Brand Monitoring: Where Are They Now?
Net-Savvy Executive
APRIL 1, 2011
So, in the spirit of the filmmaker who's not sure how to end a movie, let's roll the "where are they now?" The first report in the space was Peter Kim's Forrester Wave: Brand Monitoring (September 2006), which introduced us to seven companies: Biz360 Acquired by Attensity in 2010. Cymfony is now part of WPP's Kantar Media.
77 
Let's personalize your content