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Why You Should Have a Secondary Twitter Account

Techipedia: Tamar Weinberg

It’s why Zappos is always the big Twitter brand awareness case study. The answer for that is: “it depends.&# ) The @tamar Twitter account is my personal brand and what I love to do above all else, but it’s business account with just a bit of personal stuff. I DO own one for ORM, but I’ve left it as a news feed.

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