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The Social Media Monitoring Lighthouse – A Guide on What and How to Monitor

Razor Social

Is all that social media activity paying off? Listening is just as important as sharing on social media Click To Tweet. The Social Media Monitoring Lighthouse. People mention what they are doing on social media channels and they also look for advice. Social Analytics.

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Listening Tools

Proactive Report

We know by now that we have to listen before we jump into social media. Start with your company name, brand names, competitors and add generic terms that describe your business and/or your product. Start with your company name, brand names, competitors and add generic terms that describe your business and/or your product.