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Agency Flash Mobs vs Social Flash Mobs

Laurel Papworth

While traditional media spends most of their time dissing social media (it is a competitor after all), traditional agencies find social media a rich source for client campaigns. This is an agency created (won ad of the year) flash mob for T Mobile – Saatchi and Saatchi. This is not how flash mobs started out.

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We live in strange times…

The Way of the Web

It’s been a strange couple of weeks, both personally and given the events occurring across the country. Having seen and attempted to analyse social media in the context of events abroad, it’s been strange looking at something so close to home, affecting friends and former colleagues.