Oktopost

NOVEMBER 16, 2023

Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately. What Are The Key Components of Social Data Analysis? Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

Analysis 69

Analysis Data Sentiment Metrics 69

Sherrilynne Starkie

AUGUST 13, 2012

Consultants often use word clouds in the analysis of conversations, online and otherwise, to help identify key issues, trends and opinions. For example if a respondent repeats the question asked in the answer (as is frequently the case) you can’t suppress those words which often gives an inaccurate representation of key words.

Analysis 335

Analysis Wikipedia Social Capital Sentiment 335

Sprout Social

OCTOBER 18, 2023

In this article, we’ll take you through 6+ social media listening examples and the strategies real brands use to inspire you to get more from listening. Check out these social media listening examples employed by other brands to start building your social listening strategy and playbook. You can even compare themes against each other.

Examples 123

Examples Social Media Sentiment Influencer 123

BeingOptimist

JANUARY 3, 2024

If you are unfamiliar with this concept, fear no more as we dissect and dive deeper into the subject and provide some  project accounting examples. This component permits tracking of time and resources invested in various project activities.

Project 52

Project Examples Construction Cost 52

Keyhole.co

NOVEMBER 19, 2023

Edit it according to your current social structure, as well as the explanations and examples below: Social media strategy template explanation Overall goals The opening section of the strategy should identify traditional business goals that social media activity will help meet.

Template 52

Template Templates Examples Social Media 52

Audiense

MAY 10, 2018

In most of our articles about consumer insights , we talk about one of the key elements when working with social data which is the activation of these insights. But … what does activate them really mean? As an example, we have analyzed the audience of one of the most hyped current video games: Fortnite.

Activities 90

Activities Examples Campaign Data 90

Keyhole.co

NOVEMBER 7, 2023

In addition, social listening sharpens your understanding of when your active users are most likely to interact with your content. For example, let’s say your brand is selling creatine supplements. These individuals are often active early morning or late evening – prime times for workouts.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Keyhole.co

MAY 30, 2023

With competitor analysis, you can fuel your customer acquisition speed by delivering them more than you promised with newer updates and strategies. Let’s see how exactly competitor analysis can give you that unfair advantage. What is competitor analysis? Here’s a secret that will keep your acquisition wheel moving too.

Analysis 52

Analysis How To Marketing Price 52

agora pulse

OCTOBER 1, 2020

Consider performing a SWOT analysis to identify its strengths, weaknesses, opportunities, and threat. With a SWOT analysis, you can get helpful insights into your social media performance and create a smart strategy. Find out how this approach works then learn how to perform a SWOT analysis strategy for your brand or client.

Analysis 114

Analysis UGC How To Social Media 114

Oktopost

NOVEMBER 9, 2023

Jump ahead: Examples of Paid Media for B2B Marketers Why Do You Need A Paid Media Plan in Digital Marketing? 7 Essentials for Paid Media Plans Take Your Paid Media Results to the Next Level with Oktopost Examples of Paid Media for B2B Marketers There are three main categories of media: paid, earned, and owned.

Examples 62

Examples B2B ROI CPA 62

Keyhole.co

DECEMBER 21, 2022

billion monthly active users , YouTube generates the second-highest traffic of any website worldwide, second only to Google. While YouTube offers its dashboard for analytics, it does not have competitor analysis features. What is YouTube competitor analysis? Let’s start by answering the most important question.

Analysis 52

Analysis YouTube How To Comparison 52

Sprout Social

AUGUST 4, 2022

10 ways to say ‘We’re hiring’ on social media (post examples). For example, you might need someone with a keen eye for detail, while job seekers might prioritize companies with a hybrid work model. For example: “We’re looking for a professional chef with a passion for food, culinary experience and a growth mindset.

Examples 102

Examples Social Media Skills Team 102

Keyhole.co

DECEMBER 7, 2022

Twitter has almost 450 million monthly active users. In this blog, we’ll look at how you can do a Twitter competitor analysis in 5 simple steps. But first, let’s have a look at what we mean by competitor analysis on Twitter. But first, let’s have a look at what we mean by competitor analysis on Twitter.

Analysis 52

Analysis Twitter How To Comparison 52

Sprout Social

FEBRUARY 8, 2024

If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. Competitor mapping is the cornerstone of competitive analysis. To help visualize your competitive analysis, competitor maps contextualize your research and competitive data, enabling you to make informed business decisions.

Comparison 110

Comparison Analysis How To Sentiment 110

Sprout Social

NOVEMBER 2, 2023

For example, if blogs are your highest traffic sources, investing more in those channels makes sense. If customers need help with a specific product issue, for example, but find limited guidance, create in-depth video tutorials to address this pain point. Some examples of goals include: Identify the top three customer pain points.

Examples 104

Examples Template Templates How To 104

Keyhole.co

NOVEMBER 17, 2023

Keep reading to get inspired by a few notable real-life social listening examples. Virgin Trains – Providing exceptional customer support Virgin Trains provides a good example of how social listening can be a vehicle for immediate change; a way to deliver outstanding customer service that will not be forgotten in a hurry.

Examples 59

Examples Brands Sentiment Reputation 59

Sprout Social

MARCH 27, 2019

Enter the world of sentiment analysis. In this guide, we’ll break down the importance of social media sentiment analysis, how to conduct it and what it can do to transform your business. What is sentiment analysis? If you want to know exactly how people feel about your business, sentiment analysis can do the trick.

Sentiment 110

Sentiment Analysis Social Media How To 110

Sprout Social

MARCH 24, 2020

A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. What advantages or strengths does your brand boast? (“We have a definitive brand voice and active community”).

