinkedIn 152

Hootsuite

JUNE 29, 2023

Contribute to your community The best reputations don’t just come from carefully managing your tone and image — they come from offering genuine value to your community and cultivating connections. Ask your community questions and shout-out major contributors. You can filter posts by account, keyword, hashtags, and even location.

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Pixlee

JUNE 14, 2021

Delta Airlines reposts travel photos from its customers to inspire the brand account’s followers looking forward to visiting their dream destinations. Ask these individuals if they want to join a community where they get access to exclusive content and engage with people who have similar interests. Use Hashtags Correctly.

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Instagram UGC Apparel Hashtag 52

Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

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Convince & Convert

MARCH 28, 2012

Recently I needed to change a flight with United Airlines. So I grabbed my iPhone , dialed United, and heard this recorded message: Thanks for calling United Airlines. We all know waiting on hold for-EV-ver on the phone, or standing in a l–o–n–g line, are a few of life’s most unpleasant, time sucking experiences.

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CSR Airlines Loyalty Hashtag 126

Hootsuite

AUGUST 11, 2020

Use relevant hashtags to reach new users. But hashtags do appear in Instagram search. That means using hashtags thoughtfully can be a good way to get followers on Instagram for free. Including relevant hashtags can help people find your content after a search, or after clicking on a hashtag from another relevant post.

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Instagram Tips How To Hashtag 145

Hootsuite

JUNE 25, 2019

Hashtags like #giveaway, #freebie, #liketoenter, and #commentoenter help to amplify the contest’s reach, too. To promote the launch of its new direct flight from Tampa to Frankfurt, German airline Lufthansa ran a two-week #Hausguest social media campaign. View this post on Instagram. ????W We have a Tuesday treat for you!

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Examples Social Media Instagram Hashtag 111

Sprout Social

JANUARY 25, 2021

A home goods brand, for example, will likely want to work with an influencer who is known for their DIY projects and actively engages with others in the crafting community. And airlines will undoubtedly want to work with someone whose post about their recent trip receives just as many Likes and comments as their non-travel content.

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Influencer Campaign How To Marketing 113

Oktopost

SEPTEMBER 24, 2019

Companies with a bad reputation may suffer losses of revenue and stock value for a long time after such events — just ask United Airlines or Wells Fargo. This is done by crowding out the negative content with positive content that will show up in the same searches, hashtags, and news feeds as the negative stuff.

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Reputation Press Release Airlines Construction 83

Pixlee

APRIL 11, 2017

Stories have been a part of shaping communities and cultures for generations and generations. One of the best examples of how narratives enhance the look of a brand is Airbnb’s community stories effort. One of the best examples of constant availability is the Royal Dutch Airlines’ Twitter feed.

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Brands Hotels Travel Airlines 42

Buffer Social

APRIL 17, 2017

How Branden was able to tell the story of Pope Francis, SouthWest Airlines, and others. I started, almost serendipitously, building a really fun community of my own. We’d love to connect with you at @buffer on Twitter or with the hashtag #bufferpodcast. Why chasing a profession is different than chasing your passion.

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Meeting Social Media Airlines RSS 99

Pixlee

APRIL 11, 2017

Stories have been a part of shaping communities and cultures for generations and generations. One of the best examples of how narratives enhance the look of a brand is Airbnb’s community stories effort. One of the best examples of constant availability is the Royal Dutch Airlines’ Twitter feed.

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Brands Hotels Travel Airlines 40

Talkwalker SM

SEPTEMBER 7, 2016

Their images and videos show the athletes in action, tying all sports together through inspirational hashtags such as #FindFocus or #HereToCreate. Flyscoot’s mascot, Scootee-Chan, is almost as cute as our Talkwalker Yeti , but that’s only one of the reasons we had to mention the creative account of this small Asian airline.

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Instagram Brands Sports Travel 60

Pixlee

FEBRUARY 9, 2017

Whether cult-like or otherwise, the key is that when building lifestyle brands you’re really building online communities of likeminded individuals at their core. Like most everything else nowadays, these types of communities are likely to flock towards the online world.

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Brands Airlines How To Apple 40

Keyhole.co

JUNE 30, 2021

The easiest way to track brand sentiments is via social listening analytics by Keyhole that collects information about hashtags and keywords and monitors online conversations. Nowadays, specialized AI algorithms evaluate people’s behaviors, the sites and social media communities they visit, the posts they like, comment, or share.

