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Three Most Important Content Marketing Lessons of 2012

Firebelly

We’ve had our tried-and-true algorithms and techniques busted by Google, we’ve had new algorithms and measurements introduced, which actually sent some search engine optimization professionals out of business. Here are three things that every content marketer should have learned from the past 12 months. I don’t know why.

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Fetching Friday – Resources Mashup & Supermoon 2012

Kikolani

The Starving Writer’s Quick Guide to Finding Good-Paying Freelance Blogger Gigs – What sort of clients pay more for blog posts? Search Engines / SEO. The Right Way to Use Social Media for Outreach – In this post, learn how to use Twitter and LinkedIn to cultivate relationships with bloggers BEFORE sending a pitch.

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Fetching Friday – Resources Mashup & Baby Blogger on Board

Kikolani

10 Free Tools Every Business Blogger Should Bookmark – Explore the free tools out there that will help you be better at business blogging and content creation. Are You Just Another Dumb Blogger? Why News-Style WordPress Themes Are a Bad Idea for Some Bloggers – As bloggers, the theme we use plays a huge role in our brand.

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Google’s new privacy policy

Sherrilynne Starkie

The company has more than 60 privacy policies tied to its various products and services and so, in March 2012, it will be streamlining this all down into one policy. Many bloggers and Internet industry pundits are saying this new approach is all a little too ‘Big Brother’ for comfort. Maybe it is.

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24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity SMM

How to Effectively Create a Google+ Following of 10,000 Engaged Fans by Search Engine Watch. This tip from guest blogger Mark Traphagen (again) is almost too good to share. Don’t Be Evil” Tool — Backed By Facebook & Twitter — Shows Google’s “Search Plus Your World” Can Go Beyond Google+ by Search Engine Land.

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Your Blog Stinks! You Should Quit!

SocMed Sean

What to do…It’s 2012 and you’ve been blogging for almost a year now with no success. Maybe it’s time to rethink whether the you’ll be able to quit your job in 2012 to become the next Pete Cashmore of the Web. One good way to get the attention of other bloggers is to send them links from your blog.

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Why Bloggers Need to Audit their Links

Bill Hartzer

Link audits are essential for bloggers who wish to optimize their sites for search engines. In fact, websites with inappropriate or unnatural links are at risk of incurring penalties from the major search engines. Google responded to the possibility of sabotage by introducing the Disavow Links tool in October 2012.

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