The Nightmare Public Relations Professional and How to Stop Him
Techipedia: Tamar Weinberg
SEPTEMBER 29, 2009
Brian Solis and Deirdre Breakenridge just published an excellent book, Putting the Public Back in Public Relations. There’s no effort in adding thousands of email addresses to an address book, performing a mail merge, and sending off a generic press release. Jonathan Fields Self Help,&# asking him to review a new book.
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