Oktopost

JUNE 28, 2023

This is where the importance of pre-scheduling posts on your social media publishing platform comes in, but also the importance of a flexible strategy – one that can bend to accommodate time-sensitive posts (say, when a particular trend starts to gain momentum on a particular channel). The star of these images? What to Choose?

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Social Media Engagement Strategy B2B 62

Convince & Convert

NOVEMBER 20, 2015

Advertisers have partnered with bloggers for years, particularly in the women’s lifestyle space, because of the highly targeted and desirable audience (women 18-34), the association with premium content, and high social engagement. A total of 34 advertiser categories represented nearly 800 sponsoring brands.

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Hootsuite

FEBRUARY 17, 2022

We’ve already established that Pinterest is fantastic for advertising , but it also works great with direct sales conversions. In 2015 they added “buyable pins,” which were rebranded to Product Pins in 2018. After all, this appis all about curation — it’s key to make sure you’re starting from the right place.

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Sprout Social

AUGUST 23, 2016

billion on social media advertising in 2015. Curate content from other sites in your industry, share images and other types of media. The trend toward visual marketing is growing thanks to all of these apps. 46% of millennials rely on social media when making purchase online. Marketers spent more than $8.3

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Webbiquity SMM

DECEMBER 1, 2015

Eights years after social media marketing became a trending topic , marketers still struggle with tactics and metrics. Those who can measure results directly have discovered social media is far less effective at driving direct purchases than email or search advertising. Advertising needs to be part of social media strategy.

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Social Media Social Networking Real Estate CPC 100

Webbiquity SMM

DECEMBER 16, 2014

What trends and changes in social media do marketers need to stay on top of? 5 Social Media Trends for 2014: New Research by Social Media Examiner. Yet as buyers make increasing use of social media to evaluate the offerings of and engage with vendors, expectations will inevitably increase. Social Media Marketing Guides.

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Buffer Social

APRIL 11, 2017

In contrast, as mobile has increased its dominance across the web, Facebook has seen a drop in original user-generated content shared to its platform with a 21% decline reported between mid-2015 and mid-2016. Stories and Camera: Two new advertising opportunities. It seems that sharing to a feed isn’t quite as appealing anymore.

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Feed Feedly News Social Media 110

agora pulse

JANUARY 4, 2018

Setting up a social media store was huge between 2015- 2016. Blockchain may also level the playing field for authors and content curators who have not been credited, paid, or recognized. These creators have traditionally lost out to content hosting services, social media giants and advertisers who rake in revenue.

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Social Media Social Media Management Net Neutrality Curation 125

Unmetric

JULY 26, 2018

From posting over 524 and 565 times on average in 2015 and 2016 respectively, there is a considerable increase in the volume of posts being published. Universities are using social channels to advertise themselves as authoritative figures in the field of research and academia and are also making their opinions clearly heard.

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Social Media Strategy Hashtag Research 120

Kikolani

SEPTEMBER 27, 2016

Users prioritize their own benefit before anything else, and content marketing is a far more effective way to prove that benefit to them than traditional advertising. It then provides insights on how to boost the impact of your content and tailor it to your audience through ROI analytics and content trends.

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Kikolani

SEPTEMBER 27, 2016

Users prioritize their own benefit before anything else, and content marketing is a far more effective way to prove that benefit to them than traditional advertising. It then provides insights on how to boost the impact of your content and tailor it to your audience through ROI analytics and content trends.

Tools 60

Tools Content Marketing ROI 60

Unmetric

SEPTEMBER 27, 2019

Coca-Cola is also a pro at chiming in on trending topics by adding a spin to them like this one right here: 3. McDonald’s added close to 24 million followers since 2015, a 43% growth in followers with an average of 15K followers added per day! Leverage trending topics. The internet never runs out of trending topics!

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Webbiquity SMM

DECEMBER 2, 2014

Looking at marketing surveys and studies from the past year, a few trends are clear, among them that buyers are firmly (and increasingly) in control of the purchase cycle. 72% of marketers think branded content is more effective than advertising in a magazine; 69% say it is superior to direct mail and PR. NewsCred ). NewsCred ).

