Compete CPC Paid Search Types 
Hootsuite
JUNE 13, 2022
To understand how your ads are performing, you need to measure your share of voice for paid search. PPC share of voice refers to the percentage of times your ad is shown compared to all other ads competing for the same keyword. Choose Competitive metrics , then select the types of impression share columns you want to track.
Kikolani
NOVEMBER 29, 2010
Her latest posts include The Two-Thirds Slump , Books That Have Influenced Me , and Two Types of Bad Writing. Her blog, Digital Shenanigans , covers online reputation management, paid search, social media, and more. Her blog, 2 Create a Website , covers Adsense, CPC, Blogging, Design, Making Money Online, and Promotion.
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