Authentication Cause marketing UGC Video 
Later
AUGUST 21, 2020
To help you find your voice and meaningfully support a social cause on social media, here are our top tips: How to Support a Social Cause on Social Media #1: Put Authenticity First. TIP: Use Later’s UGC tools to automatically pull all the posts you’ve been mentioned or tagged in into an easy-to-use dashboard!
Keyhole.co
DECEMBER 29, 2022
They announced the fall/winter fashion campaign with a video post on Instagram, teasing that #DKNYSTATEOFMIND was coming. The Instagram posts that followed contained similar black and white lettering overtop different photos and videos. In exchange, Charli was expected to share videos of the event with her millions of followers.
Later
AUGUST 21, 2020
Earlier this year, we announced our cause marketing pledge, #MeUndiesGives. Multiple employees — from the founder to the office manager — film videos answering FAQs and showing the inventory, order, and shipment process. View this post on Instagram. That's almost HALF ?? But there's still work to be done.
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