Sprout Social

FEBRUARY 26, 2024

Engaging with posts and comments in a way that feels genuine and authentic. Chewy: Melting pet parents’ hearts For help crafting this article, we turned to Sprout Social’s community, The Arboretum , to learn which brands inspired other social pros. You should respond to customers in a way that feels authentic to your brand.

Report 62

Report Atlassian Brands Sentiment 62

Rebekah Radice

NOVEMBER 1, 2016

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. People connect with companies that show they aren’t afraid to be authentic. Create a Sense of Community. 140 characters, anyone?

Facebook 116

Facebook Marketing Atlassian Analytics 116

Rebekah Radice

NOVEMBER 1, 2016

Atlassian , makers of JIRA (a tool we use daily) and HipChat, nailed this idea. Atlassian’s video shows that they do what they say , use the tools they build, and embody their values. People connect with companies that show they aren’t afraid to be authentic. Create a Sense of Community. 140 characters, anyone?

Facebook 60

Facebook Marketing Atlassian Analytics 60