The Realtime Report

AUGUST 10, 2012

Lexus is using social media to link the new “Unleash the LFA” campaign - promoting a high-end model through a Facebook contest – with the brand’s end-of-summer sale event. The teasers included a short video, social media posts and a hashtag campaign, #UnleashTheLFA.

Facebook 163

Facebook Marketing Campaign Eventful 163

Waxing UnLyrical

MARCH 7, 2016

Ladies, take it away (just like we did at this ColorComm/Johns Hopkins event last year – see photo). Case Study: Blogger Outreach for Oxfam America’s 2012 IWD Campaign. Big day tomorrow: International Women’s Day. So of course, this post is by women, about women, and for women everywhere.

Case Study 100

Case Study Banking Campaign Reputation 100

Waxing UnLyrical

MARCH 7, 2016

Ladies, take it away (just like we did at this ColorComm/Johns Hopkins event last year – see photo). Case Study: Blogger Outreach for Oxfam America’s 2012 IWD Campaign. Big day tomorrow: International Women’s Day. So of course, this post is by women, about women, and for women everywhere.

Case Study 100

Case Study Banking Campaign Reputation 100

Buffer Social

JUNE 30, 2017

In light of #SMDay (6/30/2017) , we’re teaming up with Bitly to share stories and celebrate the positive impact that social media has had on individuals, businesses, and the globe over the last 20 glorious years – all using the hashtag #impactofsocial. Community Support during World Tragedies. Miracle on the Hudson.

Social Media 111

Social Media MySpace Hashtag News 111

ProBlogger

JULY 13, 2016

One of the things we’re always told is to build community – it makes all the difference between traffic who don’t care and an audience who are invested in you and your story. If you have a blog or online following, and you want to take it to the next level, it’s having an engaged audience that will do it.

Communities 20

Communities Hashtag How To Instagram 20

ProBlogger

MARCH 27, 2013

This week on ProBlogger we’ve been looking at the topic of building community on a blog. We started by identifying 9 benefits and 3 costs of community on a blog and then looked at 5 stages of building community on a blog. Today I want to dig deeper into some specific things to DO to build community on your blog.

Communities 55

Communities Strategy Forums Ustream 55

Bare Feet Studios

JANUARY 24, 2012

I am part of the social media team that is helping raise funds for the Hawaiian Islands Land Trust (HILT) on January 28, 2012 and their annual fundraiser. In the past, this has been a local event that targets local attendees who bid on deluxe local packages. Recommend them and help build their community. Liza Pierce: @AMauiBlog.

Social Media 100

Social Media Hosting Buy Flickr 100

Absolute PA

APRIL 25, 2014

Promotions + Events Are you having a promo for one of your products? In fact, Facebook bought Instagram for a cool $1 billion in 2012 – so naturally, they work well together. Hashtags are used to group together images on a related subject. Besides, adding 50 hashtags to your image is a monumental waste of time.

Instagram 83

Instagram Tips Hashtag Embedding 83

Mindjumpers

DECEMBER 9, 2015

India is projected to be amongst the top three countries in the APAC region as regards its CAGR (2012-2016) in digital media ad spend and many brands have effectively developed tactics to enhance visibility by investing in promoted posts/tweets that carry targeted information about offers, coupons and contests through custom targeting.

Social Media 100

Social Media Trends Mobile Social Networking 100

Social Media Strategery

APRIL 3, 2014

Today we have Search Engine Marketing (SEM) Managers, Search Engine Optimization (SEO) analysts, Digital Analysts, Community Managers, Content Marketing Specialists, and way too many social media ninjas, gurus, and rockstars. In 2012, that number increased to more than $1.2 What’s the hashtag for that event you’re planning?

Syndication 103

Syndication Marketing Advertising SEO 103

Ari Herzog

AUGUST 3, 2012

Eight years after building my first website, I began blogging 2004 on a now-deleted LiveJournal community. This year, the parent organization is raising operational funds and asking people, past and present members and friends, to submit their stories with the “#MySMCStory” hashtag. Here’s mine. Why is 2006 important?

Social Media 101

Social Media Startup Energy Meeting 101

Hootsuite

JUNE 23, 2020

Instagram hashtags can make or break your Instagram strategy. To use hashtags for Instagram effectively, you need to understand exactly how they work, and put some thought into a strategy. Everything you need to know about Instagram hashtags in 2020. What are Instagram hashtags? Hashtags are clickable.

Hashtag 145

Hashtag Instagram How To HootSuite 145

Webbiquity SMM

FEBRUARY 11, 2013

As the fourth-largest social network, and the fastest growing in 2012 , Twitter has emerged as a serious platform for business professionals to share breaking news, promote thought-leadership content, and engage with customers, prospects, peers and industry influencers. ” Hashtag Discovery Tools by LunaMetrics.

Tools 192

Tools Twitter Tips HootSuite 192

Keyhole.co

DECEMBER 19, 2023

Review of Gymshark’s social media accounts Think about how Gymshark started as a humble drop-shipping company in 2012: it sounds crazy that it’s valued at $1.45 Gymshark does this by maintaining a strong social media presence and an active fitness community online. billion today. Stay Humble’. For example, take #WorkoutChallenge.

