Buzz Marketing for Technology

JUNE 17, 2015

This week I had the pleasure of reading a new report from Smart Insights on the State of Digital Marketing 2015 and decided to dig in a bit further with an interview. 1) What do you think the biggest change to Digital Marketing for B2B firms will be in the next year?

B2B 100

B2B Adwords ROI Hubspot 100

Socialmedia.biz

JUNE 17, 2018

Whether you’re a bootstrapping entrepreneur, a product owner testing a new market, or just a savvy marketer, Facebook ads provide a golden opportunity for advertisers to reach a highly targeted audience at a fraction of the cost of other marketing efforts. Facebook has your answer. Step 1 – Find your target.

Campaign 71

Campaign How To Facebook Adwords 71

Twist Image

OCTOBER 11, 2013

Brands would work their respective agencies, make a media buy, create the ad, place it (in a newspaper, on the radio, television, etc.) In the golden age of advertising, you could - literally - buy your way to the top. We - the marketing professionals - need to reverse engineer how we make great advertising happen. advertising.

Advertising 95

Advertising Adwords YouTube LinkedIn 95

Convince & Convert

JULY 31, 2012

This gives Google an end-run way to get Facebook and Twitter and Pinterest and Linkedin activity signal into the Google search algorithm, since they’ve been unable to keep that stream alive via biz dev deals. Launch Adwords for Social. But it’s brilliant. 4 Reasons Google Bought Wildfire. Access to Social Signal.

Google 164

Google Adwords Software Social Media Management 164

Social Media Strategies Summit

APRIL 15, 2021

Given two brands with the exact same product, people tend to buy from the one they feel connected to. Many social media platforms like LinkedIn and Facebook provide the option to form groups where you can create a brand community. About the Author: Gaurav Sharma is the Founder of Attrock , a digital marketing company.

Process 161

Process Communities Brands How To 161

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Obviously for email marketing to be effective, you’ve got to possess a list, right? TIP: Don’t ever, ever buy one! Use an Email Marketing Service Provider. How much more?

List 257

List Organization Tips Newsletter 257

Waxing UnLyrical

JUNE 26, 2015

We welcomed four stellar guests including the Washington Business Journal ‘s Jennifer Nycz-Conner , digital marketing brand strategist for V3B Shelly Kramer , founder of Red Shift Writers (and regular contributor to this blog!) A1 I’m a marketer. Analytics, Power Search, AdWords, whole 9 yards. content!),

Content 100

Content Journal Adwords Consultant 100

Webbiquity SMM

SEPTEMBER 9, 2013

So in order to maintain and grow website traffic, online marketing practices have to change as well. Figure out where your prospective buys are looking, and be there. That is, the old SEO strategy of improving search ranking simply by building or buying lots of links from broad-topic web directories is no longer effective.

Directory 196

Directory SEO B2B Real Estate 196

yMarketingMatters

JUNE 22, 2012

While social media marketing like Facebook, Google+, Pinterest, Twitter, and LinkedIn are getting tons of interest, email is still KING. Obviously for email marketing to be effective, you’ve got to possess a list, right? TIP: Don’t ever, ever buy one! Use an Email Marketing Service Provider. How much more?

List 217

List Organization Tips Newsletter 217

Twist Image

JUNE 12, 2015

It is something that affects both B2B and B2C markets. They don't have to adjust their marketing. Most importantly, they connect (in their language, communication, marketing and advertising) by having team members that aren't just current on digital marketing trends, but these kinds of team members who know no other way.

Adwords 40

Adwords Startup Advertising Mobile 40

Josh S Peters

FEBRUARY 5, 2013

Knowing this will inform your marketing, social media, SEO, and content strategies. Check Google adwords tools and trends to find the search terms used most by your consumer and your competitor’s consumer. If applicable build your content calendar around buying cycles and yearly / monthly events pertinent to your customers.

Strategy 186

Strategy Wiki Sysomos Widget 186

Sprout Social

FEBRUARY 28, 2023

Meta might be home to the biggest social networks in the world but when it comes to professionals and business marketing LinkedIn is the place to be. These LinkedIn Statistics will show you why it is the network for professionals, especially B2B marketers, to target motivated audiences in 2023. Let’s dive in. were female.

