Buzz Marketing for Technology

DECEMBER 21, 2015

The year 2016 is gearing up to be a game-changer in the realm of marketing and across several categories, and if one wants to survive in this ever-evolving landscape, it’s vital to take a close look at what’s coming. We queried several of these marketing influences for their thoughts and predictions on the direction of marketing in 2016.

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Jon Loomer

FEBRUARY 14, 2024

A 70-page PDF called The Facebook Ads Experiment: 12 Tips to Crazy Engagement from 2016 underscores just how much has changed. What Facebook ads standards from 2016 could be repeated in 2024 without missing a beat? What could we say about Facebook advertising in the early days of 2010 to 2016 that remains the same today?

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yMarketingMatters

FEBRUARY 28, 2016

In this Part One, I recommend concentrating on and implementing the following “Must Have” tactics in 2016 to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business. Five “Must Have” Tactics for 2016. more engagement than those without images. Consumers Are Social.

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Waxing UnLyrical

OCTOBER 28, 2016

Engagement matters, empty likes are just that. If no engagement from the community, numbers mean nothing #measurepr. Twitter Facebook Google+ LinkedIn #measurePR Recap (October 2016): Measuring Content. Empty #measurepr. A4 Inches in a print mag. justsayno #measurepr. Even number of followers. November #measurePR Announcement.

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Waxing UnLyrical

FEBRUARY 19, 2016

On how online community impacts PR and vice versa: A3: An engaged community can be a fantastic PR resource, esp in times of disaster. An engaged and loyal community is worth it’s weight in gold. A4) Social engagement is an important metric that can’t be discounted. They can have your back. A3a: HUGE impact.

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Communities Metrics Consultant Discount 100

Waxing UnLyrical

APRIL 22, 2016

It creates noise, not signal or engagement around the conversation #measurepr. Robert Scoble (@Scobleizer) April 14, 2016. Twitter Facebook Google+ LinkedIn #measurePR Recap (April 2016): Influencer Marketing. It doesn’t work #measurepr. A3: Going for influencer reach rather than resonance.

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Social Media Strategies Summit

MAY 25, 2021

Since 2016, Facebook has increased the level of transparency around Pages and ads about social issues, elections, and politics. Test and use different types of content to see what creates the most engagement. Engage with your community by replying to their comments. Live video engagement is generally better than pre-recorded.

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Ignite Social Media

NOVEMBER 9, 2017

Despite all this information, brands continue to struggle with keeping their content fresh and engaging, and determining whether organic or paid is the best direction to get the most of a post. At Ignite Social Media, we believe the answer begins with quality analytics and sound analysis of thousands of posts what makes them engaging.

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yMarketingMatters

MARCH 27, 2016

In Part I , I gave you a bird’s eye view of what is only going to INCREASE in 2016 and recommended concentrating on and implementing these “Must Have” tactics to see fast, powerful and reliable results in your marketing and sales for your B2C or B2B business: Consumers Are Social. for 2016 is estimated to reach 198.5

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Waxing UnLyrical

MARCH 11, 2016

Conversions & engagement r good options #measurepr. Twitter Facebook Google+ LinkedIn #measurePR Recap (March 2016): Meet the Measurement Mavens. On the most effective way to report PR initiatives to executives: @shonali A3:Get agreement on what role PR plays in the path to purchase, then measure it.

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Rebekah Radice

SEPTEMBER 4, 2016

You’ve wondered, what should I post on Twitter to increase engagement? But today: You know increased Twitter engagement leads to contacts, traffic, and sales. 47 Things to Tweet That Will Electrify Twitter Engagement. Engagement. Because engagement on social media translates into awareness and increased reach.

