Keyhole.co

OCTOBER 16, 2023

In this article, we’ll dive deep into Coca-Cola’s social media strategy and share the secrets behind their remarkable success. Analysis of Coca-Cola’s social media accounts Coca-Cola’s marketing strategy is a masterclass in timeless appeal, effortlessly bridging generations with lively content and simple messaging.

Strategy 69

Strategy Social Media Loyalty UGC 69

agora pulse

DECEMBER 1, 2020

You’re passionate about your social media agency … but are you losing money or making money from it? Here’s an overview of the different ways you should be making money as a social media marketing agency. Services Your Social Media Marketing Agency Can Offer. Social media strategy.

Social Media 136

Social Media How To Social Media Management Marketing 136

Likeable

AUGUST 13, 2020

You may think that social media and email are at opposite ends of the marketing spectrum, and even that they’re “rivals,” but that actually isn’t true! Neither one diminishes the effectiveness of the other—in fact, if both are done correctly, they can absolutely work together to drive leads and build brand loyalty. There are 3.73

Social Media 144

Social Media Marketing Loyalty ROI 144

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. For retail brands, social commerce opens up a new pathway to purchase.

Retail 104

Retail Social Media Brands Tips 104

Keyhole.co

NOVEMBER 9, 2023

In this article, we’ll guide you through the 3 essential influencer marketing metrics you should be tracking for your upcoming holiday campaigns, ensuring that your efforts spread holiday cheer and deliver real results. What influencer marketing goals can be set for holiday campaigns? But let’s start with the basics.

Metrics 52

Metrics Influencer Campaign CPA 52

Mindjumpers

NOVEMBER 17, 2014

When targeting start by dividing your community into groups based on their level of loyalty. Also you can chose to pay per click or per impression, e.g. if you are running a campaign to create app engagement it is preferable to pay per click, because driving traffic to the app is the key objective. ?.

Advertising 230

Advertising Facebook How To Guidelines 230

Sprout Social

DECEMBER 5, 2022

Ah social media. As social media platforms have changed over the years (RIP, Vine), so too have the pros and cons of social media. Not so long ago, brands and executives were still wondering whether they should be on social media at all. Why social media is good. It’s corn. ??

Social Media 140

Social Media Crowdsourcing Privacy Comparison 140

Oktopost

MARCH 15, 2021

We’re working from home, live streaming classes and get-togethers, and shifting even more of our social lives onto social media. For B2B marketers, the big news about the pandemic-inspired social media renaissance isn’t about vibing on TikTok, but about what’s been happening on LinkedIn.

B2B 136

B2B Social Media Strategy LinkedIn 136

agora pulse

DECEMBER 23, 2020

Need a good social media marketing book that fuels your learning and your career? Here’s our list of favorite reads for different aspects of social media. To monitor social media algorithm updates, feature rollouts, and new tactics, you probably read blogs or watch explainer videos.

Skills 195

Skills Social Media Marketing Influencer 195

Keyhole.co

NOVEMBER 21, 2023

Their advertising campaigns are iconic without being superfluous. In this blog, we will explore Apple’s social media strategy and what makes them click with their vast audience. Today, Apple’s social media presence is quite fascinating — they are either very active on a particular platform or not at all.

Social Media 59

Social Media Strategy Apple iPhone 59

Keyhole.co

JUNE 19, 2023

Social is a cost-effective and prompt channel for businesses to connect with their audience. Social media statistics show over 4.26 billion people are engaged in various social platforms. Social media content can go a long way in making customers happier. Track your campaign specifics with Keyhole 2.

Social Media 52

Social Media UGC Content Loyalty 52

Keyhole.co

NOVEMBER 27, 2023

This blog inspects how Samsung’s social media strategy furthers its dynamic marketing. Analysis of Samsung’s social media accounts With over a billion people worldwide using Samsung phones, the brand’s market penetration is quite high, even with fierce competition from other leading Android brands. LinkedIn: 4.2

Curation 52

Curation Social Media Strategy Content 52

Hootsuite

JULY 25, 2023

A social media scandal is only fun if you’re not at the center of it. You don’t have to plead the fifth online — just follow these social media rules for lawyers, and you’ll be safe. Bonus: Get a free, customizable social media policy template to quickly and easily create guidelines for your company and employees.

