Laurel Papworth

SEPTEMBER 1, 2010

This post takes a look at how grassroots, user generated flash mobs got hijacked and became agency created, professionally choreographed and danced by hired talent, to flog products. This is an agency created (won ad of the year) flash mob for T Mobile – Saatchi and Saatchi. This is not how flash mobs started out.

Flash Mob 99

Flash Mob Mobile Social Networking Communities 99

Waxing UnLyrical

DECEMBER 13, 2010

perhaps the Washington Post should have sent out a flash mob alert. Get Shareaholic test Filed under Events | Tags: christmas spirit , flashmob , scrooge | Comments (11) Site settings comment help? Sign out Leave your comment here. Sign out Leave your comment here. Reply Rate Up div.livefyre-comment).removeClass(livefyre-hidden)"

Flash Mob 222

Flash Mob Ustream Class Film 222

Mindjumpers

JULY 8, 2010

Radiotjänst really put a focus on thanking their customers and is doing so with quite extreme actions; they also did Sweden´s greatest flash mob as part of the campaign. This second version of The Hero isn´t expected to reach goals as high as the first one, but it’s a cool follow-up on the campaign and their concept.

Flash Mob 183

Flash Mob Film Campaign Disqus 183

Techipedia: Tamar Weinberg

JANUARY 28, 2010

It’s why T-Mobile succeeded with a flash mob. Fede Alvarez published a small film to YouTube a few weeks ago, and it landed him a $30 million movie deal. It’s really mostly about chance, and like I mentioned earlier in the comments, luck and timing. It’s why she is now famous. It also depends on goals.

Video 236

Video Flash Mob YouTube MySpace 236