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How Black Lives Matter used social media to mobilize

Socialmedia.biz

According to the Pew Research Center , the hashtag has been mentioned in public tweets nearly 30 million times (as of May’18) to start a discussion around race-related issues, especially, police brutality. They’re also having face to face conversations with [their] neighbors, and calling their congressmen.”

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11 Smart Ways to Use Twitter Advanced Search

Hootsuite

Twitter advanced search has different powers across different platforms — you will have a different experience using it on mobile vs. desktop, for example. You can choose words, exact phrases or hashtags, and you can also choose words or phrases you’d like to exclude from the search. Searching Twitter on mobile.

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4 Conversion Experts On Why Buyers Click

Convince & Convert

Yes indeed, savvy marketers are rallying around conversion rate optimization , the process of improving conversion. The upcoming Conversion Road Trip, hosted by Unbounce , will bring many big league CRO experts together to present strategies for optimizing conversion. Psychology is the Root of Conversion Science.

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The best brand marketing we’ve seen on social media in the last 5 years

Sprout Social

Liquid Death sparked conversation online after its 2022 Super Bowl ad aired. Whirlpool also benefits from #CleanTok, a popular hashtag highlighting cleaning hacks and helpful home appliances. The #RIPeanut hashtag was used more than a million times on Twitter. @liquiddeath. liquiddeath. ? whirlpoolusa. Goodbye, Mr. Peanut.

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Social Media Updates January

yMarketingMatters

Twitter Introduces Conversational Ads : Now it’s easier than ever to enhance your brand influence and extend the presence for your business in Twitter. Basically, Conversation Ads are like Promoted Tweets on steroids, and allow you to include call-to-action buttons and customizable hashtags that drive consumer engagement.

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9 Types of Social Media and How Each Can Benefit Your Business

Hootsuite

Used for: Listening to live conversations on specific topics. How your business can use them: New social audio platforms (like Clubhouse ) and formats (like Twitter Spaces ) have thrived during COVID-19 lockdowns while people have been at home with more time to join live conversations. Examples: Clubhouse, Twitter Spaces, Spotify.

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Social Media is the Back Channel for Teen Angst

Direct Marketing Observations

There are conversations we don’t see that sit behind social chat apps like Kik, WhatsApp and WeChat and Ask.fm that are 10 times worse than the conversations that we see or hear about. Maybe then the question for parents isn’t so much how do you stop it, as much it might be how can you learn how to listen to the conversation?