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The Social Media Analytics Compass: What and How to Measure

Razor Social

In an audience you will typically have the following: Lurkers – People that monitor what you share but don’t interact. Sentiment Analysis. Sentiment analysis tools are not 100% reliable but they can give you a good indicator when there’s a problem. You can group companies into different landscapes (e.g.

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The Ultimate List of Social Media Definitions You Need to Know

Hootsuite

Whether one-on-one or in a group, chats are usually private and text-based, although they may incorporate GIFS, photos, and even audio recordings. A community manager is a social media professional who nurtures relationships among a group of social media users so that the community acts on behalf of the common interest.

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Reddit Marketing: What Is Reddit & How Can You Use It As A Marketer?

Keyhole.co

Subreddits are typically categorized by interests and are designated by an “/r/”, which also translates to the subreddit’s URL. Upvoting a post can mean you agree with the comments made, you approve of the sentiment, or simply that you found the post to be funny, cute, or worthy of your time. What is a lurker on Reddit?

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