Oktopost

JANUARY 11, 2024

From email marketing to social media and sales outreach, there are various ways in which you can continuously generate demand for your product. Automation capabilities Look for tools that automate some of the more tedious tasks, such as social media scheduling or newsletter sending.

Tools 62

Tools B2B Hubspot Analytics 62

Buffer Social

AUGUST 8, 2017

How do you stay on top of all your social media marketing tasks? From creating and publishing content to analytics and reporting, it can be pretty overwhelming to think of all the jobs social media marketers have to complete every day. Here are 25 of the very best social media management tools out there.

Social Media Management 111

Social Media Management Social Media Tools Price 111

Convince & Convert

OCTOBER 9, 2017

Hubspot Provides Value through Rich Content. HubSpot consistently provides value to its followers on Instagram by posting informational content. Noticeably absent: Blatant marketing for HubSpot! HubSpot doesn’t try to use this as an opportunity to plug their own product. It’s all about adding value!

B2B 159

B2B Instagram Brands Hubspot 159

Harp Interactive

MAY 18, 2010

A recent study by HubSpot concludes that the cost per lead for inbound marketing is dramatically lower than the cost of lead acquisition through outbound channels! The organic leads that you acquire through social media, blogging and other inbound channels are also of better quality in terms of loyalty, referrals and bringing repeat business.

Cost 226

Cost Hubspot Marketing ROI 226

Marketing to Serve

NOVEMBER 26, 2017

Social media has grown in popularity not only for individuals wanting to share and connect with their social networks, but for businesses too. billion social media users ( We Are Social ). billion are actively using social media, across multiple devices and around the clock. There are now 2.8

Social Media 66

Social Media Strategy Content How To 66

Rebekah Radice

DECEMBER 5, 2016

.” There’s a lot to learn in looking at past social media trends. Here’s a look at the top trends that could make or break your social media marketing in 2017. My 7 predictions that will rapidly transform how your company uses social media. Omni-Channel Marketing. – Wikipedia.

Trends 146

Trends Social Media Strategy CSR 146

Twist Image

SEPTEMBER 1, 2013

Last week Boston hosted HubSpot ''s Inbound Marketing Marketing Conference. A fellow speaker at the event was David Meerman Scott. Tags: advertising podcast. Welcome to episode #373 of Six Pixels Of Separation - The Twist Image Podcast. Scott is a massively successful bestselling business book author and speaker. business book.

Hubspot 88

Hubspot Social Media Conference Hosting 88

Sprout Social

APRIL 12, 2022

These factors paired with a 24/7 news cycle fueled by cultural events galore , has caused the world of public relations to change just as quickly. Knowledge of SEO, influencer marketing, social media campaigns, link building and trending topics all sit on the wishlist of skills.

Statistics 108

Statistics Skills Analytics Press Release 108

Buffer Social

AUGUST 22, 2017

As a social media manager , it can be super fun to strategize and come up with multiple ways to share content with your audience. I know I’ve certainly found myself pondering questions like: What content should I share on our social media profiles? But it’s also easy to get stuck in a creative rut.

Social Media 111

Social Media Content Instagram LinkedIn 111

Buffer Social

FEBRUARY 22, 2017

But can we actually tell a story on social media? Is it possible to narrate a story with social media posts that are supposed to be short and sweet? It turns out there are many ways to use social media for storytelling! This tends to be perfect for events where you would have many photos taken to share.

Social Media 111

Social Media Hashtag Curation Instagram 111

Social Media Marketing

JUNE 5, 2013

Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wider team up to date on changes, newsworthy items and content that might be useful in their jobs.

Social Media 140

Social Media Foursquare Journal Flipboard 140

Rebekah Radice

MAY 15, 2016

Want to use social media to market your small business, but struggling to gain traction? In fact, only 53% of small businesses say they actively use social media. Using social media in your small business marketing isn’t rocket science. Only 53% of #smallbusiness owners use social media.

Small Business 118

Small Business Social Media Marketing Geotagging 118

Keyhole.co

NOVEMBER 22, 2023

Today, social media has become an integral part of our lives, and Facebook stays dominant in the marketing landscape. Its vast user base and robust advertising capabilities make it a powerful tool for reaching and engaging with audiences. Why Facebook Marketing?

