agora pulse

MARCH 25, 2020

Most of us social media managers operate and plan for businesses to continue to succeed, and everything to be good in the world. What Social Media Managers Need to Do First in a Crisis. Crisis Checklist Before Pausing Ad Campaigns. Leave campaigns alone unless you need to make changes.

Social Media 199

Social Media Social Media Management Issues Team 199

Keyhole.co

JANUARY 17, 2024

On the other hand, social listening is like tuning in to your audience’s favorite radio station. It’s about understanding the “why,” gaining a deep understanding of your audience, and refining your campaign strategy. You need to gauge and analyze the overall sentiment of online conversations related to your brand.

Sentiment 52

Sentiment Analysis Brand Monitoring Trends 52

Sprout Social

SEPTEMBER 9, 2020

While some of the chatter will be irrelevant, there are countless conversations that marketers would be wise to tap into. If you aren’t listening to consumers, how can you be sure your newest product, campaign or brand messaging is going to resonate with your audience? The Social Media Manager. For instance….

Organization 125

Organization Sentiment Social Media Management Analysis 125

Sprout Social

MAY 9, 2023

They help you cut through the noise and gain a deep understanding of the customer’s mind through social media sentiment analysis. Content generation Intelligent social media management tools, like Sprout, analyze voice of customer (VoC) data in social posts and reviews to inform what content your target audience is most interested in.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Hootsuite

JULY 19, 2023

Hashtags can be used to aggregate social media posts like tweets into categories. In practice, hashtags can connect social media content to a specific topic, event, theme, or conversation. Below, we’ve broken down best practices and tips and tricks for the most popular social media platforms.

Hashtag 80

Hashtag Real Estate Social Media HootSuite 80

Hootsuite

FEBRUARY 16, 2021

For this article we quizzed the Hootsuite customer success team—people who spend their days deep in the gears of everyone’s favourite dashboard—about what little-known, under-appreciated features they pass on to social media managers day in and day out. Or, if you’re running a big campaign.

HootSuite 140

HootSuite Features URL Template 140

Keyhole.co

JUNE 19, 2023

Starbucks Starbucks launched its White Cup Contest, asking customers to doodle on their Starbucks cups and share pictures on social media. This campaign generated a lot of buzz, creating a sense of community among Starbucks patrons and resulting in a lot of free publicity for the company spotlighting customer success.

Social Media 52

Social Media UGC Content Loyalty 52

Sprout Social

JANUARY 26, 2021

With tools like social listening , marketers can better understand what their audience cares about and develop social content that directly addresses consumers’ expectations. At the start of the pandemic, the city of San Antonio turned to social media to identify what topics were top of mind for their audience.

Social Media 143

Social Media Metrics Data Team 143

Sprout Social

JUNE 1, 2021

It’s a chance to emphasize the value of social, learn more about your client’s future strategy and share your vision for the road ahead. Client renewal conversations can be challenging, but if you’re confident in the work you’ve done, then it’s all a matter of preparation. How to prepare for client renewal conversations.

Sentiment 90

Sentiment Proposal How To Metrics 90

Sprout Social

MAY 3, 2023

No CFO, no matter how marketing savvy they are, will be swayed by impressions or ad conversions. And, I am up front when I’m uncertain about the exact payoff of a new campaign, and if it might even be a sunk cost, but it’s still a learning and growth opportunity for the team. CFOs are most interested in revenue and cash flow.

ROI 96

ROI Cost B2B Organization 96

Sprout Social

JUNE 15, 2023

By choosing the right social media management tools for nonprofits, you can proactively engage donors, volunteers and staff members, while saving your team valuable time and resources. Tie your digital marketing efforts to key performance metrics like conversions and donor engagement/retention.

Social Media Management 115

Social Media Management Social Media Tools How To 115

Hootsuite

APRIL 15, 2020

Think of hashtags as a way to connect social media content to a specific topic, event, theme or conversation. They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag. They’re not just for Twitter anymore, either.