Social Media 77

Social Media Policies Guidelines HootSuite 77

SocMed Sean

DECEMBER 18, 2018

Today’s guest post comes from Hazel Fogg, creative social media manager and editor at Academic Brits. Just recently she started to create her first social media course. Thanks to Hazel for sharing her thoughts on the use of humor in social media. They don’t want to be sold to.

Social Media 220

Social Media Meme Advertising Strategy 220

Webbiquity SMM

FEBRUARY 16, 2021

Today, over 25 million businesses invest time and effort into creating Instagram marketing strategies for their companies to raise brand awareness, increase brand loyalty, and find potential customers. The days when Twitter or LinkedIn were the only social media networks for B2B business promotion are long gone.

B2B 259

B2B Examples Company Instagram 259

Ignite Social Media

MAY 6, 2019

The loyalty phase of the customer journey keeps your best customers coming back for more. Paid social media is one way to give attention to this most-deserving audience to maintain what has become an important business relationship. Like re-targeting audiences, loyalty audiences require some special care.

Loyalty 86

Loyalty Construction Conversation Data 86

agora pulse

SEPTEMBER 21, 2019

Are you seeing these red flags in your relationship with a social media influencer? In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of a Healthy Social Media Influencer Relationship.

Influencer 116

Influencer Social Media ROI Social Media Management 116

agora pulse

SEPTEMBER 21, 2019

In this article, I’ll show you what working with influencers can achieve and also point out the red flags that your social media influencer relationship is on the rocks. Benefits of Great Social Media Influencer Relationships. Social media influencer relationships are also great for not appearing too pushy.

Influencer 116

Influencer Social Media ROI Social Media Management 116

The Realtime Report

NOVEMBER 30, 2022

By using brand awareness campaigns, you can familiarize customers – existing and new – with your products and services. That’s why it is necessary to increase brand awareness with a compelling brand awareness marketing campaign. 6 Must-Do Strategies to Include in Brand Awareness Campaigns.

Strategy 91

Strategy Brands Loyalty SEO 91

The Realtime Report

NOVEMBER 29, 2022

By using brand awareness campaigns, you can familiarize customers – existing and new – with your products and services. That’s why it is necessary to increase brand awareness with a compelling brand awareness marketing campaign. 6 Must-Do Strategies to Include in Brand Awareness Campaigns.

Strategy 91

Strategy Brands Loyalty SEO 91

Hootsuite

FEBRUARY 18, 2020

Social media lead generation is part of every marketer’s strategy—whether they know it or not. For marketers ready to move beyond brand awareness and engagement, social media lead generation is a good next step. Collecting leads on social media will help you find people interested in your company.

Social Media 145

Social Media How To HootSuite Discount 145

Webbiquity SMM

JUNE 21, 2022

Furthermore, more influence equates to more aspirational qualities, which leads to increased brand loyalty and more brand ambassadors. Check their Amazon app or social media sites for reviews from other customers. Create Omnichannel Marketing Campaigns. One way to do this is by doubling down on social media marketing.

Influencer 288

Influencer Brands Policies Privacy 288

Sprout Social

OCTOBER 19, 2023

It’s enabling them to offload time-consuming tasks such as managing digital ads, email campaigns and social post scheduling so they have more time for strategy-building. Here are the most prominent AI use cases in marketing for social media managers as they prepare for the coming year.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Sprout Social

JANUARY 24, 2024

From understanding audience interests to pinpointing the right collaboration for a campaign, there are many intricacies to influencer marketing. According to the survey, companies are focused on the following influencer-brand partnerships: giveaways, product collaborations and influencer-led advertisements.

Influencer 103

Influencer Brands Collaboration Authentication 103

Keyhole.co

JANUARY 20, 2024

Small businesses don’t have the budget for national ads, hiring celebrities, or creating flashy campaigns. Many of us crave community, and fostering community is a great way to drive brand engagement and create customer loyalty. A Facebook group essentially becomes free advertising. The answer is Facebook marketing.

