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Google AdWords a Popular Form of Pay Per Click Advertising

Social Media Marketing

"Pay Per Click" is typically an advertising system which is quite effortless to decipher and master. Daily nearly three hundred million searches are carried out on the Google, Yahoo, Bing, etc. This advertising is unique since you don’t need to pay anything in advance, and you pay after someone clicks your link.

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Will Yahoo! Screw Up Tumblr?

Small Business Mavericks

USA Today reported today that Yahoo! ” People who have followed Yahoo! Joke aside, however, is it possible that Yahoo! By virtue of her place at Google for so many years, she knows a good thing when she sees it. This could be an opportunity for Yahoo! has purchased Tumblr for $1.1 could renege on its promise?

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Is Google Becoming The Display Ad King?

Small Business Mavericks

At one time, it seemed that no one could topple Yahoo! from the top of its mountain as king of online display advertising. And that somebody is, of all entities, Google. Last year, Google owned 13.3% But don’t take from this that Google is taking Yahoo!s s advertisers away. They aren’t.

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Turf Wars: Online Advertising Is Gonna Get Interesting

Small Business Mavericks

“ Both Facebook and Amazon are coming at Google’s lock on advertising from new angles–that’s why this could be an honest to goodness fight for online advertising dollars and beyond.” Ther are some interesting developments in the world of online advertising. Google replaced Yahoo!,

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4 Reasons Google Bought Wildfire

Convince & Convert

Wildfire , a pioneering social media management software application that specialized in contests and promotions, announced today that it has been bought by Google for a smooth $250 million. 4 Reasons Google Bought Wildfire. Google and Facebook aren’t exactly pals. But it’s brilliant. Access to Social Signal.

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Google Buzz- Is there a hidden agenda?

Atom Thought

Now that Google has lucnhed Google Buzz, the scene is ripe for other players to get inspired. What happens if Yahoo also launches a social platform around it’s email service integrated with flickr? This happened in 2008, but Google was already upto something. And very soon, Google walked out of TeleAtlas too!

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How Google Instant Might Impact Your Small Non-Profit

Waxing UnLyrical

Image: Greig Christie via Flickr, Creative Commons Since Google Instant’s launch just over a month ago, digital marketers have been scrambling to figure out how search engine marketing strategies might need to change. So far, early research indicates little difference in the length of searches since Google Instant.)

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