Hashtag 145

Hashtag How To HootSuite LinkedIn 145

Sprout Social

FEBRUARY 22, 2024

While the right influencer endorsements are worth their weight in gold, brands have to be strategic with their influencer campaigns to get positive results. That means finding influencers with followers in your target audience and creating campaigns that feel natural and inspire conversions. What is an influencer analytics tool?

ROI 105

ROI Analytics Influencer Campaign 105

agora pulse

APRIL 7, 2020

Shopping for your company’s first social media tool or needing to upgrade to a new social media management app? Finding the right social marketing tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Agorapulse.

Social Media Management 208

Social Media Management Social Media Tools Collaboration 208

agora pulse

OCTOBER 26, 2020

Shopping for social media management tools? Or need to upgrade to a new social media scheduling app? Finding the right social media management tool is essential for everything from building your brand and driving sales to optimizing your digital strategy and maximizing your budget. Social CRM.

Social Media Management 138

Social Media Management Social Media Tools Social CRM 138

Convince & Convert

MAY 9, 2016

Each quarter, a brand receives an average of 9,052 inbound social messages that require a response. Any social media manager or social customer care agent knows that there’s a great deal of overlap in the Tweets a brand attracts. This is where Suggested Twitter Replies from Sprout Social comes in.

Authentication 60

Authentication Social Media Management Travel Proposal 60

Razor Social

MARCH 30, 2016

Do you realize how valuable it is to monitor and track conversations online? Are you monitoring the trends related to conversations about your brand? Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse.

Attensity 77

Attensity Crimson Hexagon Social Media Sentiment 77

Hootsuite

JUNE 26, 2019

Live tweeting sets the tone and shape of the online conversation around your event. Social media can still be a collective experience without everyone looking down at their phones. Use a social media aggregation tool like Hootfeed. No marketing campaign is complete without an evaluation component.

Eventful 111

Eventful Social Media Hashtag HootSuite 111

Buzzlogix

NOVEMBER 14, 2017

Analyzing and acting on what you hear is most important of all, from identifying and alleviating pain points, to engaging your customers in conversation. Without this, you’re just gathering data for no reason – it’s no different to social media monitoring. At its core, social listening is all about the context.

How To 40

How To Reputation Forums Aggregator 40

Convince & Convert

MAY 17, 2012

Although we consult primarily for large and medium-sized businesses here at Convince & Convert, we are often asked online and in speaking engagements about social media management tools for smaller businesses. All-in-one view of social media channels. Choosing a Social Media Management Tool.

Social Media Management 162

Social Media Management Small Business Social Media Tools 162

Buffer Social

JULY 25, 2019

What if the most valuable data person on your team is your social media manager ? When you think of all the many data roles on a team, social media rarely bubbles to the top. Regardless, teams with social media managers are sitting on a goldmine of data and information. Growth marketers.

Social Media Management 67

Social Media Management Data Social Media Sentiment 67

Sprout Social

SEPTEMBER 5, 2023

You can optimize your social media workflow at every stage—from content creation and publishing to monitoring incoming messages and ongoing social conversations. For example, with a solution like Sprout Social, publishing and scheduling tools alleviate the manual work of executing a social content calendar.

Social Media 130

Social Media Social Media Management Team Collaboration 130

Sprout Social

JUNE 7, 2016

They can be used for one-on-one conversations or between a group of users. If relevant, click on the “More” button for access to Twitter Cards, videos, app manager and conversion tracking. Top media Tweet. The Events tab is a great resource for social media managers and content creators. Top mention.

Metrics 40

Metrics Twitter Comparison Report 40

Sprout Social

JANUARY 11, 2023

In this article, we’re highlighting examples of social media dashboards you can use to illustrate the value of social media across your business. What is a social media dashboard? Social media dashboards empower you to dissect results, iterate strategy, demonstrate value and influence decision making.

Template 127

Template Templates Social Media Brands 127

Sprout Social

MAY 24, 2023

Use the criteria shared in this article to help your team harness the full power of social. 4 things to look for when evaluating social media tools for government entities Investing in an intuitive social media management platform is an essential step toward building a strong relationship with your constituents.

