Adam Cohen

JULY 12, 2010

But those same companies need to leverage, not ignore, that insight available when fusing social media into the marketing mix they already have. Brian Solis has a terrific series starting this week on the changing marketing, advertising and communications, where he adds a 5th P: People. Do they care what kind of car they drive?

Research 265

Research Social Media Marketing Retail 265

Small Business Mavericks

APRIL 20, 2011

According to an article on My Edmonds News website, small businesses stand to profit more from social media than big businesses or corporations. So what is meant by social media? Small businesses owners only have to spend a few minutes a day on two or three social networking sites to see any benefits.

Social Media 156

Social Media Small Business Case Study Press Release 156

The Marketing Blog

DECEMBER 10, 2009

Home About In the Media Entrepreneurial resources Enterprise 2.0 35 pm Criticising Social Media ? Jump to Comments Criticizing social media ? Understand Social Media as a Philosophy and its application as a Culture. Criticising Social Media ? Conversations December 10, 2009.10:35

Social Media 138

Social Media Web 2.0 Startup Case Study 138

Justin Levy

DECEMBER 6, 2009

Justin Levy Marketing and Social Media Home About Archives Contact Disclosures Newsletter Speaking Social Media Marketing in the Restaurant Business Written on December 6, 2009 by Justin Levy in business strategy , caminito , marketing strategy , social media , social media strategy , word-of-mouth 78 Comments - Leave a comment!

Social Media 153

Social Media Case Study Marketing Study 153

Small Business Mavericks

APRIL 16, 2011

» Measuring Social Media ROI Neil Glassman has a great article at Social Times titled “10 Measures Of Social Media ROI For Your Brand.&# Improve SEO – A lot of people are using social media to improve their SEO , but I think a lot of them are getting it wrong.

Small Business 177

Small Business ROI Social Media Case Study 177

Techipedia: Tamar Weinberg

APRIL 1, 2010

Social Media Consultant and Tech Geek at Heart Home About Press Consulting Contact Sitemap Home > Social Media > How to Use Social Media for Personal Branding How to Use Social Media for Personal Branding by Tamar Weinberg on April 1, 2010 Share This is a guest post by Dan Schawbe l.

Social Media 240

Social Media Brands How To Social Networking 240

Hootsuite

DECEMBER 2, 2019

Nearly three-quarters of American adults use social media—making it a critical part of any business strategy. Indeed, social media is one of the best ways to connect with people who already love your brand. Getting started with social doesn’t have to be scary or expensive. Conduct a social media audit.

Small Business 145

Small Business Social Media Tips How To 145

Techipedia: Tamar Weinberg

SEPTEMBER 15, 2010

TLC made many missteps when it came to their social media marketing efforts. Heck, perhaps TLC will come by and ramp up their social media efforts. Social Media is Social First and foremost, let’s lay down some ground rules. It’s not just media. It’s social media.

Social Media 217

Social Media Foursquare Marketing Flickr 217

Techipedia: Tamar Weinberg

JULY 15, 2009

The New Community Rules talks about the important role social media has begun playing in our lives. That’s why social media is important. Great content, #2, works across the board for social media. Fortunately, we have social media communities to inspire us. The best part?

Communities 170

Communities Marketing MySpace Yahoo 170

Small Business Mavericks

FEBRUARY 6, 2011

» Is E-mail Marketing More Effective Than Social Media Marketing? What may surprise many small business owners is that social media marketing is so far down the list, especially when it comes to two-way communications. This compared to only 8% for search engines and 5% for social media.

Social Media 187

Social Media Marketing Small Business Case Study 187

Mindjumpers

JUNE 8, 2012

We’ve seen pages that create strong communities, and even movements. When brands work with CSR initiatives, Facebook can work as a hub to gather and connect people around a community. As an example, I want to shed light on a case by American Express. Identify Your Brand’s Social Kernel. The challenge.

CSR 237

CSR Small Business Case Study Communities 237

Convince & Convert

AUGUST 19, 2010

Since April, 2010 Western River has collected more than 1,100 of these customer stories. It punches a hole in the theory that social media and content creation success has to be a huge time commitment. How are you integrating social media into other programs? said Brandon Lake, Vice President of Western River.