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NewsCred Statistics Social Media B2B 273

Unmetric

SEPTEMBER 27, 2019

Coca-Cola is also a pro at chiming in on trending topics by adding a spin to them like this one right here: 3. McDonald’s added close to 24 million followers since 2015, a 43% growth in followers with an average of 15K followers added per day! Leverage trending topics. The internet never runs out of trending topics!

Brands 72

Brands Facebook Campaign Sports 72

Buffer Social

AUGUST 11, 2016

Facebook also provides brands and marketers with incredible opportunities to target video advertising towards potential customers on granular levels. We’re seeing a similar trend with Instagram Stories as marketers look to find what works on the new medium. Wondering what the most shared video ad of 2015 was? Key Takeaway.

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ProBlogger

JULY 11, 2016

I’m going to run through one method I use to do a blog review, but I also have a second suggestion that ProBlogger Editor Stacey Roberts wrote in 2015 that a lot of readers found helpful. Trending traffic – up, down, plateaus. How is income trending? The Biggest Lesson I Learned About Building a Profitable Blog in 2015.

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Review How To Blogger Analysis 20

Webbiquity SMM

APRIL 27, 2021

They were invited to write about trends and speak at industry trade shows. According to Google Trends, search interest in social media marketing took off in late 2008 / early 2009. At first, the approach of many was, “hey, free advertising!” Influencer Marketing Becomes the New Advertising. They had no platform.

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Keyhole.co

FEBRUARY 28, 2023

What we’ll talk about in this blog post is how you can use this ongoing trend to get people talking about your brand and ramp up your engagement rates. With odds stacked up against traditional advertising , brands need to come up with new and innovative ways of raising awareness and getting on the radar of their potential audience.

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Webbiquity SMM

JANUARY 5, 2016

SlideShare) Trends, Innovations and the Future of Smart Content Marketing by B2B Marketing Experiences. Which trends are on the verge of breakthrough, in the land of content marketing? Get the latest trends on how marketers are getting their news and information from Jean Spencer. Content marketing is more than a trend.

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Content B2B Marketing Hubspot 60

Sprout Social

OCTOBER 17, 2016

As a result, one of Twitter’s main uses for marketers is curation. You need to be up to date on what’s happening in Twitter world such as trending topics and popular hashtags. Spend time each day looking through what’s trending topics and think of ways to join conversations even if they aren’t completely related to your industry.

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Social Media Marketing Hashtag LinkedIn 40

Convince & Convert

DECEMBER 30, 2014

When we started this analysis, we figured there would be some killer posts, but it’s amazing how neatly these correlate to the big digital marketing trends of the past year. These 14 popular posts neatly encapsulate what businesses need to do to improve their digital marketing, in 2015 and beyond. What will 2015 bring?

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Marketing Analysis SEO Case Study 147

Buffer Social

JULY 11, 2016

The trend caller. Innovation: No slide deck is more anticipated every year than Meeker’s giant analysis of digital trends from Kleiner Perkins Caufield & Byers. In the 2016 Internet Trends Report , Meeker breaks down why Snapchat video marketing works, what motivates Millennials and so much more. ” 13.

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Buffer Social

FEBRUARY 22, 2017

An idea to try: If Facebook advertising is part of your social media marketing strategy, give this sequencing method a try. A photo posted by Airbnb (@airbnb) on Aug 20, 2015 at 6:06pm PDT. Curate user-generated content on Instagram. In 2015, more than 100 million GIFs were shared on Twitter. Photo cred: @eatyourkimchi.

Social Media 111

Social Media Hashtag Curation Instagram 111

Hootsuite

APRIL 7, 2022

But they do reveal how social trends and user expectations are evolving over time. The emergence of Clubhouse and Twitter Spaces proves that social audio is a top trend in 2022. Just as TikTok was once merely “the dance challenge app”, Discord was launched in 2015 as a niche app for the gaming community. Instagram Reels.

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