Brands 52

Brands Facebook Marketing Advertising 52

Waxing UnLyrical

APRIL 19, 2018

You can organize conversations, invite certain people to certain channels (like a channel for volunteers, one for the board, one for everyone working on a certain event) and even search conversations. With the Hubspot Blog Topic Generator. Community Building and Social Media Hacks. year for the premium version.

Tools 191

Tools Marketing Discount Hubspot 191

yMarketingMatters

FEBRUARY 26, 2014

As previously discussed in my post “Which Social Media Channels Should I Use For My Business?” , I am following up with an more in-depth look at Twitter and why your business should make use of this social media channel. The great hashtag feature keeps you up to date with latest trends and news worthy events.

Twitter 235

Twitter Repository Hashtag Statistics 235

Buffer Social

MARCH 16, 2017

Using the Facebook advertising system, marketers can now reach any specific segment of Instagram’s 600+ million users. Instagram advertising uses Facebook’s advertising system which is very comprehensive and powerful. And just last year, it more than doubled its advertiser base in six months to 500,000 advertisers.

Instagram 111

Instagram Advertising URL FAQ 111

The Realtime Report

DECEMBER 18, 2018

I will use social media to engage, not just to post. Over the past few years, many brands have fallen into the habit of using social networks primarily as distribution platforms for content and advertising. Why is using social to engage so important? What do people want from marketers on social media?

Marketing 89

Marketing Metrics Privacy Mobile 89

Buffer Social

JUNE 16, 2016

I have the amazing privilege of speaking with social media managers from a variety of brands and industries around the world on a daily basis. We surveyed and spoke with more than 150 of the world’s best social media managers and put together a selection of 75 answers here. The breakdown of social media projects.

Social Media 40

Social Media Social Media Management Project Marketing 40

Buffer Social

SEPTEMBER 11, 2023

What we’re witnessing in today’s tough economy is the inevitable rise of social selling. This trend leverages social media platforms to build connections and establish meaningful relationships with potential business prospects — and when it comes to social selling, LinkedIn is the MVP.

LinkedIn 113

LinkedIn Tips Skills URL 113

Webbiquity SMM

MAY 10, 2011

The “ROI of social media&# (or lack thereof) is a hot, and still hotly contested, topic. I summarized arguments from both sides a few months ago in The Social Media ROI Debate. It can influence your prospects to buy from you, but doesn’t normally lead straight to a purchase.

ROI 191

ROI Case Study Bazaarvoice Klout 191

Twist Image

JANUARY 6, 2017

There's an old adage that took hold in the early days of social media that seems to have been lost on those that have twisted these digital publishing platforms to act like more traditional media. If you really want to better understand how social media became a paid channel, that's where to start. hubspot inbound.

Brands 80

Brands Content Hubspot Marketing 80

Ignite Social Media

JULY 19, 2016

Join a select group of marketing and advertising professionals and learn how to up your social media game. You’re invited to attend Social Fresh 2016 , a nationally recognized conference cited by industry leaders as the best social marketing conference. Learn more and register today at Social Fresh Conference.

Discount 60

Discount Conference Hubspot Forums 60

Webbiquity SMM

MAY 16, 2011

HubSpot last week released the Marketing Data Box , a 3.4 The good news for B2B marketers is that these publications still reach a highly qualified audience, advertising prices have dropped (in some cases dramatically) and deals can be made. No other activity comes close, with social networking coming in a distant second (10.7%).&#

B2B 150

B2B Smart Phone Data Hubspot 150

Socialmedia.biz

MARCH 30, 2019

billion people logging into Facebook every day, almost 50 million businesses continue to use the 13-year old social networking platform for attracting new customers and interacting with their existing audience. With an average of 1.47

Engagement 122

Engagement Facebook Hubspot Upcoming 122

Twist Image

JANUARY 26, 2014

I spent some time last year at HubSpot ''s inbound marketing summit in Boston. It was, without a doubt, one of the most exciting marketing events I had attended in a long time. advertising podcast. social media. advertising podcast. social media. brooks forester. business book. david usher.