Team 99

Team Social Media Tools Social Media Management 99

Hootsuite

JANUARY 10, 2024

a month Who it’s best for: Designers, small business owners, social media managers, students 8. a month Who it’s best for: Social media managers looking to repurpose existing content 13. It uses machine learning (ML) to optimize ad campaigns across a variety of social media networks.

Tools 99

Tools HootSuite Price Marketing 99

Sprout Social

DECEMBER 5, 2023

With millions of people signing up daily across social media platforms, keeping track of conversations about your brand online is becoming an uphill battle. This online reputation management software works great with Google Reviews and is a handy tool for enhancing customer service.

Reputation 99

Reputation Software Tools Sentiment 99

Hootsuite

AUGUST 17, 2022

That’s where social bookmarking comes in. Bonus: Download a free guide to learn how to use social media monitoring to boost sales and conversions today. What is social bookmarking? Social bookmarking is a way for users to search, manage, organize, and share web pages. Benefits of social bookmarking.

Social Bookmarking 105

Social Bookmarking Tools HootSuite Aggregator 105

Sprout Social

DECEMBER 15, 2022

Social media is built on the kinds of conversations that create deep relationships. But social media is complex. Without reliable, top-tier technology, your teams won’t be able to manage all of the complexity of a sophisticated social strategy. Connect through conversations.

Loyalty 95

Loyalty Team Aggregator Data 95

Sprout Social

JANUARY 30, 2023

Rather than relaunching sweet potatoes as an internally sourced campaign, they gave credit where credit was due and showed their customers that they’d been listening to their social media pleas. This is where social data comes into play. Obviously, Cava didn’t relaunch an ingredient based on a few comments.

Examples 114

Examples Brands How To Aggregator 114

Hootsuite

MAY 25, 2023

It’s built to analyze data at scale and produce AI-created insights, statistics, and complex aggregations. Heyday by Hootsuite Heyday is a conversational AI chatbot designed to help you boost ecommerce sales and skyrocket your customer satisfaction rates. It’s a time-saving selling machine you can add to your social strategy.

Social Media 115

Social Media Tools HootSuite Price 115

Keyhole.co

OCTOBER 31, 2022

Hashtags Analytics and Social Media Marketing. Hashtags are essential for creating a successful marketing campaign, as they label the content and are used to increase brand recognition. The problem is that not all companies and social media users fully leverage the power of hashtags.

Hashtag 52

Hashtag Analytics Tools Price 52

Keyhole.co

NOVEMBER 10, 2020

While Twitter isn’t the most popular social platform out there, it’s still the go-to platform for live conversations about news, TV, and sports. It took businesses almost a decade to figure out “how to Twitter” effectively , but marketers finally learned that Twitter isn’t an advertising platform—it’s a conversation platform.

Analytics 105

Analytics Twitter HootSuite Metrics 105

Keyhole.co

APRIL 26, 2023

Twitter Analytics Explained While Twitter isn’t the most crowded social platform out there, it’s still the go-to platform for live conversations about news, TV, and sports. Once you’re logged in, you’ll see Twitter Analytics organizes your stats into four sections: Home, Tweets, Videos, and Conversion tracking.

Analytics 52

Analytics Twitter Data How To 52

Hootsuite

MARCH 15, 2023

social media managers all over the world can count on the soothing clarity of Facebook analytics. Social Status The social media analytics tool has a colorful and robust Facebook feature, tracking everything from post impressions to engagement to growth and link clicks. Numbers don’t lie, after all.

Analytics 102

Analytics Tools Facebook HootSuite 102

Keyhole.co

DECEMBER 1, 2020

Hashtags Analytics and Social Media Marketing. Hashtags are essential for creating a successful marketing campaign, as they label the content and are used to increase brand recognition. The problem is that not all companies and social media users fully leverage the power of hashtags.

Hashtag 106

Hashtag Analytics Tools Price 106

Keyhole.co

DECEMBER 12, 2022

Let’s think about all the jobs social media marketers have to complete each day: starting from creating and publishing content to analysis and reporting. Thankfully, there are social media management tools to streamline your workflow, help save your time, and even ensure that your content reaches the audience at the right time.

Price 52

Price Social Media Management Collaboration Analytics 52