Social Media 140

Social Media Strategy Tourism Social CRM 140

Techipedia: Tamar Weinberg

AUGUST 14, 2009

Are you a company or do you know a company that has immersed itself in the social media waters and succeeded? As small companies with limited budgets, nonprofits may feel that they are unable to dive into the wide world of social media. Thanks to social media, anyone can make waves. Why social media?

Social Media 172

Social Media Case Study MySpace Yahoo 172

Taylor Marek

OCTOBER 26, 2009

Home About Contact Archives Testimonials Speaking Podcast Chat LIVE Social Media Vault My Inner Circle Plugins eBook Hire Me Need Social Media Coaching? What does this have to do with Social Media? Then I attended New Media Expo 2008. SOCIAL MEDIA! What about Social Media?

Social Media 157

Social Media Blogosphere Avatar WordPress 157

Waxing UnLyrical

OCTOBER 18, 2012

Having been part of the WUL network for a couple years now, I can fully say that this community is no stranger to social good and giving back. Since I’ve met Shonali, we’ve been connected through a passion for social good , and using social to create movements around the globe. Guest post by Harrison Kratz.

Campaign 230

Campaign Case Study Communities Study 230

Bare Feet Studios

APRIL 8, 2009

Filmed at the ING Direct Cafe in Waikiki, Hawaii at the March meeting of the Hawaii Chapter of the Social Media Club. Mahalo for the full discussion, all the link love, and embracing people across the beer and social networking community. Ed supplements his text tweets with photos from his Flickr account too.

Case Study 44

Case Study Study Social Media Twitter 44

Small Business Mavericks

APRIL 4, 2011

The ONLY Way To Manage Your Twitter Account » Is Social Media Inherently Viral? Social media offers Internet marketers a powerful way to get our message across, but it is work. 3 Responses to “Is Social Media Inherently Viral?&# About Us What’s a Maverick? Did you know Jackie Chan died?

Social Media 98

Social Media Case Study Press Release Small Business 98

Small Business Mavericks

MARCH 6, 2011

While a lot of attention has been put on Facebook and Twitter in the social media sphere, Farmville (according to Bing) actually gets more traffic than Twitter and looks to be the new way to gain some social media traction. Social media marketing isn’t hard. About Us What’s a Maverick?

Small Business 105

Small Business Social Media Case Study Press Release 105

Small Business Mavericks

MARCH 24, 2011

Social Times is predicting that social media marketing is going to get harder , not easier. In the past few years, social media have been growing. So if growth of the social media platforms is going to slow down, what’s that mean for marketers? About Us What’s a Maverick? Are you ready?

Social Media 98

Social Media Case Study Press Release Small Business 98

Small Business Mavericks

MARCH 8, 2011

But did you know that social media marketing can lead to the collateral effect of additional inbound links through others blogging about you? If you post great content in your social media efforts that in turn gets the attention of bloggers who write about you and link to you, then you will be doing yourself huge favors.

Small Business 93

Small Business Social Media Case Study Press Release 93

Diva Marketing Blog

MARCH 30, 2012

She established smoyz, a creative agency in 2010. A creative agency founded in 2010. smoyz is an agency for unique marketing on New Media, specializing in creative and novel content activities and building optimal platform for the brand on the web. Can you share a couple of the Pinterest board with our community?

Case Study 95

Case Study Campaign Study Activities 95

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. population between 2000 and 2010, rising from 35.3 million in 2010. As a result, buying habits and patterns may vary significantly depending on their country of origin and local community. According to the U.S.

Mobile 225

Mobile comScore Insurance Sites 225

Convince & Convert

JULY 6, 2010

She leads the agency’s social media group, and has more than 20 years experience in consumer, technology, B2B and social media marketing. Take a look at the company’s philanthropic endeavors and cause-related initiatives, especially in the area of Corporate Social Responsibility (CSR). Don’t be Shy.

CSR 137

CSR Social Media Strategy Consultant 137

Small Business Mavericks

FEBRUARY 18, 2011

» Is Social Media Spam Here To Stay? Spammers are going to do their best to weasel their way into your social network so that they can push their content higher up in your search results? Isn’t that what social media marketers have been preaching about five years now? About Us What’s a Maverick?

