Webbiquity SMM

OCTOBER 16, 2012

Though social media marketing is now used in about 90% of companies, techniques, platforms and best practices continue to evolve. 90% of marketers now use social networks in their marketing efforts, but growth has plateaued; the figure was 89% in 2011. 90% of companies with 100 or more employees use social media in their marketing mix.

Social Media 229

Social Media Hubspot B2B Marketing 229

Webbiquity SMM

JANUARY 3, 2012

Marketers need to think like publishers not only to improve their company’s visibility in search (which is where 93% of B2B buying cycles now start ) but also to address the differing information needs of buying team members, at different stages during the decision process. Holger Schulze laid out these ten predictions in January 2011.

B2B 190

B2B Strategy Marketing Buy 190

ProBlogger

JANUARY 19, 2012

Just like Darren Rowse of Problogger, there are people and companies out there who are turning a profit with social media. In a study done earlier this year by HubSpot , they discovered that blogs with at least 51 posts see 53% more traffic than blogs with fewer than 50, but more than 20 posts. Step 2: Build audience engagement.

Social Media 42

Social Media Hubspot Advertising Applications 42

Webbiquity SMM

JANUARY 9, 2012

Twitter users are twice as likely to purchase from companies they follow than are Facebook users. David Sonn recommends a strategy combining a corporate Twitter account with accounts from key executives and other (properly trained) key individuals within a company to maximize credibility, interaction and business impact.

Tools 201

Tools Twitter Tips B2B 201

Webbiquity SMM

DECEMBER 27, 2011

61 of the world’s 100 largest companies maintain Facebook brand pages, as do 71% of B2B firms. While having a presence on Facebook is no longer an “if” question for most companies, many “how” questions remain. How can I design my company’s Facebook page for maximum impact? ” Ouch.

Tools 195

Tools Tips Facebook Real Estate 195

Techipedia: Tamar Weinberg

JANUARY 5, 2012

In January of 2011, I said that I’d make our Internet Marketing Posts of 2011 subscriber only. This year, I am pleased to bring back our Best Internet Marketing Posts of 2011 thanks to an excellent sponsor, HubSpot. New Edition of the Ranking Factors for 2011 is Now Live !: It’s pretty exhaustive too.

Marketing 264

Marketing SEO Case Study Small Business 264

Webbiquity SMM

JANUARY 16, 2012

How can a company launch (or relaunch) a new blog properly? How to Be an Awesome Blog Commenter by HubSpot Blog. Top 10 Blog Directories 2011 by SEO Wizardry. Most of the companies are large, but the variety of industries represented is intriguing. Write great blog post headlines? Promote new content most effectively?

Tools 193

Tools Tips Directory SEO 193

Ignite Social Media

FEBRUARY 2, 2023

I also created a company called Carusele. So we were three years before those even started, and it was yet another year before Snapchat, Twitch as Twitch, and Google Plus launched in 2011. A bit of a reminder, I’m Jim Tobin, I’m the founder and CEO of Ignite Social Media. And so that leads to a couple things.

Influencer 85

Influencer Social Media Hubspot Travel 85

Webbiquity SMM

NOVEMBER 21, 2011

Over the last decade, business blogs have gone from being a novelty to a leading-edge practice to an essential element for any company seeking to optimize its presence on the web. Why are so many companies now embracing blogging? But while a company blog should carry over certain key branding elements (e.g., Structure (topics).

WordPress 185

WordPress Hubspot URL Widget 185

Webbiquity SMM

SEPTEMBER 10, 2012

This year, colleague Cheryl Burgess and I changed things up a bit, opening the award to nominations but focusing specifically on outstanding men and women who work for technology companies and are active on social media. Meghan Biro. MeghanMBiro. She also hosts the talent chat (#TChat) on Twitter Wednesdays from 7-8pm eastern time.

Twitter 257

Twitter Bazaarvoice B2B Microsoft 257

Convince & Convert

FEBRUARY 14, 2012

She is a part of Intel’s Social Media Center of Excellence and is responsible for company-wide social media enablement and corporate social networking strategy. More companies are using Facebook, Twitter, LinkedIn, YouTube, downloadable mobile apps, texting and Foursquare.”. Word Killer Number One: Pinterest.

Hitwise 131

Hitwise Tumblr Foursquare Hubspot 131

Buffer Social

NOVEMBER 13, 2017

2011 (140M members): LinkedIn goes public. Between 2011 and 2017, LinkedIn’s user base grew from 140 million to 500 million – shattering the growth rate in previous periods. But what does this mean for B2C and B2B companies? How to Publish on LinkedIn Pulse: A Beginner’s Guide – HubSpot.

LinkedIn 112

LinkedIn Microsoft B2B Marketing 112

Buffer Social

JULY 27, 2017

Every company is a media company these days, and Buffer is no different. We started the Buffer Social blog in January 2011 and since then it has been a key component in the success of the company. HubSpot publishes several articles a day while Backlinko publishes less than once a month.

Publishing 111

Publishing Metrics Instagram Research 111

Webbiquity SMM

JANUARY 17, 2011

However, that figure rises if you work for a company generating at least $10 million in annual revenue, or you’re in management (in which case it’s $109,000). have a company page on at least one social networking site (but only 39% blog and just 26% tweet). Social Media Use in Big Companies.

