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17 Digital Marketing Experts Share Their Top Tips, Tricks, and Tools

Techipedia: Tamar Weinberg

I took the opportunity to contact some of my esteemed friends and colleagues who are experts in their field and asked for their advice on their favorite little known social media secret and social media tools, including their own if they had them. David’s Favorite Little Known Social Media Tool : I have two actually.

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LinkedIn vs Facebook: Which Will be Better for B2B in 2021?

Oktopost

However, that also means that the competition is getting steeper, and the costs to advertise and promote your business on LinkedIn keep rising. The difference of quality versus quantity is clearly reflected in the advertising costs on either platform. Advertising. What do all these statistics really tell us? Retargeting.

B2B 150
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Facebook Clear History, Apple ITP & Chrome Updates: What It All Means for Brands

Likeable

In May 2018, Facebook announced that it would be launching a Clear History tool, which would give users the ability to delete data that the platform gathers from third-party websites. In the coming months, Facebook will begin rolling out the Clear History feature to users, which will have a potentially significant impact on advertisers.

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12 Market Research Software Solutions Every CMO Must Know

Oktopost

Under such a broad category, it’s no wonder that technological marketing tools pop up like mushrooms after a rainstorm. Feed a website address to BuiltWith, and it can tell you about the framework, widgets, hosting, scripting, shopping cart software, content delivery and advertising networks, and more. Google Keyword Tools.

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Chitika Settles with FTC Over Behavioral Ad Targeting

Bill Hartzer

Chitika has reached a settlement with the FTC (Federal Trade Commission) over online advertising. Chitika offers a search-targeted advertising solution to web publishers. The tool must enable opt-out through no more than one click, and it must maintain opt-outs for a minimum of five years.&#. Post on Google Buzz.

Privacy 107
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Paid Social Media for B2B: Strategies that Get Results

Oktopost

A cost-saving tactic you should employ is using LinkedIn’s helpful Website Demographics tool, where you can see exactly who is engaging with your ads. The Google Display Network (GDN) is the largest advertising network on the internet. It allows you to target your audience across multiple platforms strategically. .

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Protect Your Online Privacy: Say NO to Ad Cookies

Ari Herzog

Facebook and Yahoo Mail account holders, for instance, may be exposed to banners or other advertisements. The National Advertising Initiative was formed in 1999 and works cooperatively with third-party advertisers and the general public like you to raise awareness on what is being collected and stored by cookies.

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