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Engagement Twitter Hashtag Travel 97

Socialmedia.biz

MARCH 30, 2019

Pick a post frequency and publishing time that works: Buddy Media’s study found that out of the 86% posts that go live from Monday to Friday, the user engagement tends to peak on Thursdays and Fridays. below average engagement rate. Content published between Monday and Wednesday recorded a 3.5%

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Talkwalker SM

JANUARY 25, 2016

We dug a little deeper to identify the cream of the crop this year and used Talkwalker social media analytics to gain insights into what social said about Davos 2016. Davos 2016: The Big Picture on Social. The winners of the 2016 Crystal Awards // Image taken from weforum.org. were honored.

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Ignite Social Media

DECEMBER 9, 2016

Throughout the year we keep our eyes peeled for those social media promotions that stick out from the pile, from the innovative to the simple activations, here are four of the top social media promotions that we felt shined in 2016. These are just a small handful of the promotions that were out there in 2016 that we felt deserved a head nod.

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Ignite Social Media

DECEMBER 20, 2016

2016 was a year of change in social media marketing. If you’re not differentiating your social media marketing messages, they will get lost and won’t encourage engagement or purchase. You can still expect engagement, but expect fewer shares. Hoping to make the most of your 2017 social media marketing strategy?

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Sprout Social

JULY 12, 2019

The situation is clear: you must create engaging video content on social media. Posted by Shinola on Thursday, September 8, 2016. Engaging your customer means a lot more than just getting them to watch or like your video. This example from luxury watch brand Shinola is engaging in many dimensions.

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Buffer Social

MAY 30, 2017

In October of 2016 we dramatically changed our Facebook posting strategy. A gradual, but noticeable shift in many social media algorithms and an influx of brand advertising on Facebook meant that it was important for us to either start experimenting or we’d continue to see a decline in organic reach and engagement. Engagement.

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Ignite Social Media

DECEMBER 15, 2016

Here are some ways you can spend your 2016 media budget wisely within in the few weeks left in the year. By trying new platforms, you may uncover one that your audience is more engaged on or that proves to be more efficient on than your current platforms. Testing New Platforms. Including Additional Targeting. Comment below!

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Socially Sorted

MAY 22, 2016

Are you struggling to engagement on Instagram? . In this post I share 5 Super Easy Tips for Instagram Engagement to Get the Party Started! . If you are not getting the engagement you expected on Instagram, try some of these tips to jump start the party! The key to engagement is asking fans to engage!

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Ignite Social Media

MAY 16, 2016

With social media being considered by many brands as part of the traditional marketing mix, it may be tempting to constantly push a commerce message, but that approach will kill your social media engagement. Let’s take a look at how social media engagement has changed over the years. So what’s that mean for engagement?

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Ignite Social Media

JANUARY 19, 2017

It probably isn’t surprising that this is one of the top social media themes of 2016. This all proves that live streaming is the new hot way to engage with audiences in social. Videos, live streaming and customer care were the top three most prevalent themes in social media during 2016. 1) Video, Video, and More Video.

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agora pulse

DECEMBER 29, 2016

In this post we’ll go over some habits to drop if you want to increase Instagram engagement rates for your brand or business. Posting here and there won’t help improve your Instagram engagement rates. Post consistently to stay in front of your audience’s eyes and keep growth and engagement going.

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Ignite Social Media

NOVEMBER 28, 2016

While the year isn’t over just yet, a lot has already happened in 2016. LowesFixInSix has become an ongoing campaign for Lowe’s that can be used in an engaging and educational way, and includes a variety of subject matter, featuring both seasonal and timely content. Dos Equis Interesting Index.

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Sprout Social

MARCH 12, 2024

million conversations about the presidential election which garnered almost 45 million engagements and more than 103 billion impressions. The dawn of social media activism—from #OccupyWallStreet to #ArabSpring to the 2016 US presidential election—changed people’s expectations of brands. Will brands sit this one out?

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Talkwalker SM

FEBRUARY 8, 2016

Lesson 2: Humor is King for Driving Engagement. But when it comes to live events, Super Bowl 2016 showed Twitter is still the platform of choice for viral marketing. Facebook drove more audience interaction in the build up to Super Bowl 50 while Twitter got more engagement during the event itself.

