Buzz Marketing for Technology

JUNE 27, 2008

I currently use gmail, but have continued to use Bloglines simply because there is only so much switching costs [Read More]. Weve all heard the buzz around UGC and UCM - User-generated content and Consumer-Generated Media - but this is far [Read More]. This work is licensed under a Creative Commons Attribution-NonCommercial 2.5

Google Reader 273

Google Reader Google Bookmarklet RSS 273

Techipedia: Tamar Weinberg

JANUARY 5, 2010

Twitter, Customer Service, and Good Brand Management (Conversation Agent): Valeria Maltoni writes a great primer to why Twitter is important for customer service, but then goes a step further and tells you what tools you can use to monitor your brand (and some that cost money and let you respond). Yes, patience is a big one!

Marketing 265

Marketing SEO Journal Engineering 265

Hootsuite

MARCH 31, 2020

Cost per click (CPC). Cost per click (CPC) is a metric for how much each click costs in a pay-per-click advertising campaign. Cost-per-click and pay-per-click are sometimes used interchangeably, but they’re actually two sides of the same coin. Pay-per-click is the type of ad model, and cost-per-click is the fee per click.

List 145

List Social Media HootSuite URL 145

agora pulse

FEBRUARY 22, 2020

The photos they include are under creative commons public domain; this means you can use them without crediting the owner. A 30-second mainstream TV ad, which may not even reach your target audience, will cost around a third of a million dollars excluding setup costs. I love user-generated content (UGC).

Social Media 175

Social Media UGC Tips CPM 175