Analysis 88

Analysis Social Media ROI How To 88

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 97

Activities Brands Analysis Template 97

Keyhole.co

JULY 31, 2023

In this article, let’s look at five examples where brands have leveraged social media to deliver excellent customer service. For instance, in the above example where a customer complained about receiving raw chicken, Wendy’s was quick to acknowledge the issue and asked for the specific location details to further assist the customer.

Examples 52

Examples Social Media Brands Issues 52

Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 121

Patterns Sentiment Analysis Proposal 121

Razor Social

JUNE 6, 2018

What website analysis tools do you use for tracking your website performance? In addition, to live view of your visitors, you can also see the visitor recordings that includes data such as activity, pages viewed, time on page, landing and exit pages, location, browser, and device type. Summary of All Website Analysis Tools.

Analysis 111

Analysis Tools Analytics SEO 111

Sprout Social

APRIL 3, 2017

More importantly, you have examples and historical data. Performing a social media competitive analysis allows you to get an in-depth look at what your competitors are doing to be successful. For example, if your company sold watch straps, you would Google “watch straps” or “watch bands.”

Analysis 105

Analysis Social Media Hashtag Report 105

Audiense

DECEMBER 11, 2022

For example, British retailer John Lewis used their 2022 Christmas TV spot to raise awareness for children in care, with an ad created in partnership with Action for Children and Who Cares? It's the season of giving! At this time of year, brands come out in force to show us their values in the form of a Christmas TV advertisement.

Loyalty 148

Loyalty Activities Brands Retail 148

Webbiquity SMM

JANUARY 23, 2024

In software development, for example, that means prioritizing new features requested by existing users over new functionality that may (or may not) help win more new deals. For example, this tweet talks about Domino’s Pizza without tagging the brand. That’s where sentiment analysis can help you. Monitor competitor activity.

Sentiment 142

Sentiment How To Analysis Trends 142

Sherrilynne Starkie

JANUARY 29, 2018

Effective social media analysis takes the right combination of hard skills and softer aptitudes. A social media consultant brings other aptitudes to the analysis piece too. Curiosity and creativity drive analysis in surfacing relevant trends and patterns. Daily monitoring is a foundational activity. So is adaptability.

Consultant 347

Consultant Analytics Social Media Sysomos 347

Sprout Social

NOVEMBER 30, 2023

Digging into your competitor’s approach through a marketing competitor analysis is critical to putting together or updating your brand’s marketing strategy. In this article, you’ll see why a marketing competitive analysis is important and get expert tips on conducting one. What is competitor analysis in marketing?

Analysis 106

Analysis Sentiment Marketing How To 106

Sprout Social

AUGUST 19, 2021

Eighty-nine percent of Pinterest users are actively searching for purchase inspiration. 3 social commerce examples you can learn from. Savvy sellers can use this information to confirm the existing voice of customer research against real examples. The stats, examples and tips you need for 2021 appeared first on Sprout Social.

Examples 133

Examples Tips Patterns Instagram 133

Ignite Social Media

JULY 24, 2023

A social media audit is a comprehensive analysis of a brand’s social media presence and activities. It includes an analysis of your profile, audience, competition, and more. How do you do target audience analysis? For example, several years ago, Facebook posts would reach about 16% of your followers.

Social Media 148

Social Media Analysis How To Syndication 148

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 60

Activities Communities Social Media How To 60

Sprout Social

NOVEMBER 21, 2023

It’s the first step of competitive analysis that involves gathering the intelligence you need to make informed business decisions. Competitive monitoring is the process of continuously tracking your competitors’ activities and strategies. You need to actively collect, analyze and use that data to your advantage.

Sentiment 97

Sentiment Metrics Analysis Trends 97

Convince & Convert

MARCH 7, 2024

When everyone is working towards the same goals, it promotes synergy and ensures that each team’s activities contribute to overall success. For example, set joint targets for market penetration, customer retention, or revenue growth. Tip on using AI for market research and analysis.

Research 143

Research Strategy Influencer Survey 143

Hootsuite

SEPTEMBER 14, 2023

For example, marketers looking to leverage social data intelligence might track Instagram, Facebook, and Twitter conversations to measure sentiment around their brand or products. Social media intelligence can also be used to analyze demographic data , uncover trends in customer behavior , and track competitor activity.

Social Media 102

Social Media Sentiment HootSuite Analysis 102

Sprout Social

OCTOBER 19, 2023

Monitoring requires active listening and timely action. So much of online reputation management means monitoring channels where you aren’t active. For example, B2B brands focused on LinkedIn or G2 may be oblivious to discussions on Reddit. This is where something like social media sentiment analysis can really save the day.

Reputation 97

Reputation Sentiment Analysis Notification 97

Sprout Social

SEPTEMBER 11, 2023

NLP powers AI tools through topic clustering and sentiment analysis , enabling marketers to extract brand insights from social listening, reviews, surveys and other customer data for strategic decision-making. Plus, see examples of how brands use NLP to optimize their social data to improve audience engagement and customer experience.

Process 111

Process Sentiment Analysis Applications 111

Sprout Social

OCTOBER 19, 2023

More and more teams are using AI marketing to channel their energy toward developing compelling content while efficiently managing arduous tasks like data analysis, reporting and message management. Thus, social media data analysis is empowering not only marketing teams but also cross-functional ones.

Strategy 129

Strategy Sentiment Marketing Analysis 129

Sprout Social

MARCH 12, 2024

The dawn of social media activism—from #OccupyWallStreet to #ArabSpring to the 2016 US presidential election—changed people’s expectations of brands. According to Harvard Business Review , “Business has become enmeshed with politics and social issues…By 2018, CEO activism was seen as the ‘new normal.’” Will brands sit this one out?

Social Media 114

Social Media Marketing Sentiment Influencer 114