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5 Ways To Boost Sales With A Data-Driven Social Media Strategy

Keyhole.co

Cost-Per-Click (CPC) : The price a marketer pays per individual clicks on a paid social media post. For example, the average CPC in Facebook is $0.97 per click, while LinkedIn CPC is $5.26 So don’t focus on your total spending when choosing the social media platform, but look at CPC to weigh investment efficiency.

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9 Essential Social Media Metrics To Track In 2023 [+ 6 Best Tools]

Keyhole.co

You can use a simple spreadsheet to monitor your follower growth each month. Impressions and Reach If you’re interested in increasing brand awareness and perception, then reach and impressions should be in your social media analytics report. Reach refers to the number of unique social media users who have seen your content.

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