Research 210

Research Social Media B2B Marketing 210

ProBlogger

MARCH 25, 2012

This guest post is by Magdalena Georgieva of Hubspot. The September 2011 introduction of Facebook’s Timeline proved prophetic. Not surprisingly, six out of the ten most popular pieces of content that HubSpot has shared on our Facebook page in the last 30 days are images. What is your number one tip for newbies?

Hubspot 49

Hubspot Marketing eBook Foursquare 49

Webbiquity SMM

JUNE 6, 2011

Today, Tom Pick ( @TomPick ), Online Marketing Executive at KC Associates , who blogs at his award winning B2B Webbiquity , and I ( @ckburgess – Blue Focus Marketing @BlueFocus360 ) present 50 remarkable men on our 2011 #Nifty50 Top Twitter Men list. These men are indeed using Twitter to rewire and reorient the Web.

Twitter 196

Twitter B2B Crowdsourcing Hubspot 196

Webbiquity SMM

MARCH 19, 2012

The inbound marketing experts at HubSpot along with Jeff Ente of Who’s Blogging What have just published an outstanding collection of social media insights, 54 Pearls of Marketing Wisdom by “26 of the world’s best marketing experts.” But for many others it’s in the single digits.

Hubspot 168

Hubspot Marketing Mobile Social Networking 168

Webbiquity SMM

FEBRUARY 7, 2011

According to a HubSpot study, 71% of marketers viewed Twitter as a useful marketing tool last year, up from just 39% in 2009. 500 companies now call social media “very&# or “somewhat&# important to their marketing or business strategy. 6 Basic Questions For Social-Optimizing Your Company Website by BlueGlass.

Social Media 198

Social Media Tools Tips ROI 198

Techipedia: Tamar Weinberg

JANUARY 5, 2010

The 12 Step Social Media Program for Traditional Marketers (HubSpot): Here are a few things agencies looking to replace different pieces of their business with social media can do. The Jordan Rules): This is a great chart and article on the best social media channels for both B2B and B2C companies. Share This or Else! Who Should Tweet?

Marketing 265

Marketing SEO Journal Engineering 265

Webbiquity SMM

MARCH 6, 2012

But while a handful of apps have skyrocketed into the cultural stratosphere, brands that have deployed their own apps have used Facebook to make powerful emotional connections with users,” then highlights ten such apps from companies like Intel, Toyota and Bacardi. by HubSpot Blog. running Facebook ads).

Tips 219

Tips Facebook Tools B2B 219

Webbiquity SMM

FEBRUARY 23, 2012

The Ultimate Google+ Cheat Sheet by HubSpot Blog. ** 5 STARS. Mart Prööm presents more than a dozen examples of cool, and pioneering, Google+ brand pages from companies like Pepsi, Toyota, Fox News, Yahoo! 10 Guaranteed Ways to Get More Google+ Page Followers by HubSpot Blog. and Angry Birds.

Google 195

Google Tips Hubspot Adwords 195

Webbiquity SMM

AUGUST 18, 2012

The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet –yet only 25% of companies offer social business training to their employees. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs.

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

The average midsize or large company (1000 employees or more) has 178 “social media assets” (Twitter handles, employee blogs, etc.)–yet –yet only 25% of companies offer social business training to their employees. LinkedIn generates more leads for b2b companies than Facebook, Twitter or blogs.

Statistics 198

Statistics Social Media B2B Marketing 198

Techipedia: Tamar Weinberg

JANUARY 5, 2011

How to Develop a Social Media Strategy: A Roadmap for Integration (Very Official Blog): Shannon Paul did an amazing job on this post that presents questions and answers that will help companies consider their goals for the creation of a social media strategy. Why not see how some companies are gaining from it right now?

Marketing 279

Marketing Affiliate marketing Small Business SEO 279

Kikolani

FEBRUARY 27, 2013

The blog alone attracted over 1 million hits in its first 10 months, making Kissmetrics a top company today. Hubspot : Hubspot also leveraged the power of content marketing by starting an industry blog that significantly contributed to its success. That was to the tune of tens of millions of dollars in revenue.

Strategy 137

Strategy Hubspot Marketing Case Study 137

Writtent Blog

JUNE 4, 2013

Old Spice, Smart Water, and BlendTec are just a few examples of companies with campaigns that have received million of shares, and some serious brand advocates. When HubSpot released a video of their staff covering Psy’s Gangam style last September , the movie quickly went viral. Use Rising Memes. Be Relevant. Pivot and Try Again.

Content 101

Content Marketing Meme Airlines 101

Viper Chill

JANUARY 13, 2016

In 2011 she launched a simple flowchart website entitled, Should I Work for Free , which you can see below. WIth just three months of cash left before they went bust, Crew founder Mikael Cho needed something to help turn his company’s fortunes around. That simple decision became the best the struggling company has ever made.

FeedBurner 40

FeedBurner Project Curation Reddit 40

Webbiquity SMM

NOVEMBER 28, 2011

companies now use social media for marketing (though the figure varies widely based on size of company)? Get the details behind these stats and many, many more here in more than 40 of the best articles and blog posts about social media, search, budgeting and digital marketing research, facts and statistics of 2011 so far.

Statistics 219

Statistics Research Social Media B2B 219