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Should My Business Bother To Have Social Media KPIs?

agora pulse

Reach is a bit like the CPI (cost per impression) metric. CPI basically charges for every time your ad is shown to someone but doesn’t factor in any response or action from their side. Getting shares, especially organically, is a great accolade for a social media manager. Perhaps they scrolled right on by.

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Unlocking insight: the power of data visualization

Sprout Social

Data visualization and big data Big data refers to huge volumes of data that are too complex to manage using traditional processing tools. Due to its high volume, high velocity and high variety, it has the potential to generate a wealth of insights using the right analytics tools. Here are some options you should consider.

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