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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 367
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. This is the integrated digital media and marketing communications framework I use with my clients, no matter the challenge.

Marketing 195
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A digital media framework for smart marketing communications

Sherrilynne Starkie

Balancing activities across owned, earned, shared and paid media strategies is the best way to get a demonstrable return on investment (ROI) for today’s marketing and communications campaigns. Before 2005 our goal was to get our clients in the news. Before 2005 this would have included customer magazines, flyers or newsletters.

Marketing 199
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What is Reddit, and Should Your Brand Be Using It?

Hootsuite

Find out if Reddit marketing is right for you, and how to get started on the self-proclaimed “ frontpage of the Internet. ”. Reddit launched in 2005 and sold to Conde Nast less than a year later for $10 million USD. Subreddits have their own URL, for example the Star Wars subreddit can be found at www.reddit.com/r/StarWars.

Reddit 100
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How to Make YouTube Shorts: Everything You Need to Know

Hootsuite

Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. Much like Instagram Reels and TikTok, Shorts is the place to give your audience short, snappy, and easily digestible content, for example, viral trends or behind-the-scenes looks. 7 ways to use YouTube Shorts. Tease your audience.

YouTube 136
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How the YouTube algorithm works in 2022

Sprout Social

Read on to learn more about the algorithm and how to up your YouTube marketing strategy. 2005-2011: Clicks & views. Home algorithm tips for marketers. Suggested Videos algorithm tips for marketers. Search algorithm tips for marketers. Trending algorithm tips for marketers. A user’s own watch history.

YouTube 124
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The Future of Work Weblog

Buzz Marketing for Technology

December 2005. November 2005. October 2005. September 2005. August 2005. April 2005. March 2005. February 2005. January 2005. 2005 World Congress Live Reports. For example, a majority of technical support jobs involve a high degree of problem-solving. December 2004.