Strategy 52

Strategy Influencer Social Media Meme 52

ProBlogger

JUNE 5, 2017

I first met Nikki at one of our first ever ProBlogger events. Nikki talks about how she’s not just built a large audience – but how she’s built such an engaging community. I first met Nikki at one of our early ProBlogger events. I found since I’ve done live events that I start writing and creating podcasts for individuals.

Blogger 42

Blogger Groups Groups Fashion 42

ProBlogger

JUNE 5, 2017

I first met Nikki at one of our first ever ProBlogger events. Nikki talks about how she’s not just built a large audience – but how she’s built such an engaging community. I first met Nikki at one of our early ProBlogger events. I found since I’ve done live events that I start writing and creating podcasts for individuals.

Blogger 36

Blogger Groups Groups Fashion 36

Hootsuite

APRIL 6, 2023

The hashtag arrives (2007) The strict 140-character limit for tweets set Twitter apart from rivals, including Facebook and Tumblr. But Twitter’s significance was really defined by the hashtag , a symbol that’s helped political organizers and average citizens mobilize, promote, and create awareness.

Social Media 145

Social Media MySpace Tumblr Foursquare 145

Waxing UnLyrical

JANUARY 22, 2013

We talked about ups and downs of 2012, what to look forward to in 2013, and about the new book that Katie has co-authored with another of my faves, Beth Kanter , Measuring the Networked Nonprofit ( here’s my review of the book). So it was only fitting that as we started the 2013 chat series, she was the first guest of the year.

Consultant 193

Consultant Hashtag Hosting Organization 193

Mindjumpers

JANUARY 28, 2013

So, today is the day when Community Managers all over the world should feel a bit more appreciated. In this post, I’ll list some great articles on the topic and point out a trend that you as a Community Manager can’t overlook. The role of a Community Manager. 10 Qualities of an Effective Community Manager.

Communities 252

Communities Trends Guidelines Hashtag 252

Convince & Convert

APRIL 16, 2014

Similar to how people grow relationships with each other, visual storytelling offers companies meaningful opportunities to deliver positive experiences that build brand awareness, trust, loyalty and engaged communities. 3) Make Yourself Useful Want to make your visual content more engaging to your consumers? Focus on being useful.

Strategy 158

Strategy Tips Case Study Instagram 158

Buffer Social

FEBRUARY 14, 2017

Even though Instagram takeovers seem trendy now, they first started to gain popularity back in 2012 with brands like General Electric, Burberry and Food Republic inviting Instagrammers to take over their feeds for a day. Promote a product or an event – Traffic to your website, number of conversions, number of attendees, etc.

Hosting 109

Hosting Instagram How To Metrics 109

Convince & Convert

FEBRUARY 2, 2012

They’ve been encroaching a little bit on their developer community’s turf. 2012 Edelman Trust Barometer: Global Deck. In 2012, only 38% of the people deemed information from the CEO as extremely or very credible. Twitter a few years ago had this mega- thousand flowers bloom strategy with developers. Eric: Yeah.

Social Media 116

Social Media Committee Team Questions 116

Sprout Social

NOVEMBER 23, 2016

Jansport used a hashtag to represent its location, which is great alternative if you don’t want to use Instagram’s built-in location feature. Location tags are also great for universities, conferences, networking events and pop-up stores. Capitalize on Major Events & Holidays. Create yours: https://t.co/nRXGLPBvuO

Social Media 40

Social Media Content Meme Geotagging 40

Webbiquity SMM

NOVEMBER 12, 2013

are now active on at least one social network, up from 67% in 2012 and just 8% in 2005. 70% of brands now have a presence on Google+, up from just 4% in the last quarter of 2012. 69% of brands now have a presence on Pinterest, up from 10% in the fourth quarter of 2012. And these people can vote. Which explains a lot.

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Statistics Social Media B2B Journal 226

Convince & Convert

JUNE 14, 2012

Social media and community management and listening and social business and enabling your employees to be spokespeople and all the things we talked about here at Social Pros , and all the things we talked about in the Now Revolution , that’s not advertising. It’s advertising. Jill : Yeah, absolutely. Absolutely.

Hashtag 115

Hashtag B2B Social Media Metrics 115

Viper Chill

JANUARY 27, 2016

At the start of 2012 Uber – previously known as Ubercab – started to expand internationally. Vamo, an event discover platform that allowed you to book accommodation in multiple cities. On the 15th of January 2008 the domain name Groupon.com went live for the first time. A Somewhat-Hidden Kickstarter Page.

Case Study 20

Case Study Study Startup How To 20

Sprout Social

OCTOBER 17, 2016

You need to be up to date on what’s happening in Twitter world such as trending topics and popular hashtags. Resource How to Find the Best Places to Guest Blog Use Hashtags Hashtags make it easier for people to discover your Tweets when searching for specific topics or keywords. Limit yourself to one hashtag per Tweet.

Social Media 40

Social Media Marketing Hashtag LinkedIn 40

agora pulse

FEBRUARY 22, 2020

I’ve been a Canva advocate since it was launched in 2012, and it just keeps getting better. Great content, catchy design, solid branding, and community interaction always come first. UGC is great for your event promotions on social media because it creates a big buzz and a tasty chunk of FOMO. But what if yours doesn’t?

Social Media 175

Social Media UGC Tips CPM 175