Experiment: Do Photos With People Perform Better on Instagram?
Hootsuite
APRIL 20, 2021
I’m going to test this theory here in 2021 — albeit with a far smaller sample size — by doing my own face-versus-no-face comparison. To make sure we had a wide pool of samples to pull from, I looked back at each account’s posts from the year 2020 and reviewed the top 20 posts of the year. Astroturf.). Methodology. The secret?
140 
Let's personalize your content