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How To Get More Share of Voice on Social Media

Hootsuite

To understand how your ads are performing, you need to measure your share of voice for paid search. Your media share of voice is the number of times your brand is mentioned across news websites and blogs. Get more leads and sales from your website. Build brand awareness and equity. Share of voice for PPC. Lower your CPC.

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103 Compelling Social Media and Marketing Statistics for 2013 (and 2014)

Webbiquity SMM

B2B marketers put email marketing at the top (with 51% saying this is a highly effective tactic) followed by SEO and content marketing (38% each), offline events like trade shows (31%) and paid search/online ads (29%). At the top of the funnel, blog posts, news articles, press releases and social media content drive awareness.