Statistics 141

Statistics LinkedIn Marketing B2B 141

Sprout Social

APRIL 19, 2017

ROI has always been one of the most debated topics in the marketing department. The direct link between social media and a new customer might not always be as direct as a Google Adwords or media buying campaign. The problem is some marketers aren’t sure how or where to start when it comes to proving the value of social.

Social Media 105

Social Media How To ROI Hashtag 105

Saying It Social

FEBRUARY 8, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Are You Seeing ALL of Your Facebook Friends’, Groups’ and Pages’ Statuses on Your Updated Facebook Home Page? Are You Sure? Are You Seeing ALL of Your Facebook Friends', Groups' and Pages … [.]

Groups 128

Groups Groups Facebook StumbleUpon 128

Techipedia: Tamar Weinberg

JANUARY 5, 2010

of articles on the topic of Internet Marketing, from SEO to social media to web usability and then some. They are strategic guides that hopefully will enhance your internet marketing experiences in the future. Without further ado, I now present to you the best internet marketing posts of 2009. Here’s my list for 2008.

Marketing 265

Marketing SEO Journal Engineering 265

Razor Social

NOVEMBER 29, 0002

For example, are they entrepreneurs, marketers etc. This doesn’t means to say they are not interested and they won’t buy from you. For example, I’m running a conference with Mark Schaefer on Content Marketing in Dublin and we’d like to see where the sales are coming from. post, ad, pinned post etc.),

Analytics 89

Analytics Social Media How To Analysis 89

Saying It Social

MAY 26, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials Happy National Small Business Week Why National Small Business Week? Pingback by Where can i buy a cheap or used am/fm cd player for my car? Happy National Small Business Week « Saying It Social – Online … [.]

Small Business 114

Small Business scribd StumbleUpon Digg 114

Saying It Social

JUNE 3, 2010

Saying It Social Your Social Media Marketing Resource Home About Polls Our Services Testimonials How to Set Your Facebook Privacy Settings If You Don’t Want Your Personal Profile Searchable Why would you want to do this? Just click “Remove Admin&# next to your name to remove your personal profile’s connection to the page.

Privacy 121

Privacy Facebook How To StumbleUpon 121

Bill Hartzer

MAY 18, 2015

Bill Hartzer: Do you use any other media/social outlets to market your business? Of course, I use Facebook , Twitter , LinkedIn , Google Plus as well as more traditional offline marketing methods. Those people who are most interested in buying tickets primarily use Google.

Small Business 60

Small Business Google SEO Adwords 60

MegaBytee

JULY 22, 2021

This seamless design site will cut: – Length of the buying cycle – Customer churn – Lead nurturing time & money – Acquisition costs. The other 80% will favor checking the audits for your image before making any buy from your site, regardless of whether you offer the precise help they are looking for.

SEO 98

SEO Adwords Cost Aggregator 98

SocMed Sean

AUGUST 26, 2018

25 for your target audience, then your $100 will buy you approximately 400 clicks to your Website. In this scenario, PPC ads, whether on Facebook, Twitter, Google AdWords, YouTube, or LinkedIn would just not be worth it. Combine PPC With EMail Marketing. Just Buy Traffic. And that’s if you can get a $.25

CPC 210

CPC Facebook Cost Buy 210

ProBlogger

JULY 20, 2011

Set up a budget : If you believe in your site’s business model, set aside some money (even $25 a week) to run Google Adwords / Facebook ad campaigns. Also, look at the buying patterns of your target customers. Offer three products on the site and build your content, marketing and networking around these offerings.

FeedBurner 42

FeedBurner Adsense Campaign Software 42

SocMed Sean

FEBRUARY 3, 2013

General Insights About Social Media 1) If you’re going to engage in social media, focus on building relationships not spamming the social-sphere with your marketing message 2) What you put into it is proportional to what you will get out of it. These should align with your overall company or brand marketing and customer service plan.

Social Media 279

Social Media Klout YouTube Foursquare 279

Convince & Convert

MARCH 8, 2012

my Mom is actually a marketing consultant and she does social for a lot of local businesses and they’re not going to be able to put this together very quickly and easily and it’s going to be painful. They had visibility to social media marketing as a mechanism to move their businesses forward. Eric: Yeah. Eric: Yeah.