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Data Social Media Strategy CPC 108

Talkwalker SM

MAY 26, 2016

These people have smaller communities (typically just under 10,000 followers, but they can be bigger) but have developed a very focused following that can be swayed by personalized marketing campaigns. But there is a third type of influencer that is becoming increasingly important for brands.

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Analytics Influencer Apparel Airlines 68

Buffer Social

SEPTEMBER 20, 2018

Airbnb also took the time to showcase how appreciative it is of its community over Thanksgiving by sharing an on-brand message about feeling at home: November 23 — Black Friday. Use hashtags : Hashtags are a great way to extend the reach of your content on platforms like Twitter and Instagram.

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Small Business Campaign Content Eventful 98

Keyhole.co

MARCH 1, 2023

The easiest way to track brand sentiments is via social listening analytics by Keyhole that collects information about hashtags and keywords and monitors online conversations. Nowadays, specialized AI algorithms evaluate people’s behavior, the sites and social media communities they visit, the posts they like, comment, or share.

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Data Social Media Strategy CPC 52

Buffer Social

SEPTEMBER 28, 2016

3 Community Building & Customer Support podcasts. Recent episodes you might like: How Southwest Airlines Led With Social Media To Emerge From a Crisis. Hashtagged by Jordan Powers. Hashtagged is a podcast all about Instagram. Focusing on creating content and community versus being an influencer with Dan Joyce.

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Skills Social Media Hosting Marketing 40

Hootsuite

MARCH 27, 2020

As social media professionals, our job is to help our audiences and communities come through hardship together. So, here’s our guide to social media crisis communication. The role of social media in crisis communications. They even came up with their own branded hashtag. 55% of Americans get their news from social media.

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Social Media How To Policies Team 145

ProBlogger

APRIL 23, 2018

Virgin Australia Airline features blog content for in-flight entertainment. Number one, become prominent on the event hashtag. If you’re at an event, one opportunity that may present is to become very prominent on that hashtag. Not by going spammy and not by going over the top, but by creating value on the hashtag.

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How To Eventful Collaboration Blogger 49

Bare Feet Studios

JANUARY 4, 2010

One of the first goals we had was to get the word out in the community about our organization. They then build housing, gardens, arts centers, and wheelchair ramps in the community. I invite you to connect with them and help us support their ongoing accomplishments to the community of Hana! Ma Ka Hana Ka ?Ike

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Social Media Flickr Upcoming Transportation 47

Buzz Marketing for Technology

OCTOBER 31, 2012

” The insensitive tweet not only went to the company’s 25,000 followers, but also included a hashtag to make it a part of NBC News’ social debate conversation. Qantas Airlines. Lesson Learned: Just because you have a hashtag joke does not mean anything goes, and sex does NOT always sell.

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Social Media Airlines How To Survey 259

Sprout Social

MARCH 31, 2020

For example, the Indian branch of Dutch airline KLM had to apologize for a now-deleted insensitive tweet regarding the fatality rates on airplanes based on where passengers are sitting during a flight. However, presenting death rates as a “fun fact” with a #TriviaTuesday hashtag is definitely in poor taste.

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Social Media Sentiment Examples Issues 135

Bare Feet Studios

JUNE 7, 2009

The additional collaborators (hotels, Hawaiian Airlines , Avis & the bloggers) all gave from their pockets to support Hawaii tourism – of which they are a vital part. I personally logged over 200 hours of my time producing the event – 100% volunteer for this community service.

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Social Media Tourism Blogger Upcoming 40

Convince & Convert

JULY 8, 2016

Today, we’re welcoming Convince & Convert’s Community Manager, Christin Kardos. As Community Manager, Christin is a wizard at engaging Convince & Convert’s audience via social media. Today, she’ll share how she does it all, plus the skills every great community manager needs. I’m Christin.

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Engagement How To Groups Groups 104

Sprout Social

MAY 1, 2017

But like Instagram, it’s a product-focused network with a strong tech community so it’s a great fit for us. The stream of stories includes an editorial about the new electronics ban for airlines and a comparison of the new iPad to previous models. My wife and I made pressure cooker chicken and black bean stew this week.

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iPad Remix Hosting Airlines 75

Sprout Social

FEBRUARY 18, 2020

It’s a place where you can establish a community of raving fans, a voice unique to your brand and an identity that is unmistakably yours. . From their human-focused visuals to the uplifting tone of their posts and hashtags, all their actions are aligned. For instance, Tweets might follow a format of headline, link and hashtag.

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Social Media How To Hashtag Guidelines 144