Direct Marketing Observations

MARCH 19, 2012

Enter the age of Big Data and marketers finally doing something with that data. IDC predicts that the market for Big Data technology and services will reach $16.9 Go Get a Tablet - it’s hard to ignore the mobile and tablet markets. mobile subscribers were using almost 40 million tablets, according to ComScore.

comScore 166

comScore Microblogging Posterous Marketing 166

Social Media Marketing

APRIL 23, 2013

Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy items and content that might be useful in their jobs. These are those links. Don''t believe me?

Social Media 165

Social Media Tumblr Authentication comScore 165

Socialized

JANUARY 22, 2010

That might be realistic for startups and small companies, but no way would you find the CEO of Adobe in the company’s booth. Every marketing manager is eager to create a video that will be viewed 1 million times on YouTube, making the company’s name a household word. MySpace Is Where the Young People Hang Out. That was three years ago!

Social Media 214

Social Media MySpace Sharepoint comScore 214