Social Media 93

Social Media Case Study Press Release Small Business 93

Waxing UnLyrical

DECEMBER 16, 2013

As many of you know, I started the #measurePR Twitter chat back in 2010. Why: On July 2nd, #measurePR did not have a featured guest, but instead held a community chat where everyone talked about how they got interested in measurement. Happy Monday! measurePR transcript for July 2. measurePR chat with Jeff Cann.

Storify 216

Storify Press Release Case Study Hashtag 216

Convince & Convert

SEPTEMBER 20, 2010

Yes, social media applies to B2B. In fact, social media can be MORE transformative for a B2B company than a B2C company. Are there differences between B2B and B2C in social media? Creating and calibrating a social media strategy for any company should follow the same process.

Social Media 147

Social Media B2B Strategy Consultant 147

Social Media Strategies Summit

JANUARY 3, 2019

Since their launch in 2010, WeWork has grown to 400 locations across 99 cities in 26 countries. With 400,000+ members around the world, the coworking brand has a global community of users built into their business model. They also embody their mission by investing heavily in community management. @wework / 420K followers.

Instagram 139

Instagram Brands UGC Travel 139

Laurel Papworth

MAY 23, 2010

The guff on the front page says: This will be THE Australian SharePoint Conference to learn about both SharePoint 2007 and SharePoint 2010. It’s built on more than 2 years of experience applying social technologies in the Enterprise and covers what is possible now, and what will be possible with SharePoint 2010.

Sharepoint 63

Sharepoint Conference Social CRM Microsoft 63

Koka Sexton

DECEMBER 20, 2009

Koka Sexton dot Com Home About Koka Contact Twitter FULL RSS Corporate Social Media Reading List I’m a huge fan of social media. I try to follow the trends and news around social media as best I can. I would have loved to get a job in something social media related but that quest always evaded me.

List 96

List Social Media Case Study Wiki 96

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Absolutely.

Social Media 149

Social Media Strategy Consultant Web 2.0 149

Techipedia: Tamar Weinberg

DECEMBER 15, 2009

However, the number of SEOs I’ve come across are much fewer and farther between than social media marketers. In fact, I hear the same SEO names every day; I learn of a new “social media expert&# twice a day. Despite this, social media marketing is much more difficult than search engine optimization.

SEO 178

SEO Social Media Marketing Digg 178

Convince & Convert

SEPTEMBER 21, 2010

I presented today at Social Media AZ , a new conference for Arizonans interested in, and practicing social media. This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Sessions start October 5.

Social Media 167

Social Media Strategy Consultant Conference 167

Convince & Convert

APRIL 1, 2010

But, the team does reference a series of social media outposts via a tiny murderers row of icons (my favorite is “Linkedin.coming soon&#. It’s a good mix of coach-speak, highlights, community service footage, and cheerleader features. Yep, that’ll get fans in the seats. So, I peeked at YouTube. Your Web site.

Social Media 120

Social Media Content Analysis Sports 120

Akamai Marketing

MARCH 23, 2011

There are so many layers to this topic that entire (worthy) books have been written on social media philosophy, content creation or audience engagement. With all the dynamics elements to creating a successful social media presence, its sometimes hard to know where to start or even what books are worth the time investment.

Review 142

Review Company Klout Policies 142

Convince & Convert

SEPTEMBER 7, 2010

His “Pull and Stay&# advice; segmenting customers into barrels; platforming; social currency, and other concepts are instantly applicable to real world marketing challenges fitting a wide variety of circumstances. link] UNcanny Insights From UnMarketing | Book Reviews | Social Media … | eBook Reviews [.]

Review 115

Review Social Media Social CRM Consultant 115

Janet Fouts

DECEMBER 14, 2010

I wanted to take a moment to thank just a few of the people I’ve learned from this year and I asked them to share an answer to the following question: What was the most important thing you learned about social media this year? The most important thing I learned about social media this year is that it’s not important.

Social Media 146

Social Media ROI Syndication System 146

Bare Feet Studios

FEBRUARY 13, 2009

So I am delighted to present a brief case study for your consideration. Thought leaders eagerly claim their turf in local communities as word spreads rapidly. Learn more about how to use Social Media to Promote Your Event. Volunteers come on board, wanting to be part of something bigger than themselves.

Case Study 40

Case Study Study Twitter Flickr 40