Nuggets from Social Media workshops as of late. : Community Group Therapy
Buzz Marketing for Technology
JULY 7, 2008
What is the outside-in approach at each phase in the lifecycle today and then focus on how to make that better (and connect that to business measures that matter). To me, this is why this isn’t a fad - but genuine change in the customer interaction model (user to user, user to brand and brand to user). Go join that!
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