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Amsterdam’s Schiphol Airport Launches Interactive Game Powered By Instagram Photos

Convince & Convert

MAY 22, 2014

Images for the game are sourced using hashtags from a custom built content management system. Overall, the pairing of user-generated content with a quiz type game is a strategic move. It’s also somewhat unexpected from an airport versus say, a tourism board, airline, hotel, or other attraction.

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Airlines Instagram Tourism Hotels 155
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Foundations for integrated digital marketing

Sherrilynne Starkie

JANUARY 20, 2020

But make sure your website has an easy-to-use content management system (CMS) so you can update it often. For example, if you are in the tourism industry, you’ll want to know when people are talking about cool destinations so that you can interact with them to build relationships. Paid Media Foundations.

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Marketing Tourism Content management systems Meeting 284
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