Hubspot 69

Hubspot Marketing Blogger Eventful 69

Sprout Social

APRIL 15, 2020

If you’re unsure of what might come off as tone-deaf, social listening can help you gauge consumer sentiment and identify what is top of mind for your audience. Listening is a powerful tool for understanding broader conversations around major events, crisis situations, your brand and so much more.

Strategy 143

Strategy Metrics Hubspot Retail 143

Rebekah Radice

DECEMBER 5, 2016

.” There’s a lot to learn in looking at past social media trends. Here’s a look at the top trends that could make or break your social media marketing in 2017. My 7 predictions that will rapidly transform how your company uses social media. Omni-Channel Marketing. – Wikipedia.

Trends 60

Trends Social Media Strategy CSR 60

Social Media Marketing

FEBRUARY 26, 2013

Think of it this way: the Oscars, the Super Bowl or any other major public event is like a party that we're all attending. Steve Hall, writing for HubSpot, found 10 examples of brands that got it right (although some of these are the same that Jay criticized). And it's not only limited to advertising; PR is on the hook as well.

Marketing 167

Marketing Eventful Cost Campaign 167

Buffer Social

APRIL 5, 2017

Blog post: 15 Psychological Studies That Will Boost Your Social Media Marketing by Buffer. E-book: Hubspot’s Marketing Psychology Guide. Book: Ogilvy on Advertising. Blog post: If Don Draper Tweeted: The 27 Copywriting Formulas That Will Drive Clicks and Engagement on Social Media by Buffer.

Marketing 108

Marketing Diagrams Skills How To 108

Pixlee

DECEMBER 21, 2020

You can also join events and watch videos, where they feature tips from the industry product experts on how to own your marketing and grow your business. You will find in-depth how-to guides on WordPress, blogging, p odcasting, and social media that’ll help you boost your traffic and sales. How to market amid COVID-19.

Case Study 52

Case Study Resources Hubspot WordPress 52

Writtent Blog

FEBRUARY 12, 2014

72% of marketers think that branded content is more effective than magazine advertisements. The most common content marketing tactic is social media, used by 87% of marketers. The majority of B2B marketers believe in-person events are the most effective marketing tactic. Source: HubSpot ). Source: HubSpot ).

Content 110

Content B2B Hubspot Marketing 110

Buffer Social

JANUARY 18, 2017

The thing we love most at Buffer is to help you succeed at social media. And a key part of social media success is knowing which goals and targets to set for your team. Today I’d love to share with you a bunch of super-actionable social media goals you can use to help your team achieve great things.

Social Media 40

Social Media How To Metrics Tweetdeck 40

Ari Herzog

FEBRUARY 6, 2011

Want to win a free copy of The Facebook Marketing Book , a 262-page softcover guide that provides easy-to-follow advice and illustrations on profiles, groups, pages, applications, advertisements, events, and other Facebook etiquette you need to succeed? First, meet husband-and-wife authors Dan and Alison Zarrella. The interview.

Facebook 183

Facebook Marketing Hubspot Case Study 183

Keyhole.co

DECEMBER 13, 2022

As a social media marketer, if you’ve been worried about the low Facebook engagement rate, you’re not alone. Facebook social media strategies that worked for brands in the past may not fly today. As per HubSpot, the average engagement rate for Facebook is 0.18%. What’s more, organic posts just reach 5.5%

Engagement 59

Engagement Strategy Facebook UGC 59

Twist Image

SEPTEMBER 9, 2011

What a grand world this would be if I was the only one Blogging about New Media, Marketing, Advertising and Communications. " Strangely enough, I was reading this article at the airport having just attended Yahoo's upfront event. advertising. hubspot blog. social media. attention span.

Yahoo 110

Yahoo Content Blogroll Hubspot 110

Convince & Convert

DECEMBER 26, 2010

Social media execs from McDonald’s, Procter & Gamble, Cisco, Southwest Airlines, Sony, and Hubspot. This is the same crew that programmed the uber-successful Social Media Success Summit and Facebook Success Summit, so I can guarantee that the training quality will be very high. and a LOT more!

Airlines 114

Airlines Hubspot Tips Technorati 114

Webbiquity SMM

MAY 3, 2011

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. That is what has driven social media adoption. Whatever your role in social media, we hope you find this list valuable in expanding your knowledge and your network.

Twitter 279

Twitter Pharmaceuticals B2B Biotechnology 279