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Rebekah Radice

JANUARY 12, 2017

Below are 5 ways to dazzle and delight your fans — and keep them engaged and coming back for more! 5 Facebook Marketing Tips That Will Increase Engagement. Sharing, just like commenting or Liking a post, can increase your reach and page engagement. Create engaging social media quote images from your blog posts.

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agora pulse

JANUARY 25, 2017

As we look back on our social media plans of 2016 and ahead to our 2017 campaigns, it’s important that we learn from our mistakes and make adjustments to ensure a strategic new business year. The post Here is Why Your 2016 Social Media Plan Failed appeared first on Agorapulse. Is your current plan lacking any of these?

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Sherrilynne Starkie

NOVEMBER 12, 2018

Since 2016, Instagram Stories have been a defining feature of the platform in engaging its 300 million daily users. It’s clear that Stories offer a significant opportunity for businesses to reach a range of audiences and engagement on a whole new level. Here’s a great Instagram infographic!

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Ignite Social Media

MAY 24, 2016

These are the record-breaking statistics coming out of Coachella 2016, the popular, multi-day, annual April concert that kicks off a plethora of outdoor music festivals across the U.S. EXAMPLES OF BRANDS WHO DID IT RIGHT AT #COACHELLA 2016: Cupcake Vineyards. $704 million Generated by Coachella and Stagecoach. 99,000 people per day.

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Talkwalker SM

SEPTEMBER 7, 2016

How do you regularly produce engaging content? Based on Talkwalker’s new and improved Instagram analytics (and our own appreciation), here are 10 brands killing it on Instagram to kickstart your social media strategy for the last months of 2016. between July 27th and September 8th , 2016). Adidas (@adidas). Dior (@dior).

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Sprout Social

OCTOBER 4, 2016

Instagram continues to evolve as one of the most predominant social media apps for customer interactions and engagement. The demand for Instagram engagement is at an all-time high, but many brands still struggle to increase conversations and keep users coming back. What Is Instagram Engagement?

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Sprout Social

OCTOBER 31, 2016

All of the upcoming chats for November 2016 are listed below. November 2, 2016: Using Keyword Search for Twitter & Instagram. Product Focus: Using Brand Keywords to Drive Engagement. November 9, 2016: The Impact of In-Person Events on Your Organization. November 16, 2016: Social Media Reporting & Analysis.

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Rebekah Radice

SEPTEMBER 4, 2016

You’ve wondered, what should I post on Twitter to increase engagement? But today: You know increased Twitter engagement leads to contacts, traffic, and sales. 47 Things to Tweet That Will Electrify Twitter Engagement. Engagement. Because engagement on social media translates into awareness and increased reach.

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Buffer Social

DECEMBER 18, 2016

This week we’re chatting all about some of our favorite social media campaigns from 2016 , why they rocked, and what we can learn as marketers. Here’s what we chat about in this episode: 3 incredible social media campaigns from 2016 and why they worked. The psychology behind why marketing campaigns go viral.

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Audiense

MAY 5, 2016

You must tailor your content to suit the platform and audiences engaging with them.”. What are some other facets that you think make an ideal social media professional in 2016? The post What Leading Candidates Need To Land A Top Social Media Job In 2016 appeared first on Audiense. Keith Lewis , Zurich. Don’t Think In A Silo.

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Kikolani

DECEMBER 24, 2015

To-Do’s are perfect for keeping tabs on all the important engagements of the day. You're reading 19 productivity and time management apps for 2016 , originally posted on Kikolani and copyrighted by Kristi Hines, freelance writer and professional blogger. Remember The Milk. The app will do the recalling work for you.

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Unmetric

JULY 29, 2016

The Olympics is a great opportunity for brands to create engaging content around. There are few other events that happen at such a huge scale, which can engage global audiences, spread across different age groups. I decided to look to the sponsors of the Rio Olympics 2016, for best practices. That paid off. Visa United States.

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