yMarketingMatters

FEBRUARY 8, 2018

#Facebook News Feed Changes. 7 tips to improve your chances of your followers seeing your posts [link] Click To Tweet Now that it’s been over three weeks since the announcements from Mark Zuckerberg on Facebook’s News Feed algorithm changes, I hope everyone has calmed down a little. Don't Panic. Recommended. 2% at best).

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Jon Loomer

FEBRUARY 20, 2023

In an effort to increase authenticity and (let’s be honest) diversify revenue opportunities, a test Meta Verified subscription product will begin in New Zealand and Australia this week. This appears to be related to stickers and stars on Facebook and Instagram Stories and Reels. What about creators who set up Facebook pages?

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Badge Authentication Issues Advertising 171

Pixlee

MAY 17, 2021

With shoppable UGC, you can convert more shoppers while building authentic connections with customers. Morphe uses UGC in Facebook ads to create relevant and personalized content for their target customers. The post Why Brands Are Focusing On Shoppable UGC To Provide Authentic Ecommerce Experiences appeared first on The Pixlee Blog.

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Keyhole.co

FEBRUARY 9, 2024

billion are active Facebook users. That means more than one-third of the world uses Facebook. As of late 2023, Facebook is the most widely used social media platform in the world. What is Facebook marketing? Facebook marketing creates awareness and promotes a company or individual via the platform. Out of those 8.1

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Ignite Social Media

FEBRUARY 6, 2017

It’s a big week in the world of social advertising with two big rollouts from Snap Inc. Snapchat Launching Self-serve Option for Advertisers. In order to optimize ad sales revenue, it makes sense to expand the purchasing of ads to a wider net, just like their rival Facebook. Facebook Continues to Battle Fake News.

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Sprout Social

APRIL 25, 2023

Just because emerging platforms are coming onto the scene doesn’t mean you should count Facebook out of your social media strategy. billion active users , Facebook is still the third most visited website in the world and boasts a long-time reign as the most used social media platform. Optimize your posting strategy.

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Facebook How To Aggregator Metrics 112

Sprout Social

OCTOBER 5, 2023

Tools like Creator Studio for Facebook and Instagram can help. Creator Studio is a dashboard content creators and brands use to manage their content, audience engagement and data analysis of their Facebook and Instagram accounts. What is the difference between Facebook and Instagram Creator Studio? What is Creator Studio?`

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Instagram Facebook Marketing Features 102

BeingOptimist

APRIL 7, 2023

Who viewed my Facebook profile? As a Facebook user, you may have the desire to know who viewed your Facebook profile. Let me tell you, not only you, there are many Facebook users who are looking for the answer on how they can see who viewed their profile. You may want to know who is watching you and your family online.

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Facebook Privacy iPhone Reputation 75

Pam Moore

DECEMBER 19, 2017

Is your Facebook marketing strategy and business Page ready for 2018? billion monthly active users that Facebook proudly supports. residents use Facebook several times a day? On average, users access Facebook eight times per day. The power of Facebook for businesses big and small in 2018 is real. daily and 2.07

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Likeable

OCTOBER 9, 2018

In its 15th year, Advertising Week continues to serve as a useful way to take the pulse of the current state of the advertising industry (and guess about its future). Authenticity matters now more than ever. Wendy’s is a brand that’s received plenty of buzz this year, whether from #NuggsForCater or its “We Beefin?”

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Sprout Social

MARCH 29, 2021

As the widest-reaching social network around, Facebook boasts nearly 2.8 But given the continuous changes to the Facebook algorithm and the platform’s shifting demographics, many marketers are stuck scratching their heads when it comes to their future on the platform. billion monthly active users. Can't stop, won't stop! ??

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Ignite Social Media

JUNE 28, 2016

Social media marketing should not be viewed as another advertising platform. 2) Create or curate assets that are authentic to the channels you’re using. Brands often make the mistake of trying to use creative from print ads, banner ads, or circulars to advertise on social. 1) Decide if your weekly ad belongs on social.

