Ignite Social Media

MARCH 23, 2020

Here are just a few examples: Client A saw a 37% decrease in CPM; Client B saw a 58% decrease in CPM, a 36% decrease in CPC and a 38% decrease in CPLPV (cost per landing page view) Client C saw a 21% decrease in CPM, a 36% decrease in CPC and a 38% decrease in CPLPV. Right behind Zoom is TikTok on the charts.

CPM 175

CPM Social Media CPC Sample 175

Webbiquity SMM

AUGUST 18, 2012

. “Best in class” b2b companies are significantly more likely than average firms to integrate their social media efforts with their email marketing (65% vs. 51%), SEO (61% vs. 49%) and webinars (47% vs. 31%). Online CPM rates have little correlation with actual advertiser value delivered. MarketingProfs ). Smart Insights ).

Statistics 204

Statistics Social Media B2B Marketing 204

Webbiquity SMM

AUGUST 18, 2012

. “Best in class” b2b companies are significantly more likely than average firms to integrate their social media efforts with their email marketing (65% vs. 51%), SEO (61% vs. 49%) and webinars (47% vs. 31%). Online CPM rates have little correlation with actual advertiser value delivered. MarketingProfs ). Smart Insights ).

Statistics 198

Statistics Social Media B2B Marketing 198