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How AI insights improve decision making

Sprout Social

This empowers you to proactively tailor your offerings and marketing communication. A study by Boston Consulting Group found that companies using AI insights for personalization saw sales gains of 6-10%, which is two to three times greater than those not using AI.

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Why We Still Love Twitter

Likeable

Community Management/Customer Service. Whatever it is about air travel that has the ability to bring out the worst in people, airlines like JetBlue have learned to handle stress-induced vitriol with grace. TWITTER: WHAT IS IT GOOD FOR? Across the social web, users typically expect a response from brands within 24 hours, on average.

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You Need To Know: Social Media and Retail

Laurel Papworth

Not just in Cairns but in any group united by a location, or a purpose or a topic. Because I am nosey – an asset in online community management – I decided to investigate further online. Google collects as many check-in services as it can, aggregates the reviews and then displays them. ” My first thought was, “Wow!

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Social Media’s Redheaded Stepchild

Jeff Esposito

This is easy to understand given the fact that the HR community as well as PR people were among the dominant early adopters of the platform going back to its 2003 launch. There are also a number of groups and associations that can be joined and used for interaction with others within industries of interest.

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Connecting 2 the World: Lessons learned from New Communication Technologies in Organziational Life

Buzz Marketing for Technology

As I had been doing a lot of research on social networking, the department head and myself came up with a course named New Communication Technologies in Organizational Life. However, I was able to aggregate many of the pieces I had coming into the course as my students worked on the class project: an online conference on nanotechnology.

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Best Social Media Monitoring Tools

Bill Hartzer

With ReviewAnalyst, you can track, analyze and react to what people are saying about your hotel on the major travel and social media sites. From gathered data targeted to a specific demographic group, clients can then maximize their marketing performance from various social media sources.

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How to Save the World

Buzz Marketing for Technology

fluency -- our ability to function socially in the modern complex world, to be of use socially to others in our communities. This could show what people value in others in their networks/communities, and what they offer, and how that effects both their popularity and the strength of the community as a whole. Tajikistan Travels.

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