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Pixlee

MARCH 25, 2019

Facebook and Instagram ads can be a huge driver of traffic and sales for your ecommerce site. But, when 96% of Americans believe that marketing and advertising is done to intentionally mislead, how do you ensure that your message is resonating with your audience (ExpertVoice)? Request a demo today.

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Social Media Strategies Summit

OCTOBER 30, 2019

There is no shortage of reasons for brands to move away from the social media giant, Facebook. From the algorithm changes to the fake news stories that plagued the 2016 election and the ever-increasing cost of advertising , the environment on Facebook seems to get more challenging every day. Source: Pew Research.

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Brands Facebook Journal Issues 108

Likeable

OCTOBER 8, 2019

Advertising Week has come to New York City for 16 years now, and this year it returned with 290+ events, 1,216 speakers, and four days’ worth of thought leadership content from some of the industry’s brightest leaders and business professionals. Here are our team’s main takeaways from the week. Recognize the importance of evergreen stories.

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Hootsuite

APRIL 3, 2023

You don’t need to wait for the Facebook algorithm to notice you: You already have everything you need to get more eyeballs on your content. Put on your best sweatpants and try out these 16 engagement posts on Facebook to become the hero of your own marketing story, er, strategy. What is a Facebook engagement post?

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Mindjumpers

JULY 11, 2012

Facebook is constantly updating their settings and lately they have started focusing more and more on visual content. Facebook is overloaded with information and different types of content, so it’s important that your content is easily digestible. When you use photos, always make them authentic. Send a clear message.

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Social Media Strategies Summit

APRIL 22, 2019

The year began with a post from Mark Zuckerberg announcing the biggest algorithm update Facebook had ever seen. While Instagram Stories have been widely adopted by brands, only around nine percent of major brands post to Facebook Stories. As with most features on Facebook, there is typically an advantage to being an early adopter.

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Hootsuite

DECEMBER 3, 2019

If your business uses Facebook, you should be using Facebook Business Manager. It’s an important tool that keeps your Facebook business assets centralized, safe, and organized. If you’ve been putting off setting up Facebook Business Manager because you weren’t quite sure how it works, we’ve got good news.

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Facebook How To HootSuite Groups 131

SocMed Sean

FEBRUARY 15, 2022

In particular, TikTok’s popularity with a younger audience than Facebook or Twitter has quickly become fertile ground for marketing campaigns. While User Data Is Not as Available as Facebook or Instagram, Authentic Brands Perform Well. Consumers today are much savvier and appreciate authenticity. Are TikTok ads effective?

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Ignite Social Media

APRIL 2, 2020

This time spend is equivalent to the time spent on Facebook and Instagram and higher than the time spent on Twitter and Snapchat. Authenticity matters here, so let your hair down! Traditional video content –If it was intended for TV, your YouTube or Facebook pages, it probably won’t work on TikTok. What is TikTok?

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Marketing Authentication Trends Feed 217

Hootsuite

MARCH 16, 2021

Facebook Stories is no exception. The visual, immersive appeal of Stories has won over a wide range of demographics, including those who continue to use Facebook as one of their go-to social media channels. Approximately 500 million people are using Facebook Stories daily. What are Facebook Stories?

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Ignite Social Media

SEPTEMBER 21, 2022

For brands, this presents a unique opportunity to connect with young audiences in a way that’s authentic and genuine. We have seen the power of AI in social media in the past year, with the introduction of features like Facebook’s automatic captioning and Instagram’s (still learning) ability to filter out offensive comments.

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Trends Social Media Authentication Social Graph 136

Pam Moore

AUGUST 23, 2017

Would you like a competitive Facebook edge? Maybe up your game with Facebook marketing and do something your competition hasn't figured out yet? . I'm going to help you get that competitive edge in a quick and easy way by using Facebook Messenger. billion people using Facebook Messenger? What is Facebook Messenger?

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Small Business Facebook Training Social Media 164

Mindjumpers

DECEMBER 9, 2010

The company has been around for 109 years and is loved by people all over the world – no doubt the company is “liked” on Facebook too. Since August 2009, Disney started posting regularly on Facebook and their community grew wide. There are 3 essential factors that I find crucial in Disney’s Facebook success story.