Small Business 100

Small Business Engagement Strategy Facebook 100

Sprout Social

MAY 9, 2023

Social media listening When social marketing is powered by AI, it increases your efficiency by taking social listening to a whole new level. AI algorithms use aspect-clustering to identify and extract relevant details from social listening data that can span millions of data points in real time.

Sentiment 132

Sentiment Marketing Analysis Loyalty 132

Sprout Social

MAY 18, 2021

For years, people pitted “traditional” and social media against one another. Some harbor the misconception that as social budgets increase, traditional media budgets have to decrease to balance the books. But the conversation shouldn’t be about social media vs. traditional media.

Social Media 111

Social Media Team Focus Group Loyalty 111

Keyhole.co

DECEMBER 26, 2023

This blog closely examines Red Bull’s social media strategy and how it keeps the brand ahead of its competition. Analyzing Red Bull’s social media accounts As this blog’s title attests, the first thing you think of when you hear ‘Red Bull’ is the now timeless slogan ‘ Gives You Wings. ’ Instagram: 19.1 million Twitter: 1.9

Social Media 52

Social Media Strategy Sports Meme 52

Sprout Social

JANUARY 26, 2023

Referral marketing is a form of advertising in which businesses encourage customers to recommend their services, products or experiences to other people. This makes referral programs an excellent way to build loyalty, as well as increase your customer base. Email campaigns are also an effective referral marketing strategy.

Discount 127

Discount Marketing How To B2B 127

Keyhole.co

MARCH 2, 2023

Love it or hate it, social media is here to stay. Social media has also changed the way products and services are marketed. This sets a new law for businesses and social media marketers alike: if you aren’t on social, you’re missing out on a significant portion of your market.

Social Media 52

Social Media Tools HootSuite Marketing 52

Sprout Social

OCTOBER 27, 2022

Social media. The number of US social media users is expected to surpass 308 million in 2023 (up over 6 million from 2022 projections). So brands—now’s the time to build a social customer care strategy (if you don’t already have one). How do customers use social media for support?

Statistics 110

Statistics Social Media Brands Issues 110

Hootsuite

SEPTEMBER 21, 2023

It’s the perfect “meaty” metaphor for social media vanity metrics. any social metric can turn into a “vanity” metric if you’re bragging about it without any context. Social media metrics are incredibly important for a social media manager and shouldn’t be ignored. But be careful. But here’s the thing.

Metrics 107

Metrics Examples Marketing HootSuite 107

The Realtime Report

JANUARY 28, 2019

Social Media Dos and Don’ts for 2019. Marketing and social media goals are no exception. How can you better ensure your social media efforts will help you accomplish your brand’s objectives in this new year? On your blog and social media channels, let your readers see your personality shine through.

Social Media 116

Social Media Discount Loyalty Energy 116

Sprout Social

DECEMBER 20, 2022

Your brand is so much more than a logo, tagline or advertising campaign. This is your sign to create a “meet the team” social media post series to highlight employees who play a crucial role in shaping your brand—from your culture to your content to your finished products. What is a “meet the team” social media post?

Meeting 99

Meeting Team Social Media How To 99

Hootsuite

APRIL 22, 2020

…Well, I guess technically it’s less of a club, and more of a list of really fascinating reads, perfect for a social media manager who wants to level up their game. Bonus: Download our free guide that shows you how to 10X your social media performance and beat your competitors. But still. You’re engaging with fans.

Social Media Management 145

Social Media Management Social Media Case Study HootSuite 145

Sprout Social

SEPTEMBER 18, 2023

Managing social media and other marketing channels in this economy can be challenging. See where your dollars had the most impact in the previous year—the campaigns that brought the biggest return on ad spend (ROAS), conversion rates or lead sources. For example, an advertiser may think that a 1:3 ROAS ratio is fantastic.

Marketing 132

Marketing How To Sample Samples 132

Convince & Convert

NOVEMBER 13, 2015

Sprite’s recent Snapchat campaign in Brazil is making waves worldwide for successfully generating over two million views in days. Called “RFRSH Na Lata,” or “refresh on the can,” the campaign runs through November 27 and offers Snapchat users a chance to appear on the company’s soda cans in Brazil. What’s Old is New.

Campaign 60

Campaign Social Media Real Estate Influencer 60