Sherrilynne Starkie

JULY 19, 2019

LinkedIn is adding three new advertising features plus an optimized click pricing option. You can look forward to 65 new emoji that Google is releasing with Android Q later this year. It’s time to celebrate World Emoji Day.

News 236

News Social Media Discount LinkedIn 236

Sherrilynne Starkie

JANUARY 2, 2018

Paid media includes social media advertising, sponsored stories and native ads. Google Adwords and Analytics certifications are fundamental to online advertising and data insight. These tend to include the following: Data and insights such as Google Analytics, Sysomos, Sprout Social, Facebook Insights, Twitter Analytics, etc.

Consultant 309

Consultant Social Media Curata Sysomos 309

Sherrilynne Starkie

DECEMBER 3, 2017

This weeks’ must-know news from Google, Facebook, Snapchat and Instagram. News from Google, SnapChat, Facebook and Instagram. Voice search is about to get a lot more important to local business as lead generation comes to Google Assistant and Google Home. Visit Santa's Village via Google. Sherrilynne Starkie.

Engagement 225

Engagement Remix Instagram Google 225

Sherrilynne Starkie

MARCH 26, 2018

This week's top five must-know social media news come from LinkedIn, Instagram, Facebook, Google and Pinterest. New dynamic ad categories lets advertisers reach people earlier in their shopping journeys. Google invests in real news quality. Top Five: social networks push new shopping features. Listly by Sherrilynne Starkie.

Social Networking 186

Social Networking Features Retail LinkedIn 186

Sherrilynne Starkie

JULY 19, 2014

Now advertisers have a new way to manage Facebook ads on the go. Facebook says its expects the new feature to be available to all advertisers by the end of the summer. Why Mobile Ads Are Seen as a Boon to Facebook, But a Plague to Google by Todd Wasserman of Mashable. Ads Manager is now available on mobile devices.

Facebook 319

Facebook Mobile Privacy Advertising 319

Sherrilynne Starkie

MAY 30, 2018

This week's top five social media must-know news features Facebook & Twitter's new rules for political content, Google's action on scammers, new features from Snapchat & LinkedIn. Announced last month, the new rules require all advertisers running political or issue ads on the platform to verify their identity and location.

Social Networking 220

Social Networking Policies LinkedIn Issues 220

Sherrilynne Starkie

DECEMBER 7, 2013

Every blog and website I visited seemed to advertising The Bay via banner ads and Google ads. Retargeted (or remarketed) ads were innovated by Google and have recently been adopted by Facebook and LinkedIn too. It works by using a bit of javascript code on the advertiser’s website to set a cookie in the visitor’s browser.

Retail 296

Retail Adwords Statistics Privacy 296

Sherrilynne Starkie

DECEMBER 6, 2017

They need to have SEO expertise and digital advertising know-how. This is where new industry certifications come into play, and Google Adwords and Analytics are great starting points. Adwords certification demonstrates basic and advanced proficiency in online advertising. HubSpot and Hootsuite both offer certification too.

Skills 179

Skills Adwords Hubspot HootSuite 179

Sherrilynne Starkie

AUGUST 29, 2018

This week’s top five social media must-know news sees Instagram and Google working to raise standards, shows how podcasting continues to grow and new innovations from Facebook. Google to provide training to support journalists’ election reporting. And, we see how women are leading the world of content marketing.

Content 170

Content Nielsen Marketing Badge 170

Sherrilynne Starkie

OCTOBER 15, 2018

When people see the term Paid Media they often think ‘advertising means huge budgets’ This is not necessarily true thanks to pay per click models which put advertising within reach for most organizations. Google is prescriptive about how to present information. We also recommended Google AdWords. In Summary.

Marketing 199

Marketing Syndication Adwords Social Media 199

Sherrilynne Starkie

JUNE 29, 2013

Google will soon shelve Reader and this has created a lot of panicky online noise from ardent fans. Earlier this month, rumours about Facebook’s possible Google Reader replacement erupted when mentions of RSS feeds appeared in Facebook’s code. Do you use Google Reader? Facebook advertising facts. Related articles.