Company 120

Company Instagram B2B Survey 120

Convince & Convert

MAY 29, 2018

Are you thinking about marketing with video in social media, but not sure which platform will get you the best results? LinkedIn videos. LinkedIn: 4:3 or 16:9, up to 30 seconds, but the best are under 15 seconds. Some marketers may think, “I’ll just post my videos on all the networks. comScore ]. Wordstream ].

Platform 150

Platform Campaign Video YouTube 150

Mindjumpers

JULY 20, 2012

But when Facebook users ‘like’ a post or a product, it doesn’t necessarily indicate an intent to buy. A Want button, however, removes the ambiguity about whether a user just appreciates and ‘likes’ a product or whether they actually have a real desire to buy it. Marketing prospects.

Brands 217

Brands Adwords Facebook Policies 217

Techipedia: Tamar Weinberg

JULY 8, 2008

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Interviews , Marketing , Opinion , Social Media , Websites > What Traits Define a Social Media Marketer? What Traits Define a Social Media Marketer?

Social Media 163

Social Media Marketing Consultant Communities 163

Webbiquity SMM

JANUARY 17, 2011

For anyone in marketing or PR being asked to make “data-driven&# decisions “based on the numbers&# (and doesn’t that include pretty much everyone in marketing and PR these days?), How are consumers and b2b decision makers using social media in their buying processes? Social Media Facts and Stats.

Research 210

Research Social Media B2B Marketing 210

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. Marketing Automation. Automating your marketing efforts may be fruitful.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

NOVEMBER 10, 2010

That was the provocative question raised, and answered, by HubSpot VP of Marketing Mike Volpe in a webinar last Friday. Traditionally, big brands used TV and print advertising, while their smaller counterparts employed direct mail and telemarketing, to reach consumers directly through interruption marketing.

Social Media 176

Social Media Hubspot SEO Diagrams 176

Idaconcpts

AUGUST 20, 2010

Although Google's stock has been an underperformer, I strongly believe that the market has gotten this one wrong and that Google's stock has its best days ahead of it. The fact that 90% of their revenue is still based on the AdWords and AdSense business model and the web is becoming increasingly social, which Google has not been a player in.

Google 131

Google Adsense Adwords Flipboard 131

Techipedia: Tamar Weinberg

JANUARY 5, 2009

Facebook The Facebook Marketing Bible: 24 Ways to Market Your Brand, Company, Product, or Service Inside Facebook (Inside Facebook): Justin Smith shows how Facebook includes a variety of channels that spread the word in a very in-depth blog post. I can tell you that finding these articles isn’t easy!

Marketing 144

Marketing StumbleUpon SEO Reputation 144

Techipedia: Tamar Weinberg

JANUARY 5, 2011

2010 by far was the biggest year yet in the Internet Marketing realm. Since I can’t read everything written by the Internet Marketing community, I ask my Twitter and Facebook followers for their own recommendations. Content Development/Marketing. Pay-Per-Click (PPC) Marketing. Affiliate Marketing.

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Techipedia: Tamar Weinberg

MARCH 10, 2010

She told me she worked in Internet Marketing, which I was quite excited to hear given that there was no marketing discipline taught at all in our alma mater. With Internet Marketing, there are many ways to go, from affiliate marketing to SEO to social media to email marketing. What was she doing?

Marketing 240

Marketing How To SEO Training 240

Kikolani

NOVEMBER 9, 2012

10 Tricks to Research Anything – Researching a new market, customer or channel can be wildly inefficient. Tom is a freelance blogger and internet marketer. Buying Awareness to Build Links – It’s a common dilemma. One solution is to buy the initial traction. One solution is to buy the initial traction.

Mashup 124

Mashup Resources WordPress RSS 124

Convince & Convert

APRIL 19, 2012

Facebook advertising, Twitter advertising, LinkedIn advertising, etc. To me if you look at the mechanics of Facebook ads, Twitter ads, LinkedIn ads, even YouTube ads, the way those ads are bought and trafficked and targeted is fundamentally similar to the way Google AdWords works. In fact it’s highly similar.

CPM 118

CPM Advertising CPC Compete 118

Kikolani

MAY 10, 2013

Stop Wasting Money: How to Get the Most Out of Your Blogging Education – Do you buy conference passes, courses, or ebooks? The 2013 LinkedIn Marketing Guide – LinkedIn is a great network for businesses looking to increase traffic and leads, as well as individuals looking to market their expertise for new career opportunities.

Mashup 123

Mashup Resources FeedBlitz Adwords 123