Oktopost

APRIL 11, 2022

In this article, we’ll explain how B2B brands can use social listening to complete a comprehensive competitive analysis. Quick links: What is competitive analysis? 3 benefits of performing competitive analysis. 5 ways to leverage social listening for competitive analysis. What Is Competitive Analysis?

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Oktopost

NOVEMBER 16, 2023

Social data analysis requires the right tools and thought processes to collect, analyze, interpret, and apply the data accurately. What Are The Key Components of Social Data Analysis? Additionally, monitor keywords, hashtags, and sentiment analysis to understand how your audience perceives your brand.

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Sherrilynne Starkie

AUGUST 13, 2012

Consultants often use word clouds in the analysis of conversations, online and otherwise, to help identify key issues, trends and opinions. In communications, word clouds are best used in conjunction with ‘human’ analysis. Are passive terms larger than active ones?

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Analysis Wikipedia Social Capital Sentiment 335

Keyhole.co

JANUARY 4, 2023

To maintain brand visibility, it is crucial to keep a constant eye on your competitors’ social media activities. For that, you need to add Facebook competitor analysis tools to your marketing arsenal. Why should you do Facebook competitor analysis? Facebook competitor analysis makes it easier to understand what they demand.

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Keyhole.co

DECEMBER 5, 2022

Well, we have a solution- conducting a social media competitive analysis. The key to competitive analysis is knowing what makes your competitors successful. A competitive analysis also helps you develop a long-term strategy as part of your business strategy. What is social media competitive analysis? What are they doing?

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Keyhole.co

NOVEMBER 7, 2023

In addition, social listening sharpens your understanding of when your active users are most likely to interact with your content. These individuals are often active early morning or late evening – prime times for workouts. With these audience insights, you align your social media strategy to engage these active users.

Hashtag 52

Hashtag Analysis Twitter Sentiment 52

Keyhole.co

DECEMBER 21, 2022

billion monthly active users , YouTube generates the second-highest traffic of any website worldwide, second only to Google. While YouTube offers its dashboard for analytics, it does not have competitor analysis features. What is YouTube competitor analysis? Let’s start by answering the most important question.

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Keyhole.co

JANUARY 5, 2023

With more than one billion active members, Instagram is one of the most prominent social networking channels among brands. To stand out in this crowd, you must routinely measure your and your competitor’s performance through Instagram competitor analysis. Here, Instagram competitor analysis tools are the way to go.

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Keyhole.co

MAY 30, 2023

With competitor analysis, you can fuel your customer acquisition speed by delivering them more than you promised with newer updates and strategies. Let’s see how exactly competitor analysis can give you that unfair advantage. What is competitor analysis? How to use SEO for competitor analysis?

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agora pulse

OCTOBER 1, 2020

Consider performing a SWOT analysis to identify its strengths, weaknesses, opportunities, and threat. With a SWOT analysis, you can get helpful insights into your social media performance and create a smart strategy. Find out how this approach works then learn how to perform a SWOT analysis strategy for your brand or client.

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Keyhole.co

DECEMBER 5, 2022

But this needs the data-driven and proactive approach of LinkedIn competitor analysis. So, brands need to put their best into developing their LinkedIn competitor analysis strategy. In this blog, we have compiled a guide to help you with the whys and hows of LinkedIn competitor analysis. To understand the market.

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Keyhole.co

MAY 24, 2023

These power stats reveal how crucial competitor analysis is as a part of rudimentary marketing. There are tons of competitor analysis tools for accomplishing a specific goal. Why do you need competitor analysis in the first place? Competitor analysis tools can help you do just that. Of course not!

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Keyhole.co

DECEMBER 7, 2022

Twitter has almost 450 million monthly active users. In this blog, we’ll look at how you can do a Twitter competitor analysis in 5 simple steps. But first, let’s have a look at what we mean by competitor analysis on Twitter. But first, let’s have a look at what we mean by competitor analysis on Twitter.

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Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

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Activities Brands Analysis Template 97

Mindjumpers

OCTOBER 5, 2012

Probably nothing you could put in a strategic analysis. Key Points for Local Market Activation on Social Media for International Brands. The good, old national pride that a Local Community Managers possesses is a resource that an International brand benefits greatly from. What make Norwegians different from others?

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Activities Social Media Communities Study 256

Adam Sherk

OCTOBER 7, 2014

To help with that, I’ve put together a list of the best options for keyword research, competitive analysis and monitoring search and social trends. Competitive Analysis. SimilarWeb is fast becoming the preferred tool for competitive analysis projects. So it is a good source of both ideas and basic competitive analysis.

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Buffer Social

AUGUST 23, 2023

Facebook About Facebook’s users* Monthly active users: 2.989 billion Breakdown by gender: 77percent women, 61percent men Dominant age group: 77percent of 30 - 49-year-olds Nearly one-third of global online shoppers use Facebook as their preferred social platform for purchasing.

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Sprout Social

MARCH 24, 2020

A SWOT analysis can point you toward the answers ASAP. In this guide, we’ll break down the principles of social media SWOT analysis and how performing one can result in a more actionable social strategy. What advantages or strengths does your brand boast? (“We have a definitive brand voice and active community”).

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Analysis Social Media ROI How To 87

Sprout Social

MARCH 27, 2019

Enter the world of sentiment analysis. In this guide, we’ll break down the importance of social media sentiment analysis, how to conduct it and what it can do to transform your business. What is sentiment analysis? If you want to know exactly how people feel about your business, sentiment analysis can do the trick.

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Sentiment Analysis Social Media How To 109

Keyhole.co

DECEMBER 20, 2022

Instagram competitor analysis can evaluate the required steps to ensure your brand gets the desired share of voice. To make your journey easier, we are discussing how you can leverage competitor analysis to enhance your brand voice on Instagram. What is Instagram competitor analysis? Figure out your known and new competitors.

