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The 12 Startups I’ve Invested In and Why

Convince & Convert

If you want your employees (or your team) to share something in social, or your employees want to recommend content to the marketing hub, etc. You’ll see an example of those disclosure “badges” at the bottom of this post. First, they have a terrific team (very similar to Buffer in style and values).

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Foursquare and The New York Times Archive Would Be a Great Match

Adam Sherk

Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. Adam is part of the Define Search Strategies consulting team, which is owned by The New York Times Company. The recent partnership between Foursquare and Canada’s Metro is a good early example of the potential that exists.

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How to Get Verified on Twitter (If I can do it, you can too!)

Buffer Social

You can apply to be Twitter verified and receive a blue checkmark badge next to your name. It does provide a bit of an ego boost and celebrity moment to see the blue badge, but here’s the real kicker: There are significant business/brand advantages to being Twitter verified. I’m still not sure I fully deserve it!

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