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How Marketers are Using Social Media for Business: New Report

Webbiquity SMM

This new report does point out that the use of social media outsourcing does vary by company size, but still only 25 of medium to large enterprises are taking advantage of outside expertise. It would seem logical that for many companies, marketing costs would be shifted, but not necessarily reduced, by the use of social media.

Report 191
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Nuggets from Social Media workshops as of late. : Community Group Therapy

Buzz Marketing for Technology

I’ve done a number of workshops the past few months with clients designed to do two primary things: Land a common understanding across the teams involved around what social media, communities and influencer programs really are and more importantly why it matters to a business. Some things to do and not do. April 2008. March 2008.

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Web Worker Daily " Archive Busyness vs. Burst: Why Corporate Web Workers Look Unproductive "

Buzz Marketing for Technology

Bursters know you should try instant messaging if you need a quick answer, go with a blog post if you’re announcing something, and use a wiki for archiving information useful to the entire team. Busy : Manage the hierarchy inside your company. Burst : Connect laterally outside your department and company.

Wiki 247