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Sprout Social

APRIL 3, 2017

Performing a social media competitive analysis allows you to get an in-depth look at what your competitors are doing to be successful. The second step is to go to each website and identify whether or not they’re active on social media, and which platforms they use. Facebook Competitive Analysis. Twitter competitor report.

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Analysis Social Media Hashtag Report 104

Razor Social

JUNE 6, 2018

What website analysis tools do you use for tracking your website performance? In addition, to live view of your visitors, you can also see the visitor recordings that includes data such as activity, pages viewed, time on page, landing and exit pages, location, browser, and device type. Summary of All Website Analysis Tools.

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Ignite Social Media

FEBRUARY 13, 2024

In our analysis of over 60 commercials that aired during the 2024 Super Bowl, we found that only a handful utilized hashtags or prompted viewers to connect on social. Creative social activations in the lead-up to the game can generate significant buzz, as Michael Cera’s viral TikTok with CeraVe demonstrated.

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Analysis Hashtag Sports eBook 157

Audiense

MARCH 28, 2018

The research is about the penetration of crypto as a mainstream conversation topic, beyond the specialized sector, and the analysis has been developed based on the social conversation that has taken place around the issue, using the Pulsar and Audiense platforms together. If you are interested in this subject you can download the report here.

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Jon Loomer

FEBRUARY 7, 2024

There are more than 3 Billion monthly active users now. The percentage of Daily to Monthly Active Users is now at 69 Percent. In other words, of the 3 Billion monthly active users, about 69% are on the app on any given day. View our special analysis of Meta’s quarterly reports.] And here we are. What do you think?

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Facebook MySpace Reputation Analysis 132

Pam Moore

APRIL 1, 2019

We are living in exciting times with the advancements in technology, artificial intelligence, live video streaming, user behavior analysis, data measurement and analysis, communication mediums, social media marketing, social networking and the power at our fingertips to bring human beings and communities together.

Activities 60

Activities Communities Social Media How To 60

Sherrilynne Starkie

JANUARY 29, 2018

Effective social media analysis takes the right combination of hard skills and softer aptitudes. A social media consultant brings other aptitudes to the analysis piece too. Curiosity and creativity drive analysis in surfacing relevant trends and patterns. Daily monitoring is a foundational activity. So is adaptability.

Consultant 347

Consultant Analytics Social Media Sysomos 347

Sprout Social

FEBRUARY 8, 2024

If you want to succeed as a business, you need to keep an eye on your industry through competitor analysis. Competitor mapping is the cornerstone of competitive analysis. To help visualize your competitive analysis, competitor maps contextualize your research and competitive data, enabling you to make informed business decisions.

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Comparison Analysis How To Sentiment 107

Buzzlogix

AUGUST 28, 2017

What is Buzzlogix Sentiment Analysis. Sentiment analysis allows for the calculation of the overall opinion or feelings behind a phrase, person, brand or product. Buzzlogix sentiment analysis allows you, as a social media specialist, gain an overview of the public’s opinion, without having to read every single mention.

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Quintly

FEBRUARY 22, 2023

Join us as we dive into the Instagram activity surrounding the big game! In this article, we'll focus on Instagram and analyze data to answer important questions about the Super Bowl, including which teams and players received the most engagement, changes in follower counts, and the impact of Rihanna's Halftime Show performance.

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Dave Fleet

MAY 16, 2011

Zero detail on actual social media activities. At no point in the report does it say that (a) the companies were engaged in any sort of social media activities, (b) the form that those activities took (c) the scale and reach that those activities had, or (d) the quality of those activities.

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Analysis Social Media Tweetdeck Report 366

Audiense

MAY 10, 2018

In most of our articles about consumer insights , we talk about one of the key elements when working with social data which is the activation of these insights. But … what does activate them really mean? You may be thinking that that’s all well and good on paper but how do you put it into practice?

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Activities Examples Campaign Data 90

Sprout Social

FEBRUARY 29, 2024

NLP and sentiment analysis Natural Language Processing (NLP) and sentiment analysis enable businesses to understand and interpret human language, making them essential tools for analyzing customer feedback, social media content and other textual data while automating report generation.

Patterns 117

Patterns Sentiment Analysis Proposal 117

Sherrilynne Starkie

JANUARY 8, 2018

Analysis Turns data into actionable insight. Create audience personas, conduct SWOT & PEST analysis, formulate evaluation frameworks, prescribe corrective adjustments. Analytics The tools that support analysis Google analytics, QuickSprout, KissMetrics, Brandwatch, Moz, Cision, Trackur, Sysomos, Simply Measured, more.

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Skills Social Media Sysomos Diagrams 334

Convince & Convert

MARCH 7, 2024

When everyone is working towards the same goals, it promotes synergy and ensures that each team’s activities contribute to overall success. Two-thirds of GTM leaders say AI is also highly effective for market research, analysis, measurement, and analytics. Tip on using AI for market research and analysis.

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Research Strategy Influencer Survey 140

Audiense

DECEMBER 11, 2022

It's the season of giving! At this time of year, brands come out in force to show us their values in the form of a Christmas TV advertisement. For example, British retailer John Lewis used their 2022 Christmas TV spot to raise awareness for children in care, with an ad created in partnership with Action for Children and Who Cares? Scotland.

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Loyalty Activities Brands Retail 148

Small Business Mavericks

MAY 30, 2013

One area of analysis that is important to focus on is content. Are their accounts active or abandoned? Spend some time on competitive analysis before you complete your online marketing strategy. You’ll have to put some careful thought into your own business’s online strategy. But what do you base that strategy upon?

Analysis 101

Analysis Small Business Research SEO 101