Features 271

Features Google Reader Facebook Flipboard 271

Sherrilynne Starkie

FEBRUARY 18, 2020

It’s not advertising. Getting to Google Page One means increasing your website’s Domain Authority , and a great way to do this is to get backlinks from other high authority websites. And, it provides broad exposure to large mainstream media audiences. Sometimes known as publicity, earned media is just that. Here’s the problem.

Fashion 409

Fashion News Report Review 409

Sherrilynne Starkie

JANUARY 30, 2016

It means that any user, whether he or she is logged in or not, who clicks on a link to a tweet via Google search will be served promoted and sponsored tweets right alongside organic ones. This huge expansion in advertising reach is part of the company’s drive to create more value for brands and, ultimately, to bring in more revenues.

Twitter 150

Twitter Social Networking Advertising Features 150

Sherrilynne Starkie

MARCH 6, 2019

It’s been around since the dawn of advertising. Amazon Alexa and Google Home devices are becoming pervasive and are changing how people search online. It was so long ago that my memory fails me in recalling the client. But, I do remember that it took up a fair amount of the overall budget!

Brands 170

Brands Sample Samples News 170

Sherrilynne Starkie

FEBRUARY 16, 2013

Google Alerts are a great free tool that can help. If however, the situation is not rectified, consider filing a complaint with Google which could result in the offending website being de-indexed. And, you might even contact advertisers on the site; they may want to stop supporting plagiarized content. But what can do?

Content 318

Content Marketing Notification Creative Commons 318

Sherrilynne Starkie

DECEMBER 13, 2018

This week’s Top Five social media ‘must know’ news stories includes new Facebook search ads, Instagram’s audio messages, Google’s For You tab, YouTube’s Stories and news from Pew Internet Research on media consumption habits. Facebook tests search ads in results pages, Marketplace. — SS. via GIPHY.

Social Media 150

Social Media Video YouTube Instagram 150

Sherrilynne Starkie

AUGUST 18, 2014

Google goes for mobile lifestreaming. Native advertising is here to stay. The WhatsApp’s brand is continuing to be maintained; its headquarters remain separate from Facebook’s. A version of this article was originally published on Thornleyfallis.com. Related posts: Mobile adverts are the way forward. PLEASE LIKE MY FACEBOOK PAGE.

Facebook 283

Facebook Wikipedia Mobile Applications 283

Sherrilynne Starkie

JUNE 7, 2012

I gave a brief overview on how recruiters use social media to source applicants and advertise vacancies. What’s the fuss with Google+. The event was designed to help students make the transition to PR professional and support them in their search for a full-time job. Then I provided some advice on how to stand out online.

Social Media 323

Social Media Health Care Case Study Overview 323

Sherrilynne Starkie

APRIL 9, 2012

Once a claim has been filed, users use social media tools like Facebook, LinkedIn, Twitter and Google +1 to share the claim with their social network. The company generates revenue selling advertising, leads, and premium services offered to the debtors. Only a fool would stiff a lawyer. Related articles.

Social Media 297

Social Media Small Business LinkedIn Cost 297

Sherrilynne Starkie

MAY 11, 2013

Nine out of ten zoomers use Google or other search engines and almost 70 per cent actually make purchases online. We combined traditional advertising with digital marketing to raise awareness of the Orleans retirement community and drive in rental enquiries. But, communicating with zoomers can be complex.

Travel 295

Travel Mobile Newsletter Project 295

Sherrilynne Starkie

JUNE 21, 2018

This week's top 5 must-know news from the world of social media including Google Podcast, LinkedIn Kudos, Reddit Ads, Instagram Algorithm and Cisions's Influencer tool. They are available now to managed partners, but will be rolling out to all advertisers over the next few weeks. New podcast app from Google. followers .

Features 38

Features Social Media Reddit Module 38

Sherrilynne Starkie

JULY 13, 2018

Google-owned YouTube is dedicating $25 million to improve online videos in news , and is launching new product features to improve its news experience. In addition, Facebook is launching a new Video Creation Kit, which will allow advertisers to incorporate existing images into templates for mobile video ads. Follow List. Embed List.