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Facebook Community building Technorati Communities 277

Pam Moore

JANUARY 17, 2018

Do not get freaked out over the fear mongering “Facebook for business is doomed” posts! Yes, Facebook is making more changes to the Facebook newsfeed algorithm. Sign up for the webinar here -> Ge t a Grip on Facebook Marketing in 2018 – What You Need to Know! This is NOT new.

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Facebook Training Template Templates 164

Sprout Social

SEPTEMBER 12, 2018

Social media advertising continues to explode in all directions. Despite the growing importance of social advertising—particularly on Facebook and Instagram—marketers are still faced with a familiar nemesis. The numbers are only predicted to grow as we move into 2019. But this is short sighted decision making.

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Instagram Tools Facebook Report 78

Ignite Social Media

SEPTEMBER 22, 2022

For brands, this presents a unique opportunity to connect with young audiences in a way that’s authentic and genuine. We have seen the power of AI in social media in the past year, with the introduction of features like Facebook’s automatic captioning and Instagram’s (still learning) ability to filter out offensive comments.

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Trends Social Media Authentication Social Graph 120

Twist Image

FEBRUARY 19, 2017

I knew him as a very popular speaker on the topic of happiness, authenticity and living a life with meaning. advertising. advertising podcast. I knew him, because he used to work at Walmart in their leadership development division (and Walmart was a client of Mirum ). business blog. business book. business podcast. david usher.

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Sprout Social

APRIL 29, 2024

Homegrown content creators engage their communities more deeply and get more impactful brand endorsements because of their strong, authentic relationships. And it ranks as the fourth-most popular social media network in the UK, closely following WhatsApp, Facebook and Facebook Messenger. You need UK Instagram influencers.

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Social Media Strategies Summit

NOVEMBER 7, 2018

Unfortunately, no one has a crystal ball to see who is going to be the next Facebook, Instagram, or Snapchat. Launching a social media profile almost always results in the need for more human resources, content creation, and advertising budget. It is similar to Facebook Messenger or Snapchat. Trend #3: Influencer Marketing.

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Buffer Social

NOVEMBER 27, 2018

Not to mention, it also played a pivotal role in Facebook’s march to advertising dominance. And just as popular culture, music, and fashion move on, Facebook should too. For nearly a decade, the News Feed was the jewel in Facebook’s crown. Facebook was meant to help people stay connected with those closest to them.

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Feed Feedly News Facebook 111

Social Media Strategies Summit

FEBRUARY 18, 2021

Whether it is Instagram shops or Facebook Marketplace, social commerce will continue to grow in 2021. With features like Instagram shops and Facebook Marketplace, things have become even simpler. Authenticity Will Continue to Be Vital. Take Facebook Messenger, for example. Social Commerce Will Become More Mainstream.

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The Realtime Report

DECEMBER 2, 2013

Check out this week’s summary of all the latest social media news, including changes and new features for Facebook, Twitter, Foursquare and Buffer: Facebook. Social Media News Ticker age gate Buffer Facebook Facebook video autoplay Foursquare security TV Conversation Targeting Twitter'

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News Foursquare Features Social Media 156

Webbiquity SMM

JUNE 21, 2022

Consistent brands are perceived as more authentic, and without consistency across marketing channels, customers will perceive the brand as confused – or even worse, duplicitous! Ultimately, having marketing campaigns on multiple channels will be vital to building trust and credibility with customers. Conclusion.

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Influencer Brands Policies Privacy 288

Keyhole.co

OCTOBER 16, 2023

million Facebook: 108 million Twitter: 3.3 Engaging with the audience Coca-Cola prioritizes two-way communication, actively responding to comments, messages, and feedback, fostering a sense of connection and authenticity. They have created a dynamic, inclusive online community beyond mere advertising. million LinkedIn: 7.6

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Strategy Social Media Loyalty UGC 69

Buffer Social

JANUARY 22, 2024

The era of authenticity and personalization The demand for authenticity and personalized connections reshapes content creation, focusing on genuine interactions and niche communities. Tell us in the comments! Think Matt Navarra’s (super valuable) Geekout PRO WhatsApp community that’s a companion to his popular newsletter.

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