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This Week in Social Media – 7/24/2013

Social Media Marketing

Most companies focus on customer acquisition and not conversion or retention. Few companies are strategic about content planning and development. The mobile space continues to dominate: comScore indicates that time spent on Facebook''s mobile platform more than doubled in Q2. billion monthly users as of June 30.

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21 of the Best Social Media Marketing Guides of 2013 (So Far)

Webbiquity SMM

500 companies use at least one major social media platform. Can social media help shorten b2b sales cycles? You can reach out and connect with your clients (government or industry), define and demonstrate an area of expertise, develop a thought leadership position, and tie all your social networking back to your company website.