News 34

News YouTube Instagram Questions 34

Sherrilynne Starkie

MARCH 2, 2020

Sometimes known as publicity, media coverage is not advertising. This includes content marketing, social media and digital advertising among other marketing tactics. Try exploring at the mice print in the website footer for a link to advertising info or a media kit. Who is their audience? Prioritize your target media.

News 404

News Report Software Badge 404

Sherrilynne Starkie

JANUARY 20, 2020

It’s when PR meets advertising meets direct response meets ecommerce meets sales. Paid Media : This is advertising, sponsorship and other ‘for money’ ways of extending reach and boosting engagement. Google Alerts are one good free tool. Google Keywords, Moz and Wordstream all have useful free tools to help with this.

Marketing 284

Marketing Tourism Content management systems Meeting 284

Sherrilynne Starkie

JANUARY 11, 2018

million Google searches, and almost half a million tweets are published. For paid media copywriting, the focus will be on social media ads, search ads, native advertising, sponsored content and more. Why is good writing important for social media success? million Facebook updates are made, there are 3.8

Social Media 321

Social Media Journal Crowdsourcing Skills 321

Sherrilynne Starkie

FEBRUARY 28, 2019

In this week’s Top 5 social media news for marketing and communications professionals we highlight new Google video display ads, a Forrester Research report on future digital marketing spend, TikTok’s FTC fine, Quora and potential Facebook regulation in the UK. Video comes to Google responsive display ads.

Facebook 150

Facebook Committee Sports YouTube 150

Sherrilynne Starkie

APRIL 17, 2018

Top five: Google offers support to publishers. This week's top five must-know social media news features Google's Funding Choices. Users and advertisers are mostly unfazed by Facebook scandal. Google helps publishers recover lost revenue from ad blocking. followers . Listly by Sherrilynne Starkie. Follow List.

Publishing 49

Publishing Google LinkedIn Instagram 49

Sherrilynne Starkie

JANUARY 8, 2018

Podcast Production Google Home and Amazon Alexa are driving the on-demand audio content trend. Analytics The tools that support analysis Google analytics, QuickSprout, KissMetrics, Brandwatch, Moz, Cision, Trackur, Sysomos, Simply Measured, more. Digital Advertising. 67 million Americans listen to podcasts monthly.

Skills 334

Skills Social Media Sysomos Diagrams 334

Sherrilynne Starkie

JUNE 12, 2018

Google is still the most visited site, followed by YouTube, Reddit, and Facebook and Amazon. On average, Reddit users spend 15 minutes and 10 seconds on it daily, Google users spend 7 minutes 16 seconds, YouTube 8 minutes 31 seconds, Facebook 10 minutes 50 seconds and Amazon 7 minutes 37 seconds. Jun 12, 2018.

Reddit 133

Reddit Facebook Compete API 133

Sherrilynne Starkie

SEPTEMBER 23, 2019

Today, Google is launching Video Reach Campaigns—a simpler, more efficient way to advertise on YouTube. Rather than managing separate campaigns for 6-second bumper ads, skippable in-stream ads, and non-skippable in-stream ads, now advertisers can upload multiple video creatives into a single campaign.

YouTube 30

YouTube Campaign Video Cost 30

Sherrilynne Starkie

DECEMBER 11, 2017

Facebook Messenger, Google Snippets, Instagram Highlights, Linkedin Skills Notifications and Website Demographics all make this week's top five must-knows of social media. Google aids discovery with more visuals. It provides fantastic insight to guide content and advertising campaigns. Sherrilynne Starkie. followers .

LinkedIn 62

LinkedIn Findability Notification Hubspot 62

Sherrilynne Starkie

DECEMBER 27, 2020

Rather than managing separate campaigns for 6-second bumper ads, skippable in-stream ads, and non-skippable in-stream ads, now advertisers can upload multiple video creatives into a single campaign. From there as it owns YouTube, Google ’s machine learning will automatically serve the most efficient combination of these formats.

Video 307

Video Content Statistics YouTube 307