Snapchat Advertising 101: How to Run Effective Snapchat Ads
Hootsuite
JUNE 8, 2020
You can see the full thing — which boasted a 50% lower CPI than other platforms — in this case study on the Snapchat website. Custom GeoFilters are popular with cities, universities, and other public locations, who can create community Geofilters